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8 Resources for

product strategy

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Kids learn engineering can be cool. (Exclusive Interviews with Technology Leaders).(National Instruments Corp.'s school program)(Brief Article)(Interview)
Ray Almgren Vice President, Product Strategy National Instruments Austin, TX Ray Almgren Vice President, Product Strategy National Instruments Austin, TX
Tags: exclusive interview, leader, National Instruments Corp., Product Strategy
Research articles 2001-12-17
Cadence plans to best competition: serious changes in product strategy come into focus - Design Strategies
The serious changes in product strategy and senior management that have been going on within Cadence Design Systems Inc. over the last year and a half came into sharper focus last week when the company played host to press and analysts to kick-off the Design and Automation Conference DAC in...
Tags: Cadence Design Systems Inc., product strategy
Research articles 2002-06-17
S3 Announces the Appointment of George Mudie as Director of Product Strategy, Consumer Systems
DUBLIN, Ireland & SAN JOSE, Calif. -- Silicon & Software Systems (S3) today announced that it has appointed George Mudie as Director of Product Strategy for its Consumer Systems Business Unit. Mudie joins S3 from BSkyB in London where he was Director of Customer and Interactive Technology for the past...
Tags: Product Strategy
Research articles 2008-01-07
Paladyne Systems Appoints Key Product Strategy and Client Service Executives; Industry Software Veterans from Jefferies & Co. and Cogency Software Join Paladyne to Further Expand Its Market Leadership and Reinforce the Management Team
NEW YORK -- Paladyne Systems, a leading provider of alternative investment solutions, today announced the appointment of veteran financial software product executives Jim Lenz, as Vice President of Product Strategy, and Ayman Sakr, Vice President of Client Services.
Tags: Product Strategy, Jefferies & Co., leadership
Research articles 2006-08-02
Sun makes bid for storage market
New storage arrays spearhead revamped product strategyNew storage arrays spearhead revamped product strategy
Tags: product strategy, storage, Sun Microsystems Inc.
Research articles 2002-03-04
SSA Global repositions.(IT In Brief)(Brief Article)
SSA Global, an ERP software provider, has announced a four-pronged product strategy focused on the following: consolidating technically and functionally similar products; ... SSA Global, an ERP software provider, has announced a four-pronged product strategy focused on the following: consolidating technically and functionally...
Tags: information technology, product strategy
Research articles 2003-10-06
Product Strategy Doesn't Just Happen
Discover the need for developing a process to drive the development of your product strategy in order to achieve sustained growth. Explore both the key aspects and myths of successful product strategy processes. What is a successful product strategy? A successful product strategy is the use of a firm's product-related...
Tags: Pragmatic Marketing, Product Strategy, Strategy, Management
White papers 2007-12-01
76 HighJump Software: stresses adaptable execution solutions. (Deliver: differentiation breeds success).
The reason HighJump Software is succeeding in the crowded supply chain execution space, says CEO Chris Helm, involves more than offering the right set of features and functions. Helm credits much of HighJump's growth to the adaptability of its soft The reason HighJump Software...
Tags: HighJump Software Inc., product strategy
Research articles 2003-07-01

Additional Resources

The 4 Ps Of Marketing In Your Internet Marketing Plan (Product Strategy)
Except for manufacturers, perhaps, for many businesses the product strategy part of marketing is really about marketing the company, often not the individual goods or services that the company offers. So to discuss product-marketing strategy, begin to think of the business, as the product, one is marketing will gain some...
Tags: Product, Web Site, Internet Marketing, Ralph F. Wilson, Web Site Development, Marketing Research, Strategy, Internet, Marketing, Management
White papers 2000-05-01
PACE Product Strategy Grows Market Share for a Drug Delivery Device Company
This division of a large multinational medical device company had a very high market share (greater than 75%) of the worldwide market for its drug delivery devices. The division was facing a major challenge from pharmaceutical companies as they began to develop and market products themselves that integrated their devices...
Tags: PRTM, Strategy, Management
Case studies
ClinPhone introduces new product strategy team
TELECOMWORLDWIRE-13 June 2005-ClinPhone introduces new product strategy teamC1994-2005 M2 COMMUNICATIONS LTD http://www.m2.com ClinPhone, a provider of clinical technology solutions, has announced that it has introduced a new Product Strategy Team to serve as the driving force in product development initiatives. The new team will work directly with the company's...
Tags: Clinphone Ltd.
Research articles 2005-06-13
ClinPhone introduces new product strategy team to drive product development initiatives.
M2 PRESSWIRE-10 June 2005-ClinPhone: ClinPhone introduces new product strategy team to drive product development initiativesC1994-2005 M2 COMMUNICATIONS LTD RDATE:10062005 ClinPhone, the global leader in clinical technology solutions, has introduced a new Product Strategy Team to serve as the core driving ...
Tags: Clinphone Ltd.
Research articles 2005-06-10
Product Management & Marketing Survey Results: Is Your Product Strategy a Winner?
The market research data, when coupled with a solid understanding of what makes a product successful allows them to develop products & services with unique benefits which are articulated in compelling value propositions. When value propositions are created, the organization is well equipped with the proof points leading to effective...
Tags: Market Research, Sequent Computer Systems, Marketing Research, Strategy, Marketing, Management
White papers 2006-12-21
New Product Strategy and Partnership/Acquisition Focus for Medical Products Company
This $200 million disposable medical device division of an international medical products company faced maturity in its present markets and limited R&D funds to allocate to next-generation products. PRTM was hired to implement an actionable product strategy so the company could realize its dreams of being a major player in...
Tags: Acquisition, PRTM, Partnership, Medical Product, Medical Device, Product Development, Healthcare, Business Structures, Mergers & Acquisitions, Product Marketing, Strategy, Research & Development, Business Operations, Finance, Investment, Marketing, Management
Case studies
New independent analyst survey shows big gap in data protection; Survey by Enterprise Strategy Group points to increasing demand for encryption and key management, supports nCipher's product strategy.
M2 PRESSWIRE-19 April 2006-NCIPHER: New independent analyst survey shows big gap in data protection; Survey by Enterprise Strategy Group points to increasing demand for encryption and key management, supports nCipher's product strategyC1994-2006 M2 COMMUNICATIONS LTD RDATE:19042006 Cambridge, UK - A survey...
Tags: encryption, Enterprise Strategy Group, MARKETING, nCipher Corp., SECURITY, strategy, survey
Research articles 2006-04-19
JBoss Inc. Appoints Middleware Veteran to Vice President of Product Management; Former Head of Product Management at HP and Bluestone to Spearhead Product Strategy
ATLANTA -- JBossR, Inc., the Professional Open Source company, today announced the appointment of Shaun Connolly to vice president of product management. Drawing on his 12 years of experience leading product management, development and integration teams, Connolly will spearhead product strategy and management for the JBoss Enterprise Middleware System JEMS,...
Tags: Hewlett-Packard Co., middleware, Product Management
Research articles 2004-12-13
Can a New Product Strategy Save Chrysler?
Can a New Product Strategy Save Chrysler?RE: Can a New Product Strategy Save Chrysler?For the same reason, private owners would be in a better position to insist on cuts in costly benefits that are bleeding Chrysler along with Ford and GM, adding thousands of dollars to the average cost of...
Tags: Performance management, Chrysler LLC
Discussion threads 2008-10-03
Laura Sturaitis Promoted to Senior Vice President Media Services & Product Strategy
NEW YORK -- Laura Sturaitis has been named to the newly created position of Senior Vice President Media Services & Product Strategy. As SVP Media Services & Product Strategy, Sturaitis directs Business Wire's U.S. Media Relations Specialists as well as ExpertSource, Licensing & Online Content Development and DataSearch Services...
Tags: Business Wire, SEARCH, strategy
Research articles 2007-09-04
Can a New Product Strategy Save Chrysler?
Now that Chrysler is privately owned, executives can focus on the long-term without worrying about reporting quarterly or annual profit-and-loss statements. Some skeptics are questioning, however, whether new CEO Robert Nardelli ("synonymous with corporate excess") has been charged with turning the company around or merely protecting Cerberus' investment. If he's...
Tags: Product Development, Nardelli, Daimler AG, Six Sigma, Strategy, Research & Development, Business Operations, Quality, Management, Lori Deschene
Blog posts 2007-08-23
Seagate Software Outlines Storage Management Group's 1997 Product Strategy; Windows NT focus and consolidated product lines from the desktop to the enterprise highlight company's push to solidify market leadership
ORLANDO, Fla.--BUSINESS WIRE--Aug. 22, 1996--Seagate Software, Storage Management Group today disclosed the details of its 1997 product plans, including an integrated product strategy designed to solidify the company's position as the leader in Microsoft Windows NT storage management. The announcement follows the formation of Seagate Software, Storage Management Group...
Tags: desktop, leadership, Microsoft Windows, Microsoft Windows NT
Research articles 1996-08-22
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