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- BNET Author Biography
Phil Dobbie has a wealth of radio and business experience. He started his career in commercial radio in the UK and, since coming to Australia in 1991, has held senior marketing and management roles with Telstra, OzEmail, the British Tourist Authority and other telecommunications, media, travel and advertising businesses. In...- more about Phil Dobbie »
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- The Ten Step Social Media Marketing Checklist | BTalk Australia
- [podcast] Ross Kimbarovsky, co-founder of crowdSPRING takes us through the 10 things you need to know about social media marketing. by Phil Dobbie
- Blog posts 2009-11-19
- Money For the Old and Crinkly | BTalk Australia
- (23min 48) The Financial Planning Association FPA has submitted a series of recommendations to the Australian federal government’s tax review panel, which is chartered with examining how to position the Australian taxation system to best cater for the changing “demographic, social, economic and environmental challenges of the 21st centuryâ€. The...
- Blog posts 2009-03-05
- Engaging with Gen Y | BTalk Australia
- (12min 23) Gen Y are criticised for assuming the world will change around them. They expect high salaries for as little work as possible. They don’t respect their boss and show little loyalty for the company they work for. Well, get used to it! There will be...
- Blog posts 2009-03-08
- Seven Productivity Tips When Working From Home | BTalk Australia
- (Episode 275: 7 minutes 56) Whether you work from home full time, or you just spend a few days away from the office, we all know that working from home can provide many distractions. So, here are seven tips from Productivity Queen Lorraine Pirihi that will maximize...
- Blog posts 2009-06-29
- Aussie Post Delivers a Win On Reputation | BTalk Australia
- (Episode 273; 9 minutes 45) AMR Interactive has just released the latest annual Corporate Reputation Index. It is part of a 27-country study produced in conjunction with the Reputation Institute. The results show that many Aussie businesses are making it through the global financial crisis with their reputation in-tact. In...
- Blog posts 2009-06-25
- Beating the Sameness Syndrome | BTalk Australia
- (Episode 274; 12minutes 21) How do you sell a product when it's exactly the same as what your competitor is selling? There might be some minute differences, but your customer is more interested in the key aspects of the product which might be exactly the same, whoever they buy from....
- Blog posts 2009-06-27
- A New Year, New Workplace Regulations - Part 1 | BTalk Australia
- (Episode 276; 10minutes 21) It's a new financial year in Australia and, as of July 1st, a raft of new Fair Work legislation comes into place, replacing the contentious Work Choice laws that almost certainly contributed to the downfall of the Howard government. For small businesses the...
- Blog posts 2009-06-30
- A New Year, New Workplace Regulations - Part 2 | BTalk Australia
- (Episode 277: 12minutes 32) In this second part of our look at the Fair Work Act, with Adrienne Unkovich from Workforce Guardian, we investigate further the process for dismissing an employee. What role does the new Fair Work Australia body have in this process? What other impacts will the changes...
- Blog posts 2009-07-01
- Who is Thomas Dux? | BTalk Australia
- (Episode 278; 13min 23) The ACCC has just given Woolworths the approval to acquire the specialist grocery chain Macro Wholefoods. Woolworths will rebrand the stores as Thomas Dux Grocer, which already exists in a few locations. So what are Woolworths trying to do here? In this edition...
- Blog posts 2009-07-02
- The Assassin Analogy | BTalk Australia
- (Episode 279; 16 minutes 29) Many technical people believe that sales people are nothing more than hired guns, out to convince customers to buy what they don’t want. Yet many businesses rely on technical people to help in the sales process, either because there isn’t a dedicated sales team or...
- Blog posts 2009-07-05
- Does Your Business Have the DNA for Creativity? | BTalk Australia
- (Episode 280; 14minutes 55) Is your business creative? Or are you stuck doing things the same old way, perhaps because finding alternatives is too big a risk, particularly in the current economic climate? Time and time again we see how creativity rests behind some of the world's fastest growing companies....
- Blog posts 2009-07-06
- The Living Low Paid | BTalk Australia
- (16min 48) There’s a concern that the unempoyment rate will rise this year, but what about those people working part-time for a low wage? It’s an increasing proportion of the Australian workforce yet it attracts little attention from policy makers. On today’s BTalk Australia Phil Dobbie talks...
- Blog posts 2009-03-04
- "Not That Bad" Say Private Companies | BTalk Australia
- (Episode 272; 13 minutes 41) The latest Private Companies Survey from KPMG shows that most private Aussie companies are weathering the economic downturn, with an increasing proportion believing the worst is behind us. There are also noticeable trends that continue, irrespective of the influence of the global financial crisis. ...
- Blog posts 2009-06-24
- Five Top Sales Tips for a Downturn | BTalk Australia
- (Episode 261; 11min 42) It's a difficult time to be selling anything. Clients want more for less. They'll negotiate on price and terms and pay slower than ever before. So how do you keep money coming in through the door? Elliott Epstein, CEO of Salient Communication, gives...
- Blog posts 2009-06-09
- Recovery Without Jobs, Unlikely | BTalk Australia
- (Episode 266; 5min 48) Optimists are starting to declare that maybe we're seeing some signs of economic recovery. That seems unlikely if you believe predictions from economists on BTalk Australia over the last few months. Remember how Steve Keen said that our level of debt was the...
- Blog posts 2009-06-16
- Is Stress Stressing You Out? | BTalk Australia
- (Episode 267; 16 min 43) Stress is costing Australian employers more than $10 billion a year. So what causes it? Erica Bagshaw from The Alignment Group says stress is a fact of modern life. For some people that can result in a total burnout. So what are...
- Blog posts 2009-06-17
- RSS Made Really Simple | BTalk Australia
- (Episode 264; 10minutes 41) RSS feeds are being used more and more by businesses to distribute their own content and pull together material from other sources. It’s a tool that can be used to generate interest in your products, even to people who haven’t found their way to your website....
- Blog posts 2009-06-21
- Bridging the Knowledge Capital Gap | BTalk Australia
- (Episode 270: 19minutes 27) Knowledge is an important part of your business, but are you taking it seriously enough? Do you value it as you do other assets in your business? The answer, in most instances, is no. Consulting firm CSC has just released a report called...
- Blog posts 2009-06-22
- Bullying in the Workplace | BTalk Australia
- (Episode 268; 17 minutes 59) Bullying at work can force people to leave their job and, in some cases, result in a court hearing. Interestingly, the perpetrator doesn't always know that they are displaying bullying behaviour. So why do people bully and how do you stop it...
- Blog posts 2009-06-18
- Surviving the Perfect Storm | BTalk Australia
- (Episode 255: 13min 17) 1998 was a fateful year for the Sydney to Hobart Yacht Race. Six people lost their lives and 42 of the 155 boats had to be rescued, after a freak storm hit the fleet off the coast of Eden. It's a story of...
- Blog posts 2009-05-30
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