BNET Industries

Recent Events

  • Publicis looks to trim costs, via alignment of Razorfish, Digitas

    12/03/09 - Merger / Acquisition - View Story

  • Razorfish's Colin Kinsella Moves to Digitas

    10/28/09 - Merger / Acquisition - View Story

  • Razorfish Exec Lanctot Jumps to Microsoft

    10/23/09 - Mgmt. Change Leaving - Other - View Story

  • Publicis Groupe Finalizes Acquisition Of Razorfish

    10/15/09 - Merger / Acquisition - View Story

  • INTERVIEW-Publicis CEO sees ad market rebounding

    10/21/09 - Merger / Acquisition - View Story

  • Razorfish Employees Take Compensation Hit in Publicis Deal

    10/06/09 - Financial Announcement - View Story

  • Publicis Unit, Microsoft in Mobile Ad Deal

    9/22/09 - Merger / Acquisition - View Story

  • Razorfish Launches Touch Framework

    9/22/09 - Product Announcement - View Story

  • Razorfish Appoints Executives in Americas Region

    9/18/09 - Mgmt. Change Entering - General Manager - View Story

News & Analysis

razorfish and zenithoptimedia - All News and Analysis

  • Publicis to Buy Microsoft Ad Agency Razorfish

    BNET - 2009-08-10

    PARIS, Aug 9 (Reuters) - Publicis struck a $530 million deal with Microsoft to buy the Razorfish ad agency and boost its position in digital communications, the world's third-largest communications group said on Sunday. Publicis will issue 6.5 million treasury shares to the software giant, worth 162 million euros ($232.6...

    Tags: Thomson Reuters Corp., advertisement, Microsoft Corp., Razorfish

  • Microsoft to Sell Razorfish to Publicis for $530M

    BNET - 2009-08-09

    | The Publicis Group said today it struck a deal to acquire digital marketing agency Razorfish from Microsoft for $530 million. "When we complete this transaction, approximately a quarter of our annual revenues will come from digital communications, and we believe we have more capacity to grow with new clients,"...

    Tags: Microsoft Corp., Razorfish

  • Publicis lands Razorfish

    BNET - 2009-08-09

    Publicis Groupe, the French marketing and communications business, has won out over rivals including WPP and Dentsu to acquire Razorfish from Microsoft. The deal values the digital agency at around $530m (???374m), and includes a five-year media buying relationship between Publicis and Microsoft. Approximately 55 per cent of the purchase...

    Tags: Razorfish, Publicis Groupe S.A.

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Advertising Industry Companies

Company Employer Rating
Interpublic Group 3.4
Omnicom 2.6
ChoicePoint 3.2
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