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	<title><![CDATA[PepsiCo | Company News & Executive Profiles - PEP | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/pepsico.html?i=6]]></link>
	<description><![CDATA[Latest company news & analysis, recent events, stock quotes, earning call transcripts, with profiles and descriptions of top business executives for PepsiCo]]></description>
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		<title><![CDATA[SEC Watch: New DirecTV CEO Could Make $35.5 Million (And Then Some)]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-sec-watch-new-directv-ceo-could-make-35.5-million-and-then-some%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Michael White, the PepsiCo vet who takes over as president and CEO of DirecTV (NYSE: DTV) Jan. 1, could make more than $35 million during his three-year contract, according to an SEC filing. His base salary is $1.5 million a year with up to 200 percent bonus based on...]]></description>
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		<pubDate>Fri, 20 Nov 2009 18:23:40 -0800</pubDate>
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		<title><![CDATA[DirecTV Finally Gets New CEO: PepsiCo's Michael White]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-directv-finally-gets-new-ceo-pepsicos-michael-white%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Five months after Chase Carey returned to News Corp (NYSE: NWS). as deputy chairman and COO, DirecTV (NYSE: DTV) finally has a successor as CEO: Michael White, now CEO of PepsiCo International and vice chairman of PepsiCo. The announcement comes on the eve of a special shareholder meeting to...]]></description>
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		<pubDate>Wed, 18 Nov 2009 18:40:35 -0800</pubDate>
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		<title><![CDATA[Coke Sees Int'l Markets Key to Long-term Growth]]></title>
		<link><![CDATA[http://www.bnet.com/2407-14040_23-365894.html]]></link>
		<description><![CDATA[By Martinne GellerATLANTA (<a href="http://resources.bnet.com/index.php?source=Reuters">Reuters</a>) - Coca-Cola Co KO said on Tuesday that international growth, cost savings, new marketing and innovation would be key as it plans to double its total system revenue by 2020.The world's largest soft drink maker provided specifics on Tuesday on how it hopes to double its...]]></description>
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		<pubDate>Tue, 17 Nov 2009 15:45:29 -0800</pubDate>
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		<title><![CDATA[Coca-Cola Aims to Double System Revenue By 2020]]></title>
		<link><![CDATA[http://www.bnet.com/2407-14040_23-365517.html]]></link>
		<description><![CDATA[By Martinne GellerATLANTA (<a href="http://resources.bnet.com/index.php?source=Reuters">Reuters</a>) - Coca-Cola Co KO unveiled goals on Monday that call for the revenue generated by the company and its bottlers to double to roughly $200 billion by 2020, with profit margins increasing.Coke also said it hopes to more than double the number of soft drink servings...]]></description>
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		<pubDate>Mon, 16 Nov 2009 16:45:21 -0800</pubDate>
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		<title><![CDATA[Kraft Turns Hostile in $16 Billion Bid For Cadbury]]></title>
		<link><![CDATA[http://www.bnet.com/2407-14040_23-362690.html]]></link>
		<description><![CDATA[By David Jones and Brad DorfmanLONDON/CHICAGO (<a href="http://resources.bnet.com/index.php?source=Reuters">Reuters</a>) - Kraft Foods Inc KFT chief Irene Rosenfeld refused to sweeten her $16.2 billion offer for candy maker Cadbury Plc CBRY and took the bid directly to shareholders on Monday, setting the stage for a takeover battle that could last up to three...]]></description>
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		<pubDate>Mon, 09 Nov 2009 15:00:37 -0800</pubDate>
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		<title><![CDATA[Short Interest on Coca Cola Enterprises Rises Ahead of Earnings]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F169432-short-interest-on-coca-cola-enterprises-rises-ahead-of-earnings%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[Jessica Johnson submits:  Coca-Cola Enterprises CCE is expected to announce earnings this week. The short interest has increased 12% over the past week and now stands at 1.9%. Active utilisation has also increased and now stands at 6.6%.  Coca-Cola and PepsiCo PEP both announced disappointing sales last week....]]></description>
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		<pubDate>Wed, 28 Oct 2009 04:42:41 -0700</pubDate>
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		<title><![CDATA[Quaker Awards $110M Account to Juniper Park]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/news-analysis/quaker-awards-110m-account-juniper/17320/]]></link>
		<description><![CDATA[NEW YORK (AdAge.com) -- Quaker Foods has shifted creative duties on its $110 million portfolio of brands -- including Quaker Oats, previously handled by Goodby Silverstein & Partners -- to roster shop Juniper Park, Toronto. The move is the marketer's second agency shift within a year, though it has remained...]]></description>
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		<pubDate>Fri, 23 Oct 2009 13:59:07 -0700</pubDate>
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		<title><![CDATA[PepsiCo Kills 'Amp Up Before You Score' iPhone App]]></title>
		<link><![CDATA[http://industry.bnet.com/food/10001073/pepsico-kills-amp-up-before-you-score-iphone-app/]]></link>
		<description><![CDATA[After a week of controversy, PepsiCo has decided to do away with an iPhone application made by Amp energy drink. The application, called "Amp Up Before You Score" let players choose pick-up lines to use on a bunch of different types of women -- i.e. "sorority girl," "nerd," "treehugger," etc....]]></description>
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		<pubDate>Fri, 23 Oct 2009 09:03:32 -0700</pubDate>
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		<title><![CDATA[Pepsi's Amp app will no longer 'help' men seduce women]]></title>
		<link><![CDATA[http://industry.bnet.com/technology/news-analysis/pepsis-amp-app-men-seduce/17179/]]></link>
		<description><![CDATA[The soda company created an iPhone application called "AMP UP Before You Score" -- aimed at helping men "score" with women -- to promote its AMP energy drink. The application provides pick-up lines and other charming tools to seduce a "wide" variety of female stereotypes -- 24 in total -- including...]]></description>
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		<pubDate>Thu, 22 Oct 2009 18:29:57 -0700</pubDate>
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		<title><![CDATA[Controversial Amp App Gets Dumped By Pepsi]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/news-analysis/controversial-amp-app-dumped-pepsi/17110/]]></link>
		<description><![CDATA[NEW YORK (AdAge.com) -- After less than two weeks of consumer backlash and headlines calling it sexist, Amp is pulling its "Amp Up Before You Score" app, effective immediately. According to a Pepsi spokesman, the app came down this afternoon. "We have decided to discontinue the Amp iPhone application," he...]]></description>
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		<pubDate>Thu, 22 Oct 2009 13:33:55 -0700</pubDate>
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