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- Using Podcasting to Promote Your Business
- Businesses use podcasts, a marketing and communication tool, to publish audio content on a variety of topics. Interested listeners can then subscribe to the podcast so they are informed when a new one is posted. Podcasts provide a regular form of communication that can increase marketing reach and visibility, as...
- Articles 2007-12-04
- Podcasts Provide Sneak Peak at Winners of InfoWorld's Annual Technology of the Year Awards; Reflects Growing Importance of Podcasting and Community Media
- SAN FRANCISCO -- IDG's InfoWorld, the leading integrated media brand for strategic technology decision-makers, today announced that it is providing InfoWorld Daily podcast listeners a sneak peak at the winners of its annual Technology of the Year awards. The awards will be pre-announced during a special segment within the podcasts...
- Research articles 2005-12-27
- Radio biz loads up podcasters; Mainstream talk and news go mobile to catch up to fleeing listeners.(News)
- Byline: matthew flamm the podcasting craze is moving out of the fringes and into the mainstream, now that Rush Limbaugh fans can download his daily radio talk show onto their MP3 players. The service, launched last Friday by Clear Channel Commun ...
- Research articles 2005-06-06
- Podbridge and Ingenio Partner to Bring Pay Per Call Advertising to Podcasts for the First Time; Pay Per Call Model to Deliver Advertisers and Publishers New Value in Podcasting
- MOUNTAIN VIEW, Calif. & SAN FRANCISCO -- Podbridge, Inc., a podcast audience measurement and advertising network, and Ingenio, Inc., the pioneer and leading provider of Pay Per CallR advertising, today announced their partnership to integrate Ingenio Pay Per Call ad listings within Podbridge's podcast network. The industry-first combination of Pay...
- Research articles 2006-06-15
- Adobe Photoshop TV Reaches 2 Million Downloads in a Single Month; Video Podcast Illustrates Popularity of Podcasting as Media Alternative
- TAMPA, Fla. -- The producers of the highly trafficked video Podcast, AdobeR PhotoshopR TV (http://www.photoshoptv.com) report today that their weekly presentation has been downloaded over two million times in the month of May 2006, drawing more individual viewers than a typical NHL playoff game broadcasta.
- Research articles 2006-06-01
- Yahoo! Launches Podcasting; Yahoo! Podcasts, a New Beta Service, Lets Consumers Find and Listen to New Audio Programs
- SUNNYVALE, Calif. -- Yahoo! (Nasdaq:YHOO), the No. 1 Internet brand and the most trafficked Internet destination worldwide, today announced its entry into podcasting with the beta release of Yahoo! Podcasts. The new Yahoo! Podcasts service enables consumers to easily find, listen to, rate and review online audio programs. Yahoo! Podcasts...
- Research articles 2005-10-10
- Barracuda Networks Podcasts via PodTech.net's InfoTalk Series; Podcasting Delivers Effective and Successful Online Marketing Through Informational-based Podcasts and Blog Media
- PALO ALTO, Calif. -- PodTech.net, a new media Web site and network, today announced that Barracuda Networks, Inc., the leading provider of enterprise-class spam firewall solutions, is the first corporate sponsor of PodTech.net's new InfoTalkTM Podcasting Series. As part of the sponsorship PodTech.net recently launched a four-part podcast series exploring...
- Research articles 2005-06-07
Additional Resources
- Wizzard Software and Switchpod to Highlight Services and Showcase Live Podcasts at the 2nd Annual Podcast and Portable Media Expo
- PITTSBURGH -- Wizzard Software (OTCBB:WIZD) is pleased to announce that Switchpod, a leading podcast hosting provider, will be exhibiting at the 2nd Annual Podcast and Portable Media Expo being held today and tomorrow in the Ontario Convention Center in Ontario, California. This Expo is the only industry event that brings...
- Research articles 2006-09-29
- City National Bank Makes Expert Content Available Through RSS Feeds and Podcasting; California's Premier Private and Business Bank® is One of the First Banks in the Nation to Tap This New Technology to Inform and Educate Clients
- LOS ANGELES -- City National Bank, California's Premier Private and Business BankR, announced today that it is offering RSS Really Simple Syndication and podcast feeds to clients and others who visit its Website at www.cnb.com. RSS allows users to subscribe to content from any Website that offers an RSS...
- Research articles 2006-02-06
- BookExpo America Goes Wide with Podcasting Venture; Convention Significantly Extends Its Reach
- Show Highlights are Now Available to Everyone NORWALK, Conn. -- BookExpo America's goal to become a "convention without walls" has become a reality with the announcement of its ambitious podcast and digital coverage of the recent trade event which took place in New York City, June 1 - 3....
- Research articles 2007-06-14
- Is the Mystique of Podcast Marketing Severely Overblown?
- I've seen a number of self-proclaimed podcast marketing experts declare that "[t]he power of audio is far greater than the power of text." I must be completely out of the loop, because my consumption of industry-related content is still overwhelmingly of that apparently passe text variety (but...
- Blog posts 2007-09-10
- Virgin Atlantic to offer Podcasting
- TELECOMWORLDWIRE-27 June 2005-Virgin Atlantic to offer PodcastingC1994-2005 M2 COMMUNICATIONS LTD http://www.m2.com Virgin Atlantic has announced that it is to launch a new 'Podcasting' service. Podcasting is a way of distributing audio content via the Internet and the airline is the first UK company to create Podcast-specific content along with...
- Research articles 2005-06-27
- Virgin Atlantic to offer Podcasting
- INTERNET BUSINESS NEWS-C1995-2005 M2 COMMUNICATIONS LTD Virgin Atlantic has announced that it is to launch a new 'Podcasting' service. Podcasting is a way of distributing audio content via the Internet and the airline is the first UK company to create Podcast-specific content along with a branded Podcatcher (software to...
- Research articles 2005-06-27
- Wizzard Software Further Expands Technology Portfolio with Acquisition of Second Podcasting Company
- PITTSBURGH -- Wizzard Software (OTCBB:WIZD) announced today the acquisition of a second podcasting company, Blast Podcast, a well known advertising technology and hosting service provider in the podcasting world. This acquisition is Wizzard's next step into the booming podcasting market and is the second acquisition of a podcast hosting company...
- Research articles 2006-09-27
- The Nominations Are in; Another Top Rated Podcast -- "A Guy, a Girl and a Bottle" -- Joins the PodShow Podcast Network
- PodShow, Inc., the premier brand in podcasting, welcomes "A Guy, a Girl and a Bottle," to the PodShow Podcast Network. The pioneering "Vinecast" is now available on the PodShow Podcast Network ( http://www.gngnb.com ), introducing the largest network of independent podcast listeners to Joe and Lori as they discuss wine...
- Research articles 2006-03-01
- Podcasts: Promising New Ad Market?
- Podcasts: Promising New Ad Market?Before submitting an article...Please proof read.Podcast advertising: the rules of engagementAdvertising in a podcast and on the radio follows many of the same rules. Use the listener's imagination, tell a storyâ€"don't just spew out bullet points, and use professional voices and production. (Don't fall into the...
- Discussion threads 2008-07-17
- PodShow and Limelight Networks Launch PodShowPDN -- The First High Performance Delivery Network for Podcasting
- PodShow, Inc., the premier brand in podcasting, and Limelight Networks, Inc., the world's leading digital media delivery network, today announced the launch of the PodShowPDNTM PodShow Podcast Delivery Network, the first high-performance content delivery network that addresses the specific needs of podcasting. In an era that finds independent podcasters competing...
- Research articles 2006-02-14
- Ipswitch, Inc. to Underwrite WGBH Podcast of "Morning Stories"
- Ipswitch, Inc., the leading developer of network management, messaging and file transfer solutions for small and medium businesses SMB, today announced the company has entered into an agreement with public broadcaster WGBH Boston to underwrite the podcasting of "Morning Stories." The weekly podcast, produced by Tony Kahn at WGBH Radio,...
- Research articles 2005-01-12
- Hit Podcast, "The Strip," Brings Its Act to the PodShow Podcast Network
- PodShow, Inc., the premier brand in podcasting, today announced that The Strip has joined the PodShow Podcast Network, bringing their candid, funny and compelling interviews with celebrities, politicians and entertainment executives to the premier network of independently produced audio and video content.
- Research articles 2006-04-13
- PodShow Brings Lifespring!'s Positive Spiritual Message to the PodShow Podcast Network
- PodShow, Inc., the premier brand in podcasting, today announced that "Lifespring! Podcast" has joined the PodShow Podcast Network, bringing the inspirational conversational and music shows from the often-humorous host and producer, Steve Webb, to the premier network of independently produced audio and video content. "Lifespring!" is a weekly show produced...
- Research articles 2006-04-14
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