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18 Resources for

public relations and advertising & promotion and jon greer

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Bankruptcy PR is the Newest Agency Market Niche
You know the boom times are over when it "bankruptcy PR" becomes the newest market niche for PR agencies. PRWeek reports that "retailer Mervyns is working with Joele Frank, Wilkinson Brimmer Katcher for communications support during its Chapter 11 filing," which the company made on Tuesday. ...
Tags: Agency, PR Agency, Bankruptcy, Bankruptcy PR, Public Relations, Litigation, Advertising & Promotion, Marketing, Corporate Communications, Business Operations, Jon Greer
Blog posts 2008-07-31
How Much Free Work Should Agencies Do To Win New Business?
One of the classic struggles in PR is the courtship process between PR agencies and their potential new clients. The client, who needs the services and will pay the bills, wants to reduce his/her risk by learning as much about what the agency will do for them before starting...
Tags: Agency, Advertising & Promotion, Public Relations, Marketing, Corporate Communications, Jon Greer
Blog posts 2008-07-28
The Fundamentals of a Strong PR Department
Do you know the fundamental building blocks of a solid internal PR department? Matt Broder, VP of External Communications at Pitney Bowes, shared his perspective on a PR Management Roundtable webinar this week. The five elements are: Ownership and accountability: ask yourself what parts of the communications...
Tags: Corporate Communications, Public Relations, Hiring, Media, Jon Greer, Marketing, Advertising & Promotion
Blog posts 2008-07-03
Bush Online Interview a Wake-up Call for PR
George Bush's online on-camera interview this week on the web site Politico marks a turning point in the use of the media -- one that the C-suite ought to take note of. The interview itself is unremarkable -- it's the decision to do an interview online that's...
Tags: Internet, Jon Greer, Corporate Communications, Marketing, Advertising & Promotion, Blogging, Interview, Media, George W. Bush, Public Relations
Blog posts 2008-05-15
Charlie Rose Says "Be Authentic"
I'm at the Bulldog Reporter 2008 Media Relations Summit, and the first keynote was a very interesting and fun conversation between PR legend Howard Rubenstein and TV personality Charlie Rose. Charlie really represents the high-water mark of media interviewers: he has a one-hour show, commercial-free, on PBS,...
Tags: Advertising & Promotion, Public Relations, Guest, Charlie Rose, Marketing, Corporate Communications, Jon Greer
Blog posts 2008-04-07
Time to Add Gawker to Your RSS Feed
In my Best PR Blogs posts of a couple of weeks back, I included the PRWeek blog because it was everything -- fresh, lively, snarky -- that PRWeek the trade rag isn't. One of the main reasons that blog is/was any good were the contributions of former staffer Hamilton Nolan....
Tags: Jon Greer, Corporate Communications, Marketing, Internet, Advertising & Promotion, Public Relations, Blogging, Blog, Media Training, RSS, RSS Feed
Blog posts 2008-02-18
What to Watch in 2008
Our friends at PRWeek have jumped in with a spread on who and what to watch in the corporate PR and agency world in 2008. Here's are highlights: The Dell/WPP partnership to form a dedicated communications company to serve Dell's needs. PRWeek expresses concern that expectations are...
Tags: Agency, PRWeek, Public Relations, Advertising & Promotion, Marketing, Corporate Communications, Jon Greer
Blog posts 2008-01-08
The Rise and Fall of Media Giants
More from PRWeek's wrap-up of the year just past in their 2007 Book of Lists. Today: media companies on the rise, and those that took a hit in 2007: Media on the rise in 2007: Dow Jones: DJ must be happy to be under...
Tags: Wall Street Journal, Financial, Magazine, Title, Web Site Development, Advertising & Promotion, Public Relations, Financial Accounting, Branding, Internet, Marketing, Corporate Communications, Finance, Jon Greer
Blog posts 2008-01-03
Should You Pay for PR Placements?
One of the more vexing elements of being a PR client is figuring out what you are paying for. The vast majority of PR firms charge clients monthly retainer fees that cover the entire scope of their work, whether or not that work resulted in any media placements that month....
Tags: Jon Greer, Corporate Communications, Marketing, Agency, Advertising & Promotion, Public Relations
Blog posts 2007-12-17
"Old" Media Wants Audio and Video for Their Web Sites Too
The Internet is changing the definition of "old media" right before our eyes, according to a panel of journalists who work for "old media" but have jobs on their web sites. Panelists Daniel Gaines, Editorial Operations Manager of latimes.com, Keith Jenkins, Newsroom Multimedia Director of the...
Tags: Web, Audio, Media, Video, Web Site, Public Relations, Web Site Development, Advertising & Promotion, Corporate Communications, Web Technology, Marketing, Internet, Jon Greer
Blog posts 2007-12-14
How to Stop the Revolving Door at PR Agencies
PRWeek reports on a new survey by the PR agency consulting firm StevensGouldPincus of 150 PR firms, which found that turnover averages 20% per year, with larger firms (billing $25 million or more) seeing turnover rates of 24% per year. In other words, the entire agency, other than the...
Tags: Agency, Public Relations, Advertising & Promotion, Marketing, Corporate Communications, Jon Greer
Blog posts 2007-12-05
Dell Pioneers A New Type of PR/Ad Agency
Throughout its history, Dell Corp. has been an innovator. This week, the company turned its attention to the world of advertising and PR and announced an innovation that is already sending shock waves through the marketing sector. Dell announced that it would consolidate its $1.5 billion per...
Tags: Agency, Public Relations, Advertisement, Dell Computer Corp., Advertising & Promotion, Marketing, Corporate Communications, Jon Greer
Blog posts 2007-12-04
How to Shop for a PR Agency
I've been in and around PR agencies for years and I'm struck by two conflicting pieces of information: I know some very talented agency PR people, and I know a lot of lousy, over-priced agencies. Make no mistake: the PR agency business is tough. The client demands...
Tags: Agency, Client, PR Agency, Public Relations, Advertising & Promotion, Marketing, Corporate Communications, Jon Greer
Blog posts 2007-11-29
Ken Sunshine's Secrets to Expanding Your Client Base
Ken Sunshine is one of the superstars of PR. His client roster includes celebrities such as Ben Affleck, Barbra Streisand, Jon Bon Jovi, Leonardo DiCaprio, Michael Moore, and Justin Timberlake and non-profits like the Natural Resources Defense Council, Calvary Hospital, and the New York Organ Donor Network. ...
Tags: Media, Client, Ken Sunshine, Public Relations, Advertising & Promotion, Professional Development, Marketing, Corporate Communications, Career, Jon Greer
Blog posts 2007-11-20
Is Your PR Agency Getting Ready to Fire You?
Do you appreciate the people who work on your account enough? Do you expect your agency to do twice as much work as you're actually paying for? Do you take your PR agency for granted? If your answer to any of these questions is yes, you are...
Tags: agency, pr agency, business environment, public relations, advertising & promotion, marketing, corporate communications, jon greer
Blog posts 2008-08-08
Five Ways to Make Pitching More Productive and Less Painful
Most PR people I know don't like to pitch stories to the media. A big part of the problem is that the people doing the pitching are at a big disadvantage: they are essentially ill-prepared to be successful, and that drives the fear and anxiety. So what...
Tags: Media, Pitch, Public Relations, Advertising & Promotion, E-mail, Marketing, Corporate Communications, Online Communications, Jon Greer
Blog posts 2008-08-20
Embargoes Are Still Alive and Kicking
The results of our poll on the use of embargoes are in, and it's pretty evenly split between people who think embargoes are history and people who still think they have value as a PR tactic. That means that for the time being, embargoes are still with...
Tags: Journalist, Tactic, Embargoes, Public Relations, Advertising & Promotion, Marketing, Corporate Communications, Jon Greer
Blog posts 2008-08-21
The Easiest Way to Get Media Coverage
PR pros and executives constantly wring their hands in frustration trying to get media coverage. But at the same time, they often overlook the simplest and most effective way to get in the media: cooperating with journalists when they ask for your help. Blogger Ewan McLeod has...
Tags: Journalist, Media, Media Coverage, Blogger Ewan McLeod, Public Relations, Advertising & Promotion, Marketing, Corporate Communications, Jon Greer
Blog posts 2008-08-25

Additional Resources

Galleries Museums & Artists - New Mexico - Directory
New MexicoABIQUIU3201. Galeria Arriba at the Abiquiu InnHighway 84 87510(505) 685-4378, fax (800) 447-5621E-mail: abiquiuinn@computerationx.com;Web site: www.abiquiuinn.comDir: Julie WagnerTraditional and contemporary fine arts andcrafts by Southwest artists. Painting, sculpture,weaving, santos, furniture. GALBUQUERQUE3202. 516 Magnifico Artspace516 Central SW 87102(505) 242-8244, fax (505) 242-0174E-mail: melody@magnifico.org,suzanne@magnifico.org;Web site: www.magnifico.orgTue-Sat 12-5 and by apptDir:...
Articles 2002-08-01
Media Buying & Placement Services - Directory
51 MEDIA/R 420 W. Washington St. Muncie, IN 47305 765-289-2113 Jim Huston FAX 765-284-6970 www.51media.net 51 Media has 40 years of experience in the political arena. Emmy award-winning production; Strategic media placement; Making...
Articles 2002-03-01
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