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Ad Week Report Card Doesn't Bother with Creativity's Effectiveness: Ad Week published its agency report cards for 2007 today. Some interesting findings. For establishing a baseline, the mag found: [T]he average gain for the 35 shops we evaluated was 7.6 percent, just a hair more than the 2006 average of 7.5 percent. (2005's average, coincidentally, also was...; Tags: Card, Advertisement, Agency, C, C/C++, Programming Languages, Advertising & Promotion, Software Development, Software/Web Development, Marketing, Jake Swearingen; Blog posts 2008-04-29
Use of National Instruments Products for Solving Mold Breakout Problem in a Continuous Steel Slab Caster: Bethlehem Steel manufactures steel slabs from molten steel using a continuous casting process. The mold is a copper cooled tube-like structure with a rectangular cross-section. Bethlehem Steel manufactures faced a mold breakout problem which was catastrophic and caused them several hours of down time and damage to the caster. Using...; Tags: National Instruments Corp., mold, Fortran, PC; White papers
New Ways To Automate Corporate Reporting: Microsoft Excel 2000 provides several new Microsoft Visual Basic for Applications (VBA) properties, methods, and objects that allow you to take advantage of new data access methods when you automate queries and PivotTable reports in custom solutions. For information about getting Visual Basic Help in Excel, type get VB Help...; Tags: Microsoft development tools, Programming languages, Microsoft Office, Microsoft VBA, Microsoft Visual Basic, Microsoft Excel, data access, window, Microsoft Corp.; White papers
C Corporations: Benefits Are A Big (Deductible) Benefit: People tend to think of huge businesses when they talk about C corporations. But a C corporation also can be the right vehicle for small entities. Too many people do not take the time to consider the potential advantages of a closely held C corporation. A C corporation can require...; Tags: Benefits, Microsoft Corp., benefit, monitoring, tax; White papers
More Pros Than Cons To Becoming An S Corporation: As their businesses get more complicated, entrepreneurs often consider other forms for their enterprise, including S corporations, C corporations, limited liability companies, and partnerships. In professional education sessions, lawyers and other experts have raved about the distinct and clear advantages of one form of entity or another, the conclusion drawn...; Tags: Microsoft Corp., partnership; White papers

Pick The Business Entity That's Right For You: There's no "Best entity" choice for small businesses. But there are several common variables that many entrepreneurs give at least some thought to when considering what legal form their business should take. Talking with an attorney and a tax pro can help you with specific legal and financial questions that...; Tags: Microsoft Corp., sole proprietorship, small business, tax, partnership, financial; White papers
ApplyFilter Macro Action: You can use the ApplyFilter action to apply a filter, a query, or an SQL WHERE clause to a table, form or to restrict or sort the records in the table, or the records from the underlying table or query of the form or report. For reports, you can use...; Tags: Microsoft Corp., SQL; White papers
Exploration Games - A Formal Foundation for UML Design Tools: This paper extends the two-player games as used in verification to exploration games to fill this gap. An exploration game can be specified on the basis of a model which contains informally defined conditions as it is often the case with UML models. During a play the game may be...; Tags: Games, UML, game; White papers
Improving UML Design Tools by Formal Games: There are three main tasks that have to be completed for this research topic. Firstly, it defines a game framework which fulfils the requirements. This framework has to support exploration of different design options and incomplete design models. Secondly, these concepts have to be applied to design with UML in...; Tags: Games, UML, game, tool; White papers
Nest A Query Inside Another Query Or In An Expression By Using A Subquery: Sometimes you may want to use the results of a query as a field in another query, or as a criterion for a query field. For example, suppose that you want to see the interval between orders for each of your products. To create a query that shows this interval,...; Tags: Microsoft Corp., SQL; White papers
GlaxoSmithKline: GlaxoSmithKline Consumer Healthcare Helps Smokers Quit With ASP.NET, C#, Commerce Server 2002 and the .NET Framework: GlaxoSmithKline Consumer Healthcare is the over-the-counter business unit of GSK, and shares the GSK corporate mission to improve the quality of human life. It wanted to redesign and re-architect its family of smoking cessation web sites, in order to extend its ability to support smokers throughout their stages of quitting,...; Tags: Vertical industries, .NET, Benefits, HEALTHCARE, Enterprise software, Microsoft Corp., GlaxoSmithKline Plc., Microsoft Commerce Server 2002, Microsoft Commerce Server, Microsoft .NET Framework, relationship marketing, health care, C#, brand, marketing, Web site, Web; Case studies
Create Or Modify Tables Or Indexes By Using A Data-Definition Query: In Microsoft Office Access 2007, it is easy to create and modify tables, constraints, and indexes in Design view, and to create relationships in two tables by using the Relationships window. Alternatively, you can create and modify these same entities by writing data-definition queries in SQL view. This paper describes...; Tags: Microsoft Corp., SQL; White papers
Combine The Results Of Several Select Queries By Using A Union Query: When you want to review all of the data that is returned by several similar select queries together, as a combined set, you can use a union query. This paper shows you how to create a union query from two or more existing select queries and also explains how to...; Tags: Programming languages, Microsoft Corp., SQL; White papers
Counting In Reports: Sometimes you need to not only sum a value, but count the number of items. For instance, you might want to show the number of orders for a particular product in addition to a sum of the individual sales amounts. To count the orders, you can use the Count aggregate...; Tags: Programming languages, Databases, Microsoft Corp., SQL, database, sales; White papers
IT Strategy for Midsize Business: Microsoft Vs. Java, Great Plains & CRM: Midsize business or non-profit organization should decide if one-vendor solution would be appropriate and the associated risk acceptable. In the authors' opinion, balancing the risk of one-vendor-approach is not economically feasible and should be avoided. This means that one needs to decide if he plans to be Microsoft-oriented or Java/Unix/Linux/Oracle...; Tags: midsize business, Java, CRM; White papers
Building a Credible Brand for Your Small Business: Three-time startup veteran and software developer Thomas E. Burns could spend his days writing code. Or he could write a book on branding. Burns founded his first company when he was just 22 years old. Then he joined another company as its first employee. Then the entrepreneurial spirit came calling...; Tags: Programming languages, Development tools, AllBusiness.com, brand, entrepreneurial, branding, programming language, small business, programming, Java, software; White papers
Delphi Corp.: Financial Processes Outsourcing: Delphi was under pressure to reduce operating costs in its European markets. The company already had developed an efficient shared services model in Europe, as well as a common SAP financial system. To achieve maximum productivity and more efficiently manage divestiture and growth, Delphi decided to outsource selected finance and...; Tags: Programming languages, Development tools, Financial accounting, Accenture Ltd., Borland Delphi, divestiture, outsource, financial, finance, accounting; Case studies
FrontPage Options For Advanced Developers: Microsoft FrontPage Web site creation and management tool is well known as a tool that anyone can use to develop Web pages quickly. FrontPage contains a wealth of powerful features that are designed precisely to support the needs of the most sophisticated of Web authors. For an advanced developer, particularly...; Tags: PRODUCTIVITY, Programming languages, Microsoft FrontPage, developer, HTML, Web page, tool, Java, Web, Microsoft Corp., Web site; White papers
Case Study: BHP Mining Area C: BHP recently commissioned ProDesign to provide technical management and logistical support for the official opening of its new Mining Area C in the Pilbara, which also included a celebratory luncheon for 208 people. ProDesign transformed the mine site into a marquee complete with Australian bush theming and distinctive lighting techniques....; Tags: ProDesign, C, technique; Case studies
Case Study - Research of Aircraft Engine Materials: A leading expert in fracture mechanics and fatigue crack growth wanted to research crack initiation and inter-granular effects during fatigue crack growth of high-performance metals. His testing required temperatures up to 1100 degrees C in various environments including high vacuum and oxidizing atmospheres. Instron supplied an 8500 Plus system integrated...; Tags: C/C++, Leadership, Programming languages, Instron, C, high-performance, aircraft, environment, computer, software; Case studies