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• Earnings: Publicis Groupe Declares Downturn Over, Restates Digital Ambitions

  PaidContent - 2009-10-27

  Many in the media world are still struggling through the slashed budgets and changed business models, but at least for French advertising group Publicis the ad spend downturn is over. In its Q309 earnings release pdf on Tuesday, the company declared that the ad market reached its lowest point...

  Tags: Revenue, Advertisement, Publicis Groupe S.A., Razorfish, Earnings, Operational Accounting, Finance, Advertising, Marketing, Money, Companies, Publicis, Countries, Europe, France, Patrick Smith

• Publicis Explains $20M Discrepancy in Razorfish Acquisition

  BNET - 2009-10-12

  Publicis has offered an explanation for why it said Razorfish was profitable on revenues of $380 million when Microsoft later produced numbers showing it was making a loss on revenues of $360 million. The discrepency comes from accounting differences between Publicis and Microsoft, Publicis' investor relations unit tells BNET. by...

  Tags: Accounting, Acquisition, Razorfish, Investor Relations, Publicis, Operational Accounting, Financial Accounting, Financial Services, Finance, Jim Edwards

• Having Lost Out On Razorfish, Dentsu's Eager To Acquire

  PaidContent - 2009-09-03

  Now that it has sunk in that Dentsu’s $700 million offer to buy Razorfish from Microsoft (NSDQ: MSFT) was soundly trumped by Publicis Groupe’s $530 million bid, the Japanese ad agency is getting right back on the horse and is letting the world know it’s ready for an acquisition....

  Tags: Advertisement, Razorfish, Advertising, Money, M&A & Venture Capital, Companies, Microsoft, Publicis, Countries, Asia, Japan, David Kaplan

• After Publicis' Acquisition of Razorfish, Might ValueClick Be Next?

  BNET - 2009-08-10

  Publicis' $530 million acquisition of Razorfish raises a question for ValueClick, one of few publicly traded advertising providers: Is it next to be bought? Maybe. But if so, its stock may currently be too overvalued to facilitate a deal. by Jim Edwards

  Tags: Acquisition, Razorfish, Publicis, Mergers & Acquisitions, Corporate Law, Investment, Finance, Business Operations, Jim Edwards

• Publicis' David Kenny On Razorfish Buy: Digital Revs Now 25 Percent Of Total Revenues

  PaidContent - 2009-08-10

  By acquiring interactive agency Razorfish from Microsoft (NSDQ: MSFT), Publicis Groupe has now attained a goal outlined by CEO Maurice Levy shortly after the Paris-based ad holding company bought Digitas nearly three years ago: 25 percent of its revenues will now be digital. The $530 million deal also satisfies...

  Tags: Revenue, Publicis Groupe S.A., Razorfish, Publicis, Mergers & Acquisitions, Operational Accounting, Investment, Finance, Advertising, Money, M&A & Venture Capital, Companies, Microsoft, David Kaplan, Microsoft Corp.

• Publicis buys Microsoft's Razorfish for USD530m

  Strategy Eye - 2009-08-09

  Publicis is buying Microsoft's digital marketing arm, Razorfish, for roughly USD530m as part of a five-year search ad agreement. Publicis claims the deal will mean that its digital operations will make up 25% of its annual revenues, hitting an internal target a year ahead of schedule. ...

  Tags: Advertisement, Publicis Groupe S.A., Razorfish, Microsoft Corp., Publicis, Search, Avenue A/Razorfish, Andrew McDonald

• Publicis spends $530m to land Razorfish

  Financial Times - 2009-08-09

  Publicis, the French marketing and communications business, has beaten rivals including WPP and Dentsu in the race to acquire Razorfish from Microsoft.The deal, which values the digital agency at about $530m, includes a five-year media buying relationship between Publicis and Microsoft.About 55 per cent of the purchase price will...

  Tags: Razorfish, Microsoft Corp., Publicis, Advertising & Promotion, Mergers & Acquisitions, Marketing, Investment, Finance, Financial Times

• Microsoft Could Announce Razorfish Sale By September; Publicis, WPP Play Hard To Get

  PaidContent - 2009-08-07

  It's been a few weeks since Microsoft (NSDQ: MSFT) execs met with representatives from various ad agencies to feel out interest in who would want to buy its interactive agency, Razorfish and still no obvious deal, just lots of talk with early September as a target. Take the conflicting...

  Tags: Razorfish, Microsoft Corp., WPP, Publicis, Advertising & Promotion, Marketing, Advertising, Money, M&A & Venture Capital, Mergers & Acquisitions, Companies, Microsoft, David Kaplan

• Publicis nears Razorfish acquisition

  Financial Times - 2009-08-06

  Publicis Groupe is closing in on an acquisition of Razorfish, Microsoft's digital advertising agency, and could agree final terms by early next week, according to people familiar with the negotiations.The situation remains fluid, but the French communications company behind Digitas, Leo Burnett and Zenith Optimedia has taken the lead...

  Tags: Acquisition, Advertisement, Publicis Groupe S.A., Razorfish, Microsoft Corp., Publicis, Mergers & Acquisitions, Corporate Law, Investment, Finance, Business Operations, Financial Times