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peter shankman

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Media Guru Peter Shankman's Work-From-Home Tips
We’ve all dreamed of founding a million-dollar business from our spare bedrooms, but Peter Shankman has actually done it. Less than two years ago, he founded Help A Reporter Out, a way for reporters to post queries looking for sources; if a reporter needs to find a mortgage expert, or...
Tags: Hiring, Cell Phone, Peter Shankman, Recruitment & Selection, Human Resources, Workforce Management, Alison Rogers
Blog posts 2009-07-28

Additional Resources

Helpareporter.com Hits a Speed Bump
Helpareporter.com HARO is a wonderful new free service that collects queries from reporters seeking sources and passes them along to PR pros. But it hit a speed bump yesterday that could ultimately doom the service. Turns out one of the subscribers was republishing the emails from HARO...
Tags: Helpareporter.com, HARO, Jon Greer, Internet, Online Communications, E-mail
Blog posts 2008-04-08
Monday Madness: Press Secretary Spins, Profnet vs. HelpaReporter
I couldn't resist posting a link to this amazing video from The Onion of a White House spokesman "spinning" the death of his wife via a car accident. The Onion does great satire and this is right at the top. Good spoof of the PR industry as...
Tags: Facebook, Jon Greer, Corporate Communications, Marketing, Public Relations
Blog posts 2008-03-24
Getting Media Coverage The Easy Way
There are basically two ways to use PR to get a story in the media: pitch an idea to a journalist and have them do a story, or respond to a journalist seeking information for a story. The latter, of course, is somewhat easier and infinitely less...
Tags: Journalist, ProfNet, Public Relations, E-mail, Marketing, Corporate Communications, Online Communications, Jon Greer
Blog posts 2008-10-07
Using Facebook to Do PR
I'm spending more and more time on Facebook. It's an amazing social media phenomenon. First and foremost is the fact that everyone or virtually everyone is on Facebook under their real identity. So you have some idea of who you are dealing with. Secondly, it's an incredibly dynamic and rich...
Tags: Corporate Communications, Marketing, Facebook, Public Relations, Social Media, Jon Greer
Blog posts 2008-02-01
How to Spam Check Your Press Releases
Here's a tool you need to add to your PR toolkit ASAP: a free automatic content-checker that you can use to test your outgoing email before you send it to see if it is likely to get caught in a spam filter. This tool is essential if...
Tags: Spam, E-mail, Public Relations, Online Communications, Marketing, Corporate Communications, Jon Greer
Blog posts 2008-09-09
More on Kodak's "Chief Blogger" and Helpareporter.com
I had a chance to chat with Kodak's Jenny Cisney this week about her new title of "Chief Blogger" for Kodak. She said it was inspired by a Wall Street Journal article that talked about the role of blogging in corporate communications. Here's an excerpt: Blogging as a job...
Tags: Eastman Kodak Co., Jon Greer, Internet, Blogger, Blogging
Blog posts 2008-04-10
Best PR Vodcasts and Podcasts
If you're looking for your free PR advice in video or audio form as opposed to text, here are two of the best you should check out: Doug Simon's DS Simon Vlog Views: Doug is a veteran New York video producer who has made...
Tags: Video, Eric Schwartzman, Public Relations, Podcasts, Corporate Communications, Marketing, Internet, Jon Greer
Blog posts 2008-11-17
Incorrect tax info in public relations article.(Letter to the Editor)
Dear Editor: I was reading your recent article in the August issue of Photo Marketing quoting Peter Shankman, and found a serious error. This may not have been brought to your attention already, since there are simply not that many of us who work...
Tags: deduction, FINANCE, income, Internal Revenue Service, MARKETING, Taxes
Research articles 2004-10-01
Worst Twitter Post Ever: Ketchum Exec Insults Fedex Client on Mini-Blog
Much has been made of Ketchum vp James Andrews, who became an international embarrassment to Ketchum when he used his Twitter account to insult Memphis, the hometown of client Fedex, the morning before he was to meet with them there. The tweet was copied to Fedex's marketing management, and a...
Tags: Memphis, Federal Express, Twitter, Ketchum, Blogging, Advertising & Promotion, Social Networking, Marketing Research, Internet, Marketing, Online Communications, Jim Edwards
Blog posts 2009-01-20
Mashable's Weekly Guide to Social Media Conferences and Events
It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
Tags: Social Media
News items 2009-10-19
Mashable's Weekly Guide to Events in Social Media
It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
Tags: Social Media, Event
News items 2009-10-26
Mashable's Weekly Conference Guide to Everything Social Media
It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
Tags: Social Media, Event
News items 2009-11-02
Mashable's Weekly Conference and Event Guide
It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
Tags: Social Media, Event
News items 2009-11-09
Award Recipients Recognized At INTA Leadership Meeting
Business Editors NEW YORK--BUSINESS WIRE--Dec. 2, 2002 On November 14, 2002, International Trademark Association INTA President Nils Montan awarded the 2002 INTA President's Award to Miles Alexander and Henning Skovmose. Mr. Montan also awarded the first-ever Volunteer Service Awards to Jerre Swann, Ellen Shankman, Sally Field, Peter Mueller,...
Tags: CAREER, ICANN, INTERNET, Leadership, MARKETING
Research articles 2002-12-02
Disney bucks for sci-fier. (Walt Disney Pictures and Television; science fiction films)
Following the success of some other studios, Walt Disney Pictures is getting heavily into the space program. Under prexy David Vogel, the studio has made a high-six-figure rights deal for futuristic adventurer Buck Rogers, and hired "Eraser" scribe Tony Puryear to turn it into a big-budget...
Tags: Warner Bros Inc.
Research articles 1997-05-12
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