BNET Industries
Last Fiscal Year Sales:$25.5B
- Public
- FR
Dow Jones Description
Shouting it out from worldwide rooftops! Publicis Groupe, S.A. (NYSE: PUB (ADR); Euronext Paris: FR0000130577 ) is the second largest advertising and fourth largest media services companies in the world. It provides services such as creative advertising, media and campaign planning, marketing, and public relations. Some of its brands are Leo Burnett, Publicis, and Saatchi & Saatchi, and its clients include Coca-Cola, Hewlett-Packard, Procter & Gamble. Founded in 1926 and based in Paris, France, this A4,1 billion company employs about 36,000 people. In fiscal 2005 additions to the company included eventive, the leader in event communications in Austria and Germany, which is joining Publicis Events Worldwide; Solutions, the number-one marketing service agency in India; and PharmaConsult, a leader for healthcare communications in Spain. Acquisitions also included a majority interest in Freud Communications, a leading public relations agency in the UK. In April 2006 the company acquired an additional 21% stake, raising the total to 51%, in Capital MS&L, an international financial communications firm. .
Number of Employees 45,000
Peer Companies
NAICS Code Advertising Agencies: 541810
Recent Events
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2nd UPDATE: Publicis Sees Better 4Q, Return To Growth In '10
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UPDATE: 4 Big Ad Agencies Back Microsoft-Yahoo Search Pact
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Publicis Groupe Finalizes Acquisition Of Razorfish
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Publicis Buys Unilever's French CRM Program
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Publicis to Buy Microsoft's Razorfish
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Razorfish Sale, Microhoo Conditions
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Publicis Groupe to Acquire Razorfish From Microsoft Corporation
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Ad CEOs Say Bottom Seems at Hand
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EARNINGS PREVIEW: European Media Agencies Face Trough In 2Q
News & Analysis
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publicis and publicis groupe s.a. - All News and Analysis
Earnings: Publicis Groupe Declares Downturn Over, Restates Digital Ambitions
Many in the media world are still struggling through the slashed budgets and changed business models, but at least for French advertising group Publicis the ad spend downturn is over. In its Q309 earnings release pdf on Tuesday, the company declared that the ad market reached its lowest point...
Publicis Groupe's Digital Media Investment Chief Tim Hanlon Signs Off
French ad holding company Publicis Groupe is losing its top digital media M&A and investment exec: Tim Hanlon. Hanlon serves as EVP and managing director of VivaKi Ventures, Publicis’ new media VC arm; Mediapost reports that he’s leaving the company at the end of the month. The news comes...
Publicis' David Kenny On Razorfish Buy: Digital Revs Now 25 Percent Of Total Revenues
By acquiring interactive agency Razorfish from Microsoft (NSDQ: MSFT), Publicis Groupe has now attained a goal outlined by CEO Maurice Levy shortly after the Paris-based ad holding company bought Digitas nearly three years ago: 25 percent of its revenues will now be digital. The $530 million deal also satisfies...
Publicis buys Microsoft's Razorfish for USD530m
Publicis is buying Microsoft's digital marketing arm, Razorfish, for roughly USD530m as part of a five-year search ad agreement. Publicis claims the deal will mean that its digital operations will make up 25% of its annual revenues, hitting an internal target a year ahead of schedule. ...
Publicis nears Razorfish acquisition
Publicis Groupe is closing in on an acquisition of Razorfish, Microsoft's digital advertising agency, and could agree final terms by early next week, according to people familiar with the negotiations.The situation remains fluid, but the French communications company behind Digitas, Leo Burnett and Zenith Optimedia has taken the lead...
Freud makes pounds 14m from sale of his PR company
Matthew Freud, the PR guru, has become one of the richest public relations executives in the UK by selling part of a pounds 30m shareholding in his eponymous firm to the French advertising giant Publicis. The son-in-law of Rupert Murdoch and son of former Liberal MP Sir...
French Advertising Firm Publicis Buys into Miami Agency.
By Michele Chandler, The Miami Herald Knight Ridder/Tribune Business News Mar. 20--Sanchez & Levitan, a Miami advertising and public relations agency, has sold a 49 percent interest of the company to the French advertising firm Publicis, part of the Publicis Groupe S.A....
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