BNET Industries

Publishers Clearing House

is in the Food Industry

Last Fiscal Year Sales:$300.0M
  • Private
  • US
Dow Jones Description

Publishers Clearing House was founded in 1953 by Harold and LuEsther Mertz and their daughter, Joyce Mertz-Gilmore. With mailings offering consumers an unprecedented array of discounted magazine subscription offers, the company soon became the largest magazine circulation agency in the industry, earning it a respected leadership position in the direct marketing field. From the start, Publishers Clearing House mailings generated mail response standards which even the most creative and sophisticated tests had a difficult time beating. Meanwhile, the company pioneered in mailing production and operational areas, establishing models for a growing industry. Not surprisingly many direct marketing industry leaders learned their craft within the walls of the company known as PCH. The name "Publishers Clearing House" is almost synonymous with the sweepstakes launched in 1967 to draw attention to the magazine deals in company mailings. Since 1974, consumer response has been bolstered by TV campaigns -- now featuring the Prize Patrol, a team of PCH employees that travels to locations near and far surprising prizewinners of thousands and millions of dollars. Starting in 1985, the company's product offering was broadened to include a wide range of merchandise including household and personal items, home entertainment, collectibles and more. Customer response has been so favorable that merchandise now accounts for the majority of Publishers Clearing House sales...

Number of Employees 500
Contact Information

382 Channel Dr

Port Washington, New York 11050-2219

www.pch.com

(516) 883-5432

NAICS Code Mobile Food Services: 722330

Recent Events

  • Publishers Clearing House Launches PrizePatrol.PCH.com

    11/11/09 - Product Announcement - View Story

News & Analysis

publishers clearing house - All News and Analysis