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- PR Firm / Client Collaboration Break-Downs
- PR Firm / Client Collaboration Break-DownsClient/PR Firm CollaborationClients who don’t work with the media on a regular basis hold a lot of misconceptions about how to do it and what to expect. Its incumbent upon the firm to educate the client, and the client to be educable. Here's a post...
- Discussion threads 2007-09-21
- PR Firm / Client Collaboration Break-Downs
- Yesterday's rant covered some of the common characteristics of underperforming PR firms (from the frustrated client's point of view). As kstarrpr from Larkin Communications commented, sometimes PR firms do indeed "[e]xpect the internal manger [on the client side] to do the heavy lifting with the agency's duties...
- Blog posts 2007-09-18
- Signs You Picked the Wrong PR Firm
- Your company went through an agency review process and found the PR firm that felt like the right match (their track record was solid, their referrals checked out, the publicity results they promised sounded ideal). You've already invested a great deal of your VP or director of marketing time...
- Blog posts 2007-09-17
- Should I Hire a PR Firm or Go In-House?
- Many companies (start-ups in particular) are confronted with the decision of whether to hire an outside PR firm, or to lead their PR efforts internally. These are the associated pros / cons as I see them:In-House PR Pros ... Lower cost than PR firm - A decent PR firm will...
- Blog posts 2007-07-23
Additional Resources
- Photo: PR Newswire Appoints James B. Slattery as Chief Information Officer
- Newswire veteran with more than 25 years of information technology experience NEW YORK, June 24 /PRNewswire/ -- PR Newswire today announced the appointment of James B. Slattery to the position of chief information officer. (Photo: http://www.newscom.com/cgi-bin/prnh/20080624/NYTU057 Logo: http://www.newscom.com/cgi-bin/prnh/20000306/PRNLOGO ) To view...
- Articles 2008-06-24
- PhoneBrasil to Develop European Proprietary Network Using its B1 License, Same Type as NYSE TELEFONICA SA
- MIAMI -- PHBR.PK has been what IR/PR PROS would call a sleeper in the micro cap market until just recently when the trading activity increase and the public market finally came to realize they truly exist. The reality is PhoneBrasil (Pink Sheets:PHBR) was never marketed properly and therefore the biggest...
- Articles 2008-06-24
- dnaEnterprise Summer '08 Delivers the Power of Collaboration to Enterprise Communications
- Collaborative Workspaces set to revolutionize PR workflow for Global 1000 Corporations and Agencies NEW YORK, June 24 /PRNewswire/ -- dna13, a leading Software-as-a-Service SaaS solution provider for brand and reputation management, today announced dnaEnterprise Summer '08 that fosters a new level of collaboration for PR teams and...
- Articles 2008-06-24
- Toy Wishes Names 5W PR Agency of Record
- NEW YORK, June 24 /PRNewswire/ -- 5W Public Relations today announced the addition of Toy Wishes, the leader in toy and family entertainment media, to its roster of high-profile clients. The agency will be responsible for publicity and branding surrounding the 2008 Holiday Preview event and Toy Wishes...
- Articles 2008-06-24
- /C O R R E C T I O N — Discovery Communications/
- In the news release, Discovery Networks Bring their Quality Brands and World Class Programming to Blockbuster Stores, issued earlier today by Discovery Communications over PR Newswire, we are advised by the company that the final sentence of the first paragraph should read as "BLOCKBUSTER stores around the U.S." rather than...
- Articles 2008-06-24
- IPREX Recruits India's "Agency of the Year" - Concept PR
- ATLANTA -- India's "Agency of the Year 2007", Concept PR, has been elected a partner in IPREX, the worldwide corporation of independent public relations firms. This further strengthens the organization's Asia Pacific group, which also has offices in Hong Kong, Beijing, Shanghai, Singapore, Sydney, Tokyo and Taipei. Concept...
- Articles 2008-06-24
- Cision Makes Working With Mom Blogs Easier With List of Most Influential Blogs in the Category
- Extensive research delivers list of blogs by moms; company urges PR pros to do their homework and use common sense when approaching bloggers CHICAGO, June 23 /PRNewswire/ -- Cision (http://www.us.cision.com/), the leading provider of media research, distribution, monitoring and analysis services, continued its expansion into new media,...
- Articles 2008-06-23
- Lucid Fusion Public Relations Chosen as Agency of Record for Entertainment Technology Center at USC
- LFPR to Bring Digital Content Leader's Initiatives to Life Through Aggressive PR and Marketing IRVINE, Calif. -- Lucid Fusion Public Relations LLC LFPR [www.lf-pr.com], a public relations and marketing firm offering customized communications services to companies in both emerging and established markets, has been selected as the agency...
- Articles 2008-06-23
- /C O R R E C T I O N — MANSIONPOKER.com/
- In the news release, "MANSIONPOKER.com Sends Player to WSOP - for Free!" issued on 23 Jun 2008 10:13 GMT, by MANSIONPOKER.com over PR Newswire, we are advised by a representative of the company that in the 7th paragraph the correct web address to visit for full details is http://www.mansionpoker.com/promotions and...
- Articles 2008-06-23
- Brodeur Evolves Full Circle
- Rebrands as Brodeur Partners in Client Resource Expansion BOSTON, June 23 /PRNewswire/ -- Brodeur, an Omnicom-owned PR agency , today announced the formation of a new partnership with leading digital agencies and the three new practice areas in mobility, life sciences and clean technology. The...
- Articles 2008-06-23
- TOP SHELF Communications & Public Relations Joins the Industry
- Full-service Firm Offers Businesses a Premium Customer Experience LOUISVILLE, Ky., June 23 /PRNewswire/ -- TOP SHELF Communications & Public Relations, LLC is a new communications and PR firm with a commitment to provide organizations a superior service experience that exceeds that of the mainstream PR agency. ...
- Articles 2008-06-23
- /C O R R E C T I O N — Hardee's Food Systems, Inc./
- In the news release, Wilbur Hardee, Founder of Hardee'sR, Dies at 89, issued earlier today by Hardee's Food Systems, Inc. over PR Newswire, we are advised by the company that in the headline and in the second and sixth paragraphs, the name should read "Wilbur Hardee" rather than "Wilber Hardee"...
- Articles 2008-06-23
- Research and Markets: American Energy Production, Inc. Energy Oil & Gas SWOT Report Available Now
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/f09e9c/american_energy_pr) has announced the addition of the "American Energy Production, Inc. Energy Oil & Gas SWOT Report" company profile to their offering. American Energy Production, Inc. Energy Oil & Gas SWOT Report is a comprehensive report of the company including both quantitative...
- Articles 2008-06-23
- /C O R R E C T I O N — WellPoint, Inc./
- In the news release, WellPoint Appoints Raj G. Bal as President of Individual Business, issued earlier today by WellPoint, Inc. over PR Newswire, we are advised by the company that some biographical information concerning Mr. Bal was incorrect. Journalists are asked to replace the fourth and fifth paragraphs with...
- Articles 2008-06-23
- IBERIABANK Corporation to Announce Second Quarter Results
- LAFAYETTE, La., June 23 /PRNewswire-FirstCall/ -- IBERIABANK Corporation , the parent holding company of IBERIABANK (http://www.iberiabank.com/) and Pulaski Bank and Trust Company (http://www.pulaskibank.com/), announced today that it would release second quarter results the morning of Tuesday, July 22, 2008, followed by a live conference call beginning at 3:00 p.m....
- Articles 2008-06-23
- /C O R R E C T I O N — Hardee's Food Systems, Inc./
- In the news release, Wilbur Hardee, Founder of Hardee'sR, Dies at 89, issued earlier today by Hardee's Food Systems, Inc. over PR Newswire, we are advised by the company that the ninth paragraph, second sentence, should read "over 200 international locations, mainly in the Middle East," rather than "over 75...
- Articles 2008-06-23
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