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PRTM is in the Business Services Industry
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Lessons Learned From Outsourcing R&D
The paper based on a survey depicts that most businesses can no longer go it alone when it comes to product development. R&D outsourcing (including co-development) has become one of the hottest items on the management agenda. Needless to say, it takes time to master the art and science of...
Who's Accountable for IT Investments? Senior Executives Need to Take Charge
Successful companies use the portfolio method to manage their enterprise IT projects and services. Although the complex problems facing IT management today have been some 40 years in the making, they can be fixed by any organization willing to look hard at its existing portfolio practices, understand what is not...
The Smart Bet for Global Performance
As the pace of globalization accelerates, Fortune 500 companies everywhere are redesigning their internal organization and implementing various types of horizontal business structures to drive greater efficiencies. One of the most popular is the core operations unit (COU). This organization typically cuts across geographic regions and business units to leverage...
Capture the Innovation Gold
As the economic downturn yields to increasing business confidence and investment, companies are looking for new ways to jump-start business growth. The key to expansion may lie in continuous business innovation (CBI), the ongoing leverage of core competencies to introduce new products and services. Many companies focus on new product...
Service Supply Throws Off Its Chains
Equipment companies are well versed in manufacturing supply chains. But as their only real revenues in future are likely to come from service, do they have the vision, systems, and processes to build a powerful service supply chain? Companies supplying products to customers will make no money from what they...
Pull the Right Levers for Innovation Productivity: Get More Revenue from New Products with the Same or Lower Investment Levels
Innovation is vital to competitiveness, but how can companies increase the output of their innovation “engines” in the face of today’s curtailments in R&D funding? The solution, as the author explains, lies in innovation productivity: working the “levers” for obtaining more innovation-driven revenue for the same or even less investment...
Apply Six Sigma to Design
Companies looking for a way to improve their new product development process infrastructure may need to look no further than Design for Six Sigma (DFSS). The article describes the DFSS framework and its constituent methodologies, including the Voice of the Customer. It explains how DFSS helps bring structure to the...
Patient Recruiting: The Key to Increasing Clinical Development Capacity and Reducing Costs
This article builds a case for improving patient recruiting in a stepwise fashion. First, it reviews what is done currently to recruit subjects. Second, it identifies what is broken and how to fix it. Third, it proposes a simple algorithm that estimates savings if improvements are made. Throughout the article,...
The Marketing Trap: Biopharmaceuticals Demand and Supply
Whether managing supply or demand, an effective response to shortages requires collaboration among different functions and geographies (such as country organizations) that don't typically work closely together. As more and more pharmaceutical companies become victims of their own success, the problem of product shortages will grow. By having structures in...
Cycle Time Reduction Through Fact-Driven Implementation
This article explains that effective Internet marketing is not so different from traditional marketing. In fact, there is one fundamental law of nature at the root of all great strategies in life, and it can be stated in a word: holistic. It also explains buying Cycle, referral Cycle etc and...
A telecommunications company realizes a double-double growth rate
This case study discusses how PRTM has developed an integrated e-commerce and telebusiness plan. This approach includes some operations and channels like designing direct sales via an Internet e-commerce channel and rationalizing print and electronic catalogs to the Internet channel. The combined business plans, implementation plans, and management support given...
Channel Strategy And Development
This article says that the capabilities of the channel are as important to a vendor as its own capabilities. Channel-partner selection is one of the most critical aspects of marketing today, since the character of the indirect channel partner or direct field sales rep is indelibly imprinted in the customer's...
e-Business program design
A world-leading telephony equipment manufacturer needed immediate improvement in its e-business operations to remain competitive and stimulate growth. PRTM has developed an integrated e-business and telebusiness that involved designing an Internet-enabled business channel, rationalizing print and electronic catalogs to the Internet channel. Read on to know more.
Telecommunications Services And Equipment
This article explains some of the challenges that face telecommunications companies echo those of other companies in highly competitive industries: identifying and capitalizing on revenue enhancement and lowering operating costs while increasing leverage on existing assets. In order to enhance their revenues, companies are opening new markets and channels, reducing...
Wireless Communications
The wireless market space has given rise to a highly complex value chain, characterized by a multitude of players, technologies, applications, devices, and an intricate web of relationships. This article also explains how PRTM can help you navigate and succeed in the new, chaotic environment like supplying chain management, customer...
Benchmarking Value2
Benchmarking is a key component of performance management and is a tested method for setting business goals to drive results. This article dicusses benefits for benchmarking like it allows you to measure your performance against best-in-class companies to identify potential improvement opportunities and gain insight into key areas of your...
Collaborative Channel Planning
The article describes how PRTM worked with our client to end this counterproductive situation with its channel partners, and the associated inventory-accumulation costs. The structure was based on sales account managers' inaccurate bottom-up forecasts of sales to end-users. Some channel partners naturally responded by placing orders in excess of their...
7 Ways to Hold Fast to Your Customers
It's far more expensive to find new customers than to keep your current ones happy. But in tough economic times, like those we're now experiencing most companies focus on cutting costs often with unintended results. The article induces that by pushing cost targets to extremes can lead to customer service...
On Board the Voice-Enabled Vehicle: What's Likely?
The ability to interact with the vehicle via voice-issuing commands and receiving audio responses-has long occupied a central role in the telematics game plan. The vision of drivers interacting with their vehicles by talking to them in conversational tones is still only that-a vision-and perhaps a dubious one. However, there's...
Moving a Slow-Clockspeed Business Into the Fast Lane: Strategic Sourcing Lessons From Value Chain Redesign in the Automotive Industry
Stimulated by the creation of a global integrated organization for powertrain (engine, transmission, and controls) engineering and manufacturing at General Motors under the leadership of Arvin Mueller, a team of managers and analysts was created to perform a sweeping analysis of value chain strategy for the General Motors Powertrain organization...
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PRTM Company Info
NAICS Code
Process, Physical Distribution, and Logistics Consulting Services: 541614
