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- PointClear Data Confirms That Multi-Touch, Multi-Media Approaches Multiply Marketing Results
- Sales and marketing services firm PointClear, LLC, today offered insight into the value of multi-touch, multi-media direct marketing campaigns, based on data it collected working with more than 30 clients on over 50 separate programs in 2007. While providing outsourced sales lead management programs for companies that include CenterBeam, D&B,...
- Research articles 2008-04-22
Additional Resources
- PointClear Communications Files for Patent Protection for the Universal Reader
- Business Editors & High-Tech/Legal Writers MOBILE, Ala.--BUSINESS WIRE--April 23, 2001 PointClear Communications announces that patent protection has been filed for its PointClear Universal Reader. The Universal Reader is the first of its kind to allow users to send secure e-mail to virtually anyone in the world. "PointClear...
- Research articles 2001-04-23
- Multi-Touch Direct Marketing Campaigns Increase Results by Over 65%
- PointClear ( www.pointclear.com ), the Business Prospect Outsourcing company, documents that successful companies are shifting from large and costly single media campaigns to direct marketing campaigns that use a mix of media such as phone calls, email and direct mail to build familiarity and repetition with targeted prospects. The most...
- Research articles 2006-05-02
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