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- Do You Have a Personal Brand?
- Everyone has values. Most of us are guided by two sets of co-existing value systems: Private, motivational values help us make decisions about how we live -- why we choose a certain career path or live in a particular place....
- Blog posts 2008-09-04
Additional Resources
- Let's Polish Your Personal Brand
- Blogger Gill Corkindale says she laughed out loud the first time she heard the idea of creating a personal brand. She's not laughing now, and neither should you. In today's supercompetitive business environment it pays in cash and career advancement for you to self-promote...
- Blog posts 2008-03-06
- Personal Brand Lessons from Mohammad Ali
- MarketingProfs writes about what we can learn about personal branding from boxing champ Mohammad Ali. They call him "the world's greatest personal brand". Excerpts below. Here's my earlier post on the importance of creating and projecting a personal brand.Think international: At a time when most Americanscould not find Canada on...
- Blog posts 2007-02-20
- Using Your Network to Market Your Personal "Brand"
- Relationships form the foundation of business. Building strong and meaningful business relationships paves a pathway to success in the long term. Consider the following questions as you prepare to network and market yourself:What personal or professional goals are you striving to reach when networking?Which of your strengths are the right...
- Articles 2007-11-13
- Small Business Branding: The Personal Connection
- Business is becoming increasingly competitive. Small business is the fastest-growing segment of business in most parts of the world. In addition, competitors are no longer just the businesses down the street. To succeed with small business and keep it on the right track, one should use personal brand. In the...
- White papers 2003-11-25
- 30 Seconds To a Better Brand
- I just took a 30-second branding quiz. While silly, mocking and in poor taste (in other words, don't try this at work), a piece of its advice was useful: it would help me immensely to have my personal brand, or better yet, my avatar, blown-up in a video game. Especially...
- Blog posts 2008-10-20
- 1-2-3 Success! Build Your Personal Brand and Expand Your Success
- Personal branding is essential to professional success today. Gone are the days where the value as an employee or vendor was linked to the loyalty and seniority. Today, companies are in a constant state of reorganization in response to the rapidly changing demands of the market. This modifies the way...
- White papers 2002-04-01
- Evaluating Current Market Levels with S&P 500 Having Reached My Fair Value Target
- Chad Brand submits: I have written here previously that my personal fair value target for the S&P 500 index was around 1,050. I got there by using an average P/E multiple of 14-15 and projecting a “normalized” earnings run rate for the index of around $70 annually. The index...
- External links 2009-09-18
- Mashable's Weekly Guide to Social Media Conferences and Events
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-10-19
- Mashable's Weekly Guide to Events in Social Media
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-10-26
- Mashable's Weekly Conference Guide to Everything Social Media
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-11-02
- HOW TO: Use Facebook for Professional Networking
- Boris Epstein is the CEO and Founder of BINC, a Professional Search Firm that specializes in the Software Marketplace. Boris shares his thoughts about the recruitment industry, job hunting and career advice at AskBinc.com. Ask anybody why they use Facebook, and most people will respond with reasons like staying in...
- News items 2009-08-14
- Mashable's Weekly Conference and Event Guide
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-11-09
- Is Your Digital Shop Door Open?
- What first impression do you think people are getting of your virtual personal brand in the digital world? Are they seeing it as a welcoming open shop door full of interesting potential, or a dull, indistinct and boring business? Getting your digital front door right isn't very hard, but it's...
- Blog posts 2009-09-16
- Sell Yourself at the Emotional Level
- Those of you who read my blogs (on a regular basis will know that I equate corporate brands with personal brands. We all have to market ourselves, in our own smaller arenas, very similarly to the way that massive global brands market themselves in order to be ‘bought’ by our...
- Blog posts 2009-10-13
- What's So Great About Humility?
- Jim Collins, the author of "Good to Great", wrote that Level 5, or 'great', leadership involves being modest and considerate. Level 5 leaders "build enduring greatness through a paradoxical blend of personal humility and professional will". Oh yeah? Tell that to Jack Welch, Larry Ellison, Richard Branson,...
- Blog posts 2008-09-01
- Brand Moi: Make Your Mark and Succeed
- Personal Branding for Professionals: Personal branding, just like big company branding starts with a value-based strategic scheme and is followed by a tactical action plan. The universal branding principles are: know who you are, be unique, and target those who want what you have, deliver a great experience, and always...
- White papers 2003-01-01
- Three Reasons Why Your Career Ground to a Halt
- Why do really smart and able executives find themselves boxed in? Were you appraised by a senior manager as being fully appreciated for your contribution to the success of the company and your rock-solid performance? What did you do? Soldier on, working harder in the sure knowledge...
- Blog posts 2009-07-16
- Facebook, Twitter and More: The New Rules of Social Networking
- If you're not using LinkedIn, Facebook, and Twitter to advance your career, you're losing out to competitors who are. Here's how to take advantage of each service's best features — and avoid their pitfalls. Build a Powerhouse Profile...
- Articles 2009-07-16
- Brand Extensions: Marketing In Inner Space
- From the executive summary: ‘Stretching brands intelligently onto relevant products that reaffirm core brand values allows consumers to embrace the brand as part of their everyday lives. Marketing in the inner space, gives brand a more intimate, personal relationship with the consumer than their competitors enjoy. Successful brand extension requires...
- White papers 2003-01-01
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