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- Profiling Your Target Market
- Before your business can realistically or effectively begin a marketing campaign, you'll need to be able to answer two vital questions: what is your target market, and what does your target market want or need that your business can provide?
- Articles 2007-02-01
- How to sell an idea
- Got an idea that could kick your career into overdrive?
- Articles 2007-02-01
- Wisdom of the Pros
- Six experts who sell ideas for a living explain the secrets of their success.
- Articles 2007-02-01
- How to Get Started with Getting Things Done
- David Allen's Getting Things Done time-management system is based on some pretty esoteric concepts ("knowledge work," "distributed cognition," the "ready state" of martial arts, and so on), but in actual practice it's cheap and very much do-it-yourself.
- Articles 2007-02-01
- What Is Crowdsourcing?
- Despite the jargony name, crowdsouring is a very real and important business idea.
- Articles 2007-02-01
- Top-Down Productivity
- Three senior managers use David Allen's personal-productivity system to get the most out of their teams.
- Articles 2007-02-01
- Building a Cross-functional Team
- Most projects require a wide variety of skills to complete the work involved, so if you're managing a project of any type, it's likely that you'll have to work with a group of people from different backgrounds.
- Articles 2007-02-01
- Calculating Activity Based Costing
- Activity based costing ABC attempts to create the big picture-crystal-clear, full, and accurate-by painting assorted little pictures.
- Articles 2007-02-01
- Building Self-Confidence
- For those who have it, there is nothing special about self-confidence. If you don't have it, however, it can be a big challenge to create and keep a sense of self-worth.
- Articles 2007-02-01
- Coping in Difficult Negotiations
- However experienced you are at handling negotiations, you'll occasionally run into difficulties.
- Articles 2007-02-01
- Getting the Raise You Deserve
- You feel certain that you deserve a raise, but you're unsure about how to ask your boss.
- Articles 2007-02-01
- Dealing with a Difficult Boss
- Do you have a difficult or challenging relationship with your boss? You are not alone. Of all the less-than-perfect interactions you may have at work, this will probably be the trickiest and most stressful because of the inherent political dynamic of your relationship.
- Articles 2007-02-01
- Giving and Receiving Feedback Well
- When the thought of having to give or receive feedback arises, most people assume that the experience will be a negative and uncomfortable one.
- Articles 2007-02-01
- Identifying and Managing Talent
- For the purposes of this actionlist, talent is defined as a dormant or untapped quality to be accessed in the future, either in an individual employee or the collective body of employees.
- Articles 2007-02-01
- Negotiating a Better Package When You Start Work
- When you start a new job, you have a unique opportunity to position yourself as a valuable asset in the organization and to set your level of compensation accordingly.
- Articles 2007-02-01
- Coordinating a Volunteer Workforce
- Volunteers are an important part of the business culture. Organizations can leverage volunteers in many ways to help them meet institutional goals.
- Articles 2007-02-01
- Delivering Knock-out Presentations
- A presentation is an ideal environment in which to promote yourself, your business, or your ideas.
- Articles 2007-02-01
- Developing Assertiveness
- Do people get the better of you at work, so that you end up doing the tasks no one wants to do?
- Articles 2007-02-01
- Developing Presence
- Presence is an elusive human quality that mysteriously enables a person to command respect, or at least attention.
- Articles 2007-02-01
- Developing Your Employees
- There is a well-established case for developing your employees. It makes sense for the organization, it makes sense for the team, and it makes sense for the individuals concerned.
- Articles 2007-02-01
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