After lurking on the site as one of the new product managers for BNET, I wanted to use my first post to let you know about a new site feature that will be debuting shortly. Our comments will soon be displayed in a...
This is the sample resume for applying for the post of product manager. This template will provide you the relevant idea for preparing a product manager's resume.
Product managers in technology companies typically don't spend enough time analyzing product metrics. The numbers are sometimes hard to obtain and the volume of tactical activities they are faced with is overwhelming. When they do manage to carve out the time to figure out what's next, they don't know where...
When a company expands to multiple products and product families, firms must integrate a broad set of skills among multiple product management professionals. Read how to address the challenges of multiple products and product managers. Product management covers a wide array of activities from market analysis to on-going sales support....
Many product managers find themselves in a new role, in a new company or with a new product, and wonder where to begin. There's so much to do! In every situation, there are more things to do than can be done, so a new product manager has to determine the...
One of the duties that frequently falls to Product Managers is to train the sales force, getting it prepared to sell the product. As the person who has scrutinized and measured the market opportunity, as the person who has heard the needs of customers and prospects, as the person who...
Hiring managers should be clear about the job responsibilities before hiring a product manager. This job description details the skills to look for in technology product managers. As Product Manager, you will guide a team that is charged with a product line contribution as a business unit. This extends from...
Product managers, through their efforts, have great potential to make a lasting impact on companies and entire industries. Exceptional product managers are marked by a passion to make their products, engineering staffs, and sales persons the stars of their companies. They are content to be the enablers of accomplishment and...
Product managers routinely support the sales process but many times lack enough knowledge to do this. This paper discusses ten things that Product Managers PM need to know about sales, the sales process, and the role of the sales rep. PMs routinely support the sales process but many times lack...
How many product managers do you need? What are their roles in the company? Is product management a support role for sales or marketing communications or development? Some product managers have a natural affinity for working with development, others for sales and marketing communications, and others prefer to work on...
Product Managers, because of the nature of their responsibilities, carry out the unique function of making strategies real and turning realities into strategy. Since they are often called upon not only to view the product from the perspective of management and competitive strategy but also to apply the software tactically,...
Product Managers provide a unique role in a software company, something that may include skills in Sales, Marketing, and Development, but reaches well beyond the scope of any of those three functions. Yet because of their in-depth understanding of the market and the reasons people want and need their product,...
Product Managers find themselves at the center of their company's debates and decisions on product design. They understand how crucial it is for the software to be well designed, so that it not only does what the market wants it to do, but does it in the way the market...
As a Product Manager, your scope of responsibilities calls upon you to get involved across the board in all aspects of the product. There's plenty of work to be done for product requirements, Marketing, Sales, Development, and Professional Services. In order to be effective as a Product Manager, you need...
Whether you as a Product Manager report into Marketing, Development, or another group, you play a critical role in helping Marketing position and explain the product so that the message resonates with your product's prospects. The Marketing folks are the experts at taking an image of your software product and...
Delivering a successful beta program can be one of the hardest things to do as a product manager. The difficulty arises because so much is out of the product manager's direct control and in the hands of the beta testers themselves. And if you can't get motivated beta customers to...
Product management is typically thankless. A Product Manager PM is the first one called when there is a problem. When it is time to recognize team contributions, the PM usually does the recognizing and most people assume the PM is vicariously rewarded for his or her efforts. The PM is...
Where do product managers spend their time? Over 80% of product managers are monitoring development projects and writing market requirements. In addition, most product managers are involved with researching market needs and creating sales presentations and demos. The good news from these charts is that over 50% of product managers...
Working as a product manager for an established product line hones your ability to look at the big picture, but there are other key factors you should consider as you dream of building the next Yahoo! or eBay on your own. Even incredibly smart individuals who are first-time entrepreneurs often...
Although product knowledge is important, spending time listening to the market is where the real learning takes place, and the quicker you become acclimated, the more value you add. What is your comfort zone as a product manager? Is it the product? The technology? The competition? The customer? When you...