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- Ignite your Company's Innovation
- A Hot Spot is a moment when people are working together in exceptionally creative and collaborative ways. Hot spots occur when the energy within and between people flares. Ideas become contagious and new possibilities appear. Hot spots flare through the spontaneous combustion of three elements and the multiplier effect...
- Blog posts 2008-05-02
- Crafting an Exit Strategy
- It's critical to plan how to get out of an outsourcing contract should the need arise. Make sure one's rights are explicitly spelled out in the contract by imagining what might happen if the relationship ends. What would one need to walk away? Meanwhile, maintain the relationship by addressing problems...
- White papers
- Sales Networking
- Major acquisitions are almost always the product of a trusting relationship. If a person was in the market to buy a home, he would rely on a recommended realtor to help him to find the perfect property. In professional sales, a strong trusting relationship with the client is essential. How...
- White papers
- Potent "Must Read" on Power
- Power affects all relationships in a way that is, arguably, either underestimated or misunderstood. Or both. So a book that takes a fresh-eyed view of personal power is a welcome addition to understanding the complexities that underlie all human relationships. In Real Power, Janet Olson Hagberg has delivered a book...
- White papers
- Beware the Buyer - Why Not to Shop in Supermarkets
- Supermarkets are keen to portray themselves as loyal and supportive business partners, nurturing suppliers in their quest for the best deal for consumers. Tesco says it is 'committed to maintaining strong mutually advantageous relationships with our suppliers'. Asda asserts its 'belief in good relationships, which we work to improve all...
- White papers
- Exploiting CRM Excerpt: Customer-Managed relationships
- In his book Exploiting CRM: Connecting With Customers, CSC author Patrick Molineux says that businesses are no longer simply managing relationships with customers - customers are managing relationships with them. Customers, he says, are increasingly setting the terms by which they will do business with companies: how, when and at...
- White papers
- The Biggest Barrier
- This paper describes about building strong, productive relationships which are tough and often uncomfortable work. Whether you believe those relationships are, in fact, necessary and are willing to devote a committed effort to them is clearly up to you. Just keep in mind that more often than not, it is...
- White papers
- How to Put the Sizzle Back in Your relationship With These Seven Goal Setting Tools
- A great relationship is one of the finest things life can offer. When a person chooses his or her partner and starts on a full-time relationship, the person looks forward to a future of love, support, encouragement, communication and intimacy. One enters into relationships for many different reasons and with...
- White papers
- Nano Brands: How Deep Is Your relationship?
- The challenge most organizations face is, how deep is the relationship with current and potential customers? Not unlike most valued relationships, one must anticipate their wants, behavior, thought process, and future needs. These desires are expressed through a variety of sensory activities and are discussed throughout this article. What opportunities...
- White papers
- Seven Aspects Of Making Brilliant Decisions: The relationship Between Work And Self
- Regardless of what business we are in, what projects we are working on or what interests we have in the world - we are all in the business of relationship building. In business we are always cultivating relationships with employees, with prospective clients, with colleagues. In our personal lives the...
- White papers 2004-01-01
- Playing Cupid With Your Email Subscribers
- The relationship you have with your email subscribers is just like dating: you meet, go on a few dates and, before you know it, are an item. You'd like nothing better than to make it permanent, but the decision isn't entirely up to you. How can you tell if your...
- White papers 2007-12-11
- relationships Make Selling Fun.
- It's a myth that the main reason for having better customer relationships is to sell more products to those customers. Yes, that's often the outcome, but it's a byproduct rather than the main point. The primary reason to have better customer relationships is to make selling a heck...
- Blog posts 2007-12-05
- Assessing Exchange Rate Risk
- When companies undertake international business, they take a risk because their investments and business operations may be affected by changes in the exchange rates for different currencies. This risk is known as exchange rate risk.Increasingly, companies are fighting for a slice of global markets, particularly in developing nations, and putting...
- Articles 2007-12-06
- Improving relationships with Key Accounts
- In business-to-business marketing, account relationships are essential to long-term success. Key account programs give companies the opportunity to contact their customers at regular intervals and build relationships. To manage the process effectively, it is important to take a long-term view of the relationship, rather than focusing on short-term goals. It...
- Articles 2007-12-05
- Sometimes Media relationships Aren't Enough
- Building relationships with journalists is said to be the key to successful media relations. Yet sometimes, the relationship isn't enough. I heard from a prominent media relations professional who has an ongoing relationship with Chris Anderson, the Wired editor who posted a list of PR email addresses...
- Blog posts 2007-11-27
- "Never Eat Alone" Author Kieth Ferrazzi: Businessrelationships
- Keith Ferrazzi has been called "one of the world's most connected individuals" by Forbes and Inc. magazines. His book "Never Eat Alone" was a New York Times Bestseller. His company, Ferrazzi Greenlight, teaches relationship building to executives at some of the world's biggest corporations. In this interview, Ferrazzi talks about...
- Videos 2007-11-12
- Establishing a Strategic Partnering relationship
- Strategic partnership agreements—whether short- or long-term—allow organizations to take advantage of market opportunities and respond to customer needs in collaboration, doing it more efficiently and effectively than they could alone.“Collaboration is the process by which partners adopt a high level of purposeful cooperation to maintain a trading relationship over time....
- Articles 2007-11-19
- Establishing Social Networks
- As long as there have been people on the planet, there have been social networks. They emerged for many reasons, from creating “safety in numbers” to establishing a tribal identity. At a basic level, they enable people to more efficiently harvest and kill food, defend their identity and territory, and...
- Articles 2007-11-08
- What Does a 'relationship' With a Journalist Get You?
- You hear a lot of PR folks claim to have 'relationships' with certain journalists. I remember when I was at PR firms how often colleagues would drop names during new business pitches. "Walt Mossberg (WSJ), Steve Lohr (NYT) -- yeah, we have GREAT relationships with them." As if to say...
- Blog posts 2007-09-19
- How to Develop Your Negotiating Power
- In my previous post, I explained that you must accumulate power from the start of the customer relationship if you want to cut a deal that's a big win for both your firm and the customer's firm. Here are the six ways that to develop the power that...
- Blog posts 2007-08-28
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