BNET Industries
- Private
- US
Dow Jones Description
Wired was founded in January 1990 by two engineers who just wanted to make great MPEG products. In the early days, Wired's business model was that of a contract engineering company, retained by big companies (like IBM, Sony, AT&T, Lockheed Martin) to develop technologies & reference designs. As you might imagine, developing for these heavyweights allowed Wired to amass a considerable war chest of MPEG-related intellectual property. Wired's founders were disappointed that this great technology was moving from the laboratories to the consumers' studios so slowly, so they decided to launch the company's own line of products. In 1993, Wired introduced Mason - the first MPEG decoder available for the Macintosh platform. This led to a string of firsts, including the first Macintosh MPEG-2 decoder, the first Macintosh MPEG-2 encoder, and the first PowerBook DVD playback card. Today the Wired MediaPress is the world's best selling professional realtime MPEG encoder. Our latest product, the MasonIP is getting rave reviews from customers. As always, we continue to offer engineering services to companies looking to integrate world-class MPEG solutions in their products.
Contact Information
2423B Old Middlefield Way
Mountain View, California 94043
1 650 493 7600
Peer Companies
NAICS Code Audio and Video Equipment Manufacturing: 334310
News & Analysis
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public relations and wired inc. - All News and Analysis
Zuckerberg Interview Shows It's a Wild, Wired World
- 2008-03-10
Yesterday, Facebook founder and CEO Mark Zuckerberg was interviewed on stage at the SXSWi conference by former BusinessWeek journalist and author Sarah Lacy. It didn't go well -- Lacy, who can be a bit of a smarty pants, was channeling her inner David Letterman, asking off-the-wall questions, interrupting Zuckerberg...
Don't Be Shy About Doing Research on Journalists
- 2008-01-23
If you were going in to a major sales meeting, you'd want to know everything possible about the potential customer: their likes and dislikes, their career history, their interests, and so on. It would be no-brainer. And the same is true for most other business meetings with important people...
Wired's Chris Anderson: Start Practicing "Long Tail PR"
- 2007-11-19
Chris Anderson, editor of Wired magazine and author of The Long Tail, has more words of advice for PR people -- and they're all worth hearing. Anderson, you'll recall, is the guy who got so fed up with PR spam that he 'outed' 300 PR people who had sent him...
Outing 'lazy flacks,' paid introductions and bloggers fly.(Beyond the Biz)
- 2007-11-12
The editor in chief of Wired has had his own "I'm as mad as hell and I'm not going to take it anymore'' Howard Beale moment. Only instead of shouting out the window, he blogged. In his blog The Long Tail, Anderson published a lengthy list of...
Microsoft Spins Wired Magazine?
- 2007-03-30
Ever wonder how large companies and PR firms work together to manage reporters working on in-depth stories? Well, we now know what Microsoft does. Wired Magazine writer Fred Vogelstein was writing a story about Microsoft, and one day an odd item appeared in his inbox. Apparently, Microsoft and its...
Winning PR in the Wired World
- 2001-04-01
Book Reviews
- 1
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