BNET Industries
Last Fiscal Year Sales:$25.5B
- Public
- FR
Dow Jones Description
Shouting it out from worldwide rooftops! Publicis Groupe, S.A. (NYSE: PUB (ADR); Euronext Paris: FR0000130577 ) is the second largest advertising and fourth largest media services companies in the world. It provides services such as creative advertising, media and campaign planning, marketing, and public relations. Some of its brands are Leo Burnett, Publicis, and Saatchi & Saatchi, and its clients include Coca-Cola, Hewlett-Packard, Procter & Gamble. Founded in 1926 and based in Paris, France, this A4,1 billion company employs about 36,000 people. In fiscal 2005 additions to the company included eventive, the leader in event communications in Austria and Germany, which is joining Publicis Events Worldwide; Solutions, the number-one marketing service agency in India; and PharmaConsult, a leader for healthcare communications in Spain. Acquisitions also included a majority interest in Freud Communications, a leading public relations agency in the UK. In April 2006 the company acquired an additional 21% stake, raising the total to 51%, in Capital MS&L, an international financial communications firm. .
Number of Employees 45,000
Peer Companies
NAICS Code Advertising Agencies: 541810
Recent Events
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2nd UPDATE: Publicis Sees Better 4Q, Return To Growth In '10
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UPDATE: 4 Big Ad Agencies Back Microsoft-Yahoo Search Pact
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Publicis Groupe Finalizes Acquisition Of Razorfish
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Publicis to Buy Microsoft's Razorfish
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Razorfish Sale, Microhoo Conditions
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Publicis Groupe to Acquire Razorfish From Microsoft Corporation
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Ad CEOs Say Bottom Seems at Hand
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EARNINGS PREVIEW: European Media Agencies Face Trough In 2Q
News & Analysis
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publicis groupe s.a. and saatchi & saatchi - All News and Analysis
Publicis Groupe buys digital-marketing agency Razorfish from Microsoft for $530 million
BNET
- 2009-08-09
In a move that will generate 25% of Publicis Groupe's revenue from digital, the holding company will buy Razorfish, the digital-marketing agency owned by Microsoft since 2007, in a cash and stock deal worth about $530 million, according to AdAge.com. As a result, Amnesia Razorfish, Sydney will become part of...
Publicis Groupe to buy Microsoft's Razorfish
BNET
- 2009-08-09
French advertising group Publicis Groupe SA has agreed to acquire Internet ad agency Razorfish from Microsoft for $530 million in cash and stock.Razorfish will continue to operate Razorfish under its own brand name and continue to serve as Microsoft's "preferred provider" for Internet advertising, the companies announced Sunday in a...
Publicis lands Razorfish
BNET
- 2009-08-09
Publicis Groupe, the French marketing and communications business, has won out over rivals including WPP and Dentsu to acquire Razorfish from Microsoft. The deal values the digital agency at around $530m (???374m), and includes a five-year media buying relationship between Publicis and Microsoft. Approximately 55 per cent of the purchase...
Mike Trepicchio Promoted to President of PHCG North America Advertising
- 2006-09-29
NEW YORK -- Publicis Healthcare Communications Group PHCG today announced a very significant appointment: Mike Trepicchio as President of PHCG North America Advertising, reporting directly to Nick Colucci. This appointment is effective immediately. As President of Saatchi & Saatchi Healthcare Communications Group for the past two years, Mike has...
Maurice chevalier
- 2006-05-29
Maurice Lvy is not an especially religious man, but pride of place in his office overlooking the Arc de Triomphe in central Paris is given toacharred copy of a 17th-century Bible in Hebrew and French. Resting on the top page is a tortured lump of white metal, all that remains...
Publicis Healthcare Communications Group
- 2005-07-01
A centralized structure has further integrated the units of this giant, which continues to collect major clients Publicis Healthcare Communications Group is a true behemoth of the agency world, an integrated network of units with an enviable scale and reach. To wit: Paris-based parent, Publicis Groupe, inked global...
'Lovemarks' may come back to bite Roberts; But Saatchi CEO denies out-of-office ventures present any conflicts.(chief executive officer Kevin Robers)
- 2005-04-04
Byline: LISA SANDERS and JACK NEFF He's opinionated, bright and almost embedded at several key clients, but Saatchi chief Kevin Roberts has been accused of being more focused on his pet projects than the agency he runs. The very public recent fallout...
People.(The World)(Attik)(Appointments)(Brief Article)
- 2004-10-11
Laurie Kwong to CEO, Publicis Groupe's Publicis Worldwide, Hong Kong, from CEO, Publicis' Saatchi & Saatchi, Hong Kong, following the integration of Saatchi's local business in Hong Kong into Publicis Worldwide. She succeeds Howard Kwan, who left the ad industry. Wayne Hanson, 38,...
UPWARD MOVE
- 2004-10-01
MIKE TREPICCHIO was promoted to head of Publicis Healthcare Communication Group's freshly restructured U.S. Saatchi & Saatchi Healthcare business, including Klemtner Advertising where he was previously president. In his new role as chairman and chief executive of Saatchi & Saatchi Healthcare Communications, Trepicchio, 54, succeeds the retired Gavin Scotti as...
Bcom3 says yes.
- 2002-10-01
Sep 30, 2002 (Ad News - ABIX via COMTEX) Publicis has mapped out a new business strategy following shareholder approval of the merger of Bcom3 and Publicis Groupe. Publicis Australasia chairman, Graeme Wills, says the newly formed group will maintain separate agency brands and...
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