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	<title><![CDATA[podcast marketing Resources | BNET]]></title>
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		<title><![CDATA[Is the Mystique of Podcast Marketing Severely Overblown?]]></title>
		<link><![CDATA[http://www.bnet.com/5208-13543-0.html?forumID=1&threadID=1034&messageID=4164&start=0]]></link>
		<description><![CDATA[Is the Mystique of Podcast Marketing Severely Overblown?Text with sight, sound and interactivity satisfies moreNo doubt audiences absorb information differently. Some respond better to text and audio, while others like the combo of video, audio an text. In my view, a great alternative to podcasting is webcasting. Much like a...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Fri, 21 Sep 2007 07:01:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/audio.html"><![CDATA[audio]]></category>
		<category domain="http://resources.bnet.com/topic/mystique.html"><![CDATA[Mystique]]></category>
		<category domain="http://resources.bnet.com/topic/podcast.html"><![CDATA[podcast]]></category>
		<category domain="http://resources.bnet.com/topic/podcast+marketing.html"><![CDATA[Podcast Marketing]]></category>
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		<title><![CDATA[Is the Mystique of Podcast Marketing Severely Overblown?]]></title>
		<link><![CDATA[http://blogs.bnet.com/pr/?p=82]]></link>
		<description><![CDATA[I've seen a number of self-proclaimed podcast marketing experts declare that "[t]he power of audio is far greater than the power of text."    I must be completely out of the loop, because my consumption of industry-related content is still overwhelmingly of that apparently passe text variety (but...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 10 Sep 2007 10:50:37 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/travis+van.html"><![CDATA[Travis Van]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/podcast.html"><![CDATA[Podcast]]></category>
		<category domain="http://resources.bnet.com/topic/podcast+marketing.html"><![CDATA[podcast marketing]]></category>
		<category domain="http://resources.bnet.com/topic/podcasts.html"><![CDATA[Podcasts]]></category>
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