Publicis Dialog

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• The Week: Sony taps former Nike exec Redsun.(Sony Electronics Inc. appoints Stuart Redsun)(Publicis Dialog New York appoints David Droga)(Nissan North America Inc.'s Jan Thompson )

  - 2006-06-05

  Sony electronics has hired Stuart Redsun for the new post of senior VP-corporate marketing. Mr. Redsun joins the company June 19, reporting to Chief Marketing Officer Mike Fasulo. Mr. Redsun, exec VP-marketing at mobile-service provider Helio, is a 2 Sony electronics has hired Stuart Redsun for...

  Tags: Nike Inc., Sony Corp.

• Beam Global Spirits & Wine, Inc., Announces Agency of Record Solutions; Appoints Publicis Dialog, Expands BBDO Relationship

  - 2006-05-03

  DEERFIELD, Ill. -- Partnership Delivers Through-the-Line, Holistic Global Marketing Solution; Overall Agency Mix Achieves Consistency, Efficiency Beam Global Spirits & Wine, Inc. (Fortune Brands, Inc. (NYSE:FO)) announced today that it has selected Publicis Dialog as its agency of record for the former Allied Domecq brands it acquired last year....

  Tags: Publicis Dialog

• 24. Mark Addicks; Chief marketing officer, General Mills.(Brief Article)

  - 2005-10-03

  AD BUDGET: $912.5 million AD BUDGET: $912.5 million

  Tags: General Mills Inc.

• 27. Paula Sneed; Exec VP-global marketing resources and initiatives, Kraft Foods, Altria Group.(vice president)(Brief Article)

  - 2005-10-03

  AD BUDGET: $784.4 million AD BUDGET: $784.4 million

  Tags: Kraft Foods Inc.

• U.K. PR firm Freud in Publicis' control.(Matthew Freud sells his stakes in Freud Communications to Publicis Dialog Europe)(Brief Article)

  - 2005-06-20

  LONDON -- PR maven Matthew Freud has sold a 50.1% stake in his firm, Freud Communications, to French ad house Publicis. Deal values the agency at between $85 million and $97 million, and will see the well-connected son-in-law of Rupert Murdoch personally...

  Tags: Publicis Dialog

• Seattle Brown-Bag Seminar Offers Strategies for Building Effective Community Relationships; Teleconference sponsored by PRSA and Publicis Dialog brings together PR professionals from around the country

  - 2005-04-29

  SEATTLE -- In today's market, corporations and institutions must prove their validity, honesty and trustworthiness every day. At the next Publicis-PRSA Brown Bag University teleseminar, local practitioners will hear from an expert on ways to gain trust and credibility and to develop an effective public influencing strategy. The seminar will...

  Tags: Publicis Dialog

• Publicis Dialog launches Nutrition Marketing Research Institute

  - 2003-04-01

  Publicis Dialog, Seattle, WA, which operates a food marketing practice, has launched a new research institute to discover better ways for food marketers to communicate nutrition issues to consumers and nutrition influencers. The new unit, called the Nutrition Marketing Research Institute NMRI, is based in the agency's Seattle office. Its...

  Tags: Publicis Dialog

• Who's come out on top? IDM Business Performance Awards sponsored by custometrics cpd. (IDM Awards).

  - 2002-06-20

  The IDM Business Performance Awards celebrate both excellence and progress -- neither of which are the sole preserve of the heavyweights, as the overall winner shows This year, 13 different advertisers made it to the finals of the IDM Business Performance Awards. The diversity of that elite shortlist,...

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• The Player: Tech veteran tapped to lead integration at Publicis unit; Yount oversees shop's diverse marketing mix.(Debbie Yount joins Publicis Dialog)(Brief Article)

  - 2002-02-04

  As chief marketing officer for Tonic Software, a Web-application software startup, Debbie Yount made 33 presentations to venture capitalists in three months. She quickly learned that VCs know precious little about marketing. Last summer, when her modest $6 million marketing budget was cut, Ms. Yount began...

  Tags: Publicis Dialog

• ASIC management now at Publicis Dialog.

  - 2001-08-01

  Publicis Dialog took over daily management of ASIC on July 1. In a letter to professional members, ASIC President Brian Vinchesi wrote: "In 1999, JWT Communications conducted market research and strategic planning with the ASIC Board of Directors. One of the recommendations of...

  Tags: Publicis Dialog