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- Promotion - personal selling
- This article defines the meaning of the personal selling which is base of direct marketing. Personal selling is oral communication with potential buyers of a product with the intention of making a sale. The personal selling may focus initially on developing a relationship with the potential buyer, but will...
- White papers 2003-01-01
- Personal Selling And Sales Management
- The personal selling process involves a one-to-one interaction between the seller and the prospective buyer. It forms an important component of sales management. There are six stages in the personal selling process. The process starts with prospecting for new buyers and ends with the follow up activity after the sale...
- Presentations 2003-01-01
- Personal Selling
- Personal selling involves a one-to-one interaction between the buyer and the seller wherein the seller convinces the buyer about the need for a particular product or service and persuades the buyer to buy the product or service. It involves matching the product features and benefits to the prospective customer's needs...
- Presentations 2003-01-01
- Personal Selling: Chapter 15
- Personal selling involves a one-to-one interaction between the buyer and the seller wherein the seller convinces the buyer about the need for a particular product or service and persuades the buyer to buy the product or service. The salesforce in an organization is responsible for carrying out the personal selling...
- Presentations 2003-01-01
- Personal Selling And Sales Management
- Personal selling involves one-to-one interaction between the seller and the prospective buyer wherein the former convinces the latter about the need for a particular product or service. Successful personal selling witnesses the buyer making the purchase decision and going ahead with the purchase. The paper examines issues involved in personal...
- Presentations 2003-01-01
- Changing Or Adjusting Our Personal And Business Culture For Success
- Our own personal lifestyle, beliefs, ideas and values may very well need some review and/or adjustments this year for success or better achievements. Two of the most important aspects of our lives are the personal and business. These often need constant monitoring and evaluation in order to determine if we...
- White papers 2007-01-21
- Your Bailout
- What's your price?
- Videos 2008-12-03
- Dealing with Employees' Personal Problems | Leila's House of Corrections
- Employees are only human and sometimes their personal problems can creep into the workplace. Whether it's marriage, drug or health problems, learn how you should handle such delicate issues as a trusted manager.
- Videos 2009-08-03
- Readers Find Time for Creative Sabbaticals
- Who needs a personal sabbatical when you have Excel, a nearby diner and a wife to work with? Our readers share their unique methods for finding time to think, reflect, and problem solve. by Sean Silverthorne
- Blog posts 2009-10-28
Additional Resources
- Hands On: FLO TV Personal Television
- Have you ever wanted to see the CNBC ticker fly by while waiting to pick up your dry cleaning, or to watch the game on TV as you sit in the stadium? The FLO TV Personal Television, from the company that powers AT&T Mobile TV and V CAST Mobile TV...
- News items 2009-11-13
- Book Excerpt: Projecting Your Personal Brand
- Below is an excerpt from my forthcoming book My Start-Up Life (comes out May 18). This is a "Brainstorm" about creating and projecting a personal brand. Pre-order the book on Amazon today!Like companies, you are projecting a brand right now. Each of us is CEO of Me, Inc. The question...
- Blog posts 2007-05-16
- Personal Income Stats: More Save, Less Spend in Sept. 2009
- Marketing Charts submits: In a reversal of the economic trend over the past few months, US consumers spent less and saved more in September 2009 than in August 2009, according to the monthly Bureau of Economic Analysis Personal Income and Outlays report, which also...
- External links 2009-11-02
- More on 23andMe and the Future of Personal Genomics
- I've been remiss in addressing a particularly thoughtful response to my earlier post on 23andMe's price-cutting and its potential consequences for the future of personal genomics. So let me remedy that. To recap briefly: 23andMe, the spit-to-read-your-genome company, dropped its subscription price to $399 from $999, a...
- Blog posts 2008-09-30
- Just What Is Personal Leadership?
- From the executive summary: ‘Personal leadership is the desire of an individual to take charge of his or her own life. Personal leaders realize that leadership is not a position or title, but an outlook on life and their role in the world. Like most things worth having, the traits...
- White papers 2003-01-01
- Managing Work and Personal Life
- Managing Work and Personal LifeBalancing it life in generalA couple things that I've observed on work/life balance is that whatever your work is, you need to treat yourself as a living organism, and have a balanced diet, sleep, and physical exercise. So many people allow the excuse that they are...
- Discussion threads 2007-10-25
- Let's Polish Your Personal Brand
- Blogger Gill Corkindale says she laughed out loud the first time she heard the idea of creating a personal brand. She's not laughing now, and neither should you. In today's supercompetitive business environment it pays in cash and career advancement for you to self-promote...
- Blog posts 2008-03-06
- CIGNA to stop writing personal auto, umbrella.
- CIGNA To Stop Writing Personal Auto, Umbrella CIGNA is eliminating its personal auto and personal umbrella writings nationwide in a move to shore up its position as a specialty commercial carrier and eliminate unprofitable business. "We've noCIGNA To Stop Writing Personal Auto,...
- Research articles 1990-03-12
- Personal umbrella standardized by ISO. (Insurance Services Office)
- In a bid to complement its existing homeowners, personal liability and personal auto insurance products, Insurance Services Office Inc. plans to roll out a standardized personal umbrella policy. New York-based ISO is seeking regulatory approval f In a bid to complement its...
- Research articles 1998-01-05
- IEEE begins work on 10 communication standards for personal telehealth devices.(IEEE)
- The IEEE has begun work on 10 telehealth device standards for controlling information exchange to and from personal telehealth devices and cellphones, personal computers, personal health appliances, and other compute engines. These standards, a par The IEEE has begun work on 10 telehealth device...
- Research articles 2007-01-01
- Obtaining the personal financial specialist credential.(AICPA credential)
- CPAs who specialize in personal financial planning may qualify for the Personal Financial Specialist PFS designation established by the AICPA. The credential is granted exclusively to CPAs with significant personal financial planning PFP experien CPAs who specialize in personal financial planning may qualify for the...
- Research articles 1999-05-01
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