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	<title><![CDATA[promise Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/promise.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to promise]]></description>
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	<language>en-us</language>
	<item>
		<title><![CDATA[Canadian PM's Pledge Pitches Oil Sands Into Further Uncertainty]]></title>
		<link><![CDATA[http://industry.bnet.com/energy/1000290/canadian-pms-pledge-pitches-oil-sands-into-further-uncertainty/]]></link>
		<description><![CDATA[During a Canadian election debate last week, incumbent Conservative Prime Minister Stephen Harper repeated a promise to ban the export of bitumen from Canada to countries with weaker greenhouse-gas emissions standards. The news stunned companies working in the Canadian oil sands, where reserves of black gold are thought to be...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 09 Oct 2008 09:30:28 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/canada.html"><![CDATA[Canada]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/canadian+pm.html"><![CDATA[Canadian PM]]></category>
		<category domain="http://resources.bnet.com/topic/harper.html"><![CDATA[Harper]]></category>
		<category domain="http://resources.bnet.com/topic/quality.html"><![CDATA[Quality]]></category>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://resources.bnet.com/topic/ian+mcinnes.html"><![CDATA[Ian McInnes]]></category>
	</item>
	<item>
		<title><![CDATA[Bad Times Are Good Times for Entrepreneurs]]></title>
		<link><![CDATA[http://blogs.bnet.com/business-books/?p=316]]></link>
		<description><![CDATA[Bad times are good times for startups, according to serial entrepreneur Bill Warner. Speaking at an 'unconference' sponsored by the Massachusetts Technology Leadership Council, he told attendees that he started his best-known company, digitalÂ  media hotshot Avid Technologies, in September 1987, just weeks before that year's Black Tuesday event in...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 03 Oct 2008 07:18:50 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/entrepreneur.html"><![CDATA[Entrepreneur]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/entrepreneurship.html"><![CDATA[Entrepreneurship]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://resources.bnet.com/topic/michael+fitzgerald.html"><![CDATA[Michael Fitzgerald]]></category>
	</item>
	<item>
		<title><![CDATA[Promise-Based Management]]></title>
		<link><![CDATA[http://www.bnet.com/2439-13056_23-167689.html]]></link>
		<description><![CDATA[                              The Idea in Brief                ...]]></description>
		<s:doctype><![CDATA[Articles]]></s:doctype>
		<pubDate>Wed, 07 Nov 2007 12:30:05 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/donald+n.+sull.html"><![CDATA[Donald N. Sull]]></category>
		<category domain="http://resources.bnet.com/topic/in+brief.html"><![CDATA[In Brief]]></category>
		<category domain="http://resources.bnet.com/topic/harvard+business+review.html"><![CDATA[Harvard Business Review]]></category>
		<category domain="http://resources.bnet.com/topic/promises.html"><![CDATA[Promises]]></category>
		<category domain="http://resources.bnet.com/topic/accountability.html"><![CDATA[Accountability]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/networking.html"><![CDATA[Networking]]></category>
		<category domain="http://resources.bnet.com/topic/explicitness.html"><![CDATA[Explicitness]]></category>
		<category domain="http://resources.bnet.com/topic/provider.html"><![CDATA[Provider]]></category>
		<category domain="http://resources.bnet.com/topic/charles+spinosa.html"><![CDATA[Charles Spinosa]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/customer.html"><![CDATA[Customer]]></category>
	</item>
	<item>
		<title><![CDATA[Why We Fail At Intimacy: Falling Short At The Promise Of Relationship Marketing]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=89402]]></link>
		<description><![CDATA[From the executive summary: 'One of the promises of interactive marketing has long been its ability to create intimate relationships with customers. As a promise, it has been largely unfulfilled. The consumer experience of these relationships is typically lackluster, and the marketers' gains have been on the whole unremarkable.' The...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 06 Apr 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/marketingprofs.html"><![CDATA[MarketingProfs]]></category>
		<category domain="http://resources.bnet.com/topic/relationship+marketing.html"><![CDATA[Relationship Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
	</item>
	<item>
		<title><![CDATA[Managing BPM: It Depends]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=140693]]></link>
		<description><![CDATA[The promise of Business Process Management, like other management techniques, is the promise of a kind of business utopia where the business is growing, reducing costs, and simultaneously improving performance, all in a wonderfully self-optimizing system. Business people, however, are frequently rational, and to a rational business person, this utopian...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 01 Jan 2004 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/business+process.html"><![CDATA[Business Process]]></category>
		<category domain="http://resources.bnet.com/topic/bpm.html"><![CDATA[BPM]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/business+process+trends.html"><![CDATA[Business Process Trends]]></category>
		<category domain="http://resources.bnet.com/topic/operational+planning.html"><![CDATA[Operational Planning]]></category>
		<category domain="http://resources.bnet.com/topic/business+process+automation.html"><![CDATA[Business Process Automation]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://resources.bnet.com/topic/it+operations.html"><![CDATA[It Operations]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
	</item>
	<item>
		<title><![CDATA[Helping Governments Keep Their Promises - Making Ministers And Governments More Reliable Through Improved Policy Management]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=50494]]></link>
		<description><![CDATA[This paper seeks to examine some institutional causes of  "executive policy unreliability", the term used to elaborate the phenomenon of government promise-breaking, and to set out what is known about technical interventions that can, in some, but certainly not in all circumstances, assist. The paper identifies the content of...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Apr 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/policy+management.html"><![CDATA[Policy Management]]></category>
		<category domain="http://resources.bnet.com/topic/world+bank+group.html"><![CDATA[World Bank Group]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/free+trade.html"><![CDATA[Free Trade]]></category>
		<category domain="http://resources.bnet.com/topic/vertical+industries.html"><![CDATA[Vertical Industries]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[Finance]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
	</item>
	<item>
		<title><![CDATA[A President Primer on Branding]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=60591]]></link>
		<description><![CDATA[Branding offers significant opportunity for colleges and universities; especially for those institutions that understand that a brand is a promise that you make to your most important audiences. It must be a promise that prospective students and donors value to the degree that they will support it with tuition dollars...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/stamats.html"><![CDATA[Stamats]]></category>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Respecting Brand Risk]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=66932]]></link>
		<description><![CDATA[Brand is the promise of quality and consistency which provides the foundation for the relationship between an individual and a specific product, service or company. The fulfillment of this promise creates value, drives customers to buy more products, influences the financial community to recommend further investment and helps companies attract...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[Brand]]></category>
		<category domain="http://resources.bnet.com/topic/financial.html"><![CDATA[Financial]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/insurance.html"><![CDATA[Insurance]]></category>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://resources.bnet.com/topic/financial+accounting.html"><![CDATA[Financial Accounting]]></category>
		<category domain="http://resources.bnet.com/topic/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+insurance.html"><![CDATA[Corporate Insurance]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[Finance]]></category>
	</item>
	<item>
		<title><![CDATA[ATP, AATP, CTP, and PTP: Order Commitment Alphabet Soup]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=56810]]></link>
		<description><![CDATA["Available To Promise, Able To Promise, Advanced Able to Promise, Capable to Promise, Profitable to Promise: all are catch phrases describing different offerings that support the order commitment process.  Such a proliferation of jargon makes it harder to understand the various levels of support for order commitment and the...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Jan 2002 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/supply+chain.html"><![CDATA[Supply Chain]]></category>
		<category domain="http://resources.bnet.com/topic/consultant.html"><![CDATA[Consultant]]></category>
		<category domain="http://resources.bnet.com/topic/commitment.html"><![CDATA[Commitment]]></category>
		<category domain="http://resources.bnet.com/topic/promise.html"><![CDATA[Promise]]></category>
		<category domain="http://resources.bnet.com/topic/supply+chain+management+%2528scm%2529.html"><![CDATA[Supply Chain Management (SCM)]]></category>
		<category domain="http://resources.bnet.com/topic/performance+management.html"><![CDATA[Performance Management]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/human+resources.html"><![CDATA[Human Resources]]></category>
		<category domain="http://resources.bnet.com/topic/workforce+management.html"><![CDATA[Workforce Management]]></category>
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