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Van Andel Institute: Nonprofit Institute Streamlines Research Tasks With Web-based Database Solution: The Van Andel Institute (VAI), based in Grand Rapids, Michigan, focuses on cancer research and maintains a large inventory of tissue samples used for investigating causes of and treatments for cancer. VAI was struggling to keep track of data from its growing tissue sample inventory and sought a solution that...; Tags: Channel management, Microsoft Corp., researcher, Web; Case studies
Placebo Pricing: Why We (Might) Pay More For Less: Under the intriguing title Are Your Prices High Enough? Harvard Business Review senior editor Bronwyn Fryer blogs on the idea that people's expectations about a product influence how they ultimately respond to it. Put two unmarked but identical bottles of wine before your friends. Tell them the...; Tags: Pricing, Marketing research, Sean Silverthorne, pricing strategy, Harvard Business School; Blog posts 2008-03-18
More Evidence that Being a Jerk Doesn't Work: Stanford professor, Bob Sutton, has built a small industry around telling business people not to be assholes. You can check him out explaining the basic idea of his book, "The No Asshole Rule," in this BNET Book Briefing: working with rude, self-obsessed people isn't just aggravating, it's a drain on...; Tags: Jessica Stillman, Bob Sutton; Blog posts 2008-01-25
A Chorus of Critics Tells Marketers: Stop Targeting 'Influencials': There was no shortage of brands employing viral marketing in 2007 (here are the top 1o viral videos of the year). Many of these campaigns are genuinely funny, but the question remains, what's the best way to spread a viral campaign as widely as possible? Some hold to the idea...; Tags: Social networking, Sales strategy, Jessica Stillman; Blog posts 2008-01-11
Scientists Give PR People a Hand with Two Recent Studies: The results of two interesting social science studies relevant to PR and marketing professionals are out this week. Imagine that when you were small, your mother consistently criticized some aspect of the way you performed or presented yourself. Later you grew up and decided (perhaps after years...; Tags: Jessica Stillman, public relations; Blog posts 2007-10-05

Crankypants In the Workplace: Well, the cliché turns out to be true. Bad apples do spoil the barrel. Researchers at the University of Washington’s Business School have released a new study on bad apples in the workplace and found that negative attitudes, chronic unhappiness, and combative co-workers ruin the work environment for everyone. So...; Tags: Recruitment & Selection, Joseph De Avila, workplace; Blog posts 2007-02-12
Thou Shalt Not Steal Thy Competitor's Secrets: There's a right way and a wrong way to conduct corporate research. As companies like Hewlett Packard, Procter & Gamble, and SAP have learned, doing it the wrong way can be costly — and embarrassing. Pretexting What It Is: Approaching a source for...; Tags: Jane Hodges, competitive intelligence, pretexting, Procter & Gamble Co., identity, Hewlett-Packard Co., researcher, agreement, litigation, technique, analysis, team, phone; Articles 2007-03-28
Using Internal Benchmarking As Strategy For Cultivation: Implementing metric systems for organizational learning in a software development environment remains a challenge. Some researchers state that traditional quality management methods from the assembly line do not apply for knowledge workers, while other researchers point to problems of what specifics should be focused on when implementing metrics systems. In...; Tags: software development environment, researcher, quality management, benchmarking, software development, analysis, strategy, software; White papers 2006-06-09
An Evaluation Of Publication Productivity In Information Systems: 1999 To 2003: University hiring, promotion and tenure decisions make researchers' publication productivity an important issue. This paper reports on data about publication productivity of Information Systems (IS) researchers from 1999 to 2003. W e collected information about IS papers published in twelve IS journals during this period. After classification, the most productive...; Tags: information system, researcher, hiring; White papers 2006-03-23
In Creative Self-Defense: The notorious marketing researcher, Dr. Juggler Vain, credited with sending over 36 creative types to an early grave, was recruited by the C.I.A. (Creativity In Advertising) to assist them in fending off the vicious "Facts" attacks of researchers. A copy of Dr. Vain's secret Counter-Research Handbook has just come into...; Tags: Dr., researcher, advertisement, marketing; White papers 2005-10-25
The Tissue Micro-Array Data Exchange Specification: A Web Based Experience Browsing Imported Data: The AIDS and Cancer Specimen Resource (ACSR) is an HIV/AIDS tissue bank consortium sponsored by the National Cancer Institute (NCI) Division of Cancer Treatment and Diagnosis (DCTD). The ACSR offers to approved researchers HIV infected biologic samples and uninfected control tissues including Tissue Cores in Micro-Arrays (TMA) accompanied by de-identified...; Tags: BioMed Central, researcher, digital image, Web; White papers 2005-08-08
An HIV Vaccine: As We Build It, Will They Come?: Early researchers accurately predicted that AIDS would have a globally destructive impact. However, other experts erroneously believed that they would be able to develop a vaccine against the virus in a relatively short period. More than twenty years later, scientists continue to work to achieve this goal. This paper addresses...; Tags: HEALTHCARE, Project HOPE, researcher, vaccine, public health, virus; White papers 2005-06-01
MSU: Ensuring That People Are Healthy: Genetics, the environment, and inflammation are risk factors for life threatening conditions that include cancers, stroke, heart attack and other cardiovascular diseases, asthma, obesity, and autoimmunity. The available drug delivery systems are not always effective or efficient. MSU researchers are exploring the use of natural, biodegradable materials to carry medicines...; Tags: Vertical industries, Benefits, HEALTHCARE, Michigan State University, health care, researcher, environment; White papers 2005-03-04
Internet Banking in Brazil: Evaluation of Functionality, Reliability and Usability: Evaluating the performance of business Web sites has been a constant concern of researchers in different fields. This article presents an approach that contributes to the development of a methodology to assist researchers, developers and managers to establish criteria to evaluate and build digital business environments. Based on a multiple...; Tags: Brazil, Internet banking, researcher, bank, performance, security, Internet; White papers 2005-01-20
The Returns From Arthritis Research Volume 1: Approach, Analysis and Recommendations: This paper, prepared for and funded by the Arthritis Research Campaign (arc), presents the results of an evaluation of 16 research grants. The report presents a framework that conceptualizes the relationship between research inputs, process, output and outcomes. The researchers make several conclusions, including that there is a diversity of...; Tags: researcher, analysis; White papers 2004-09-22
Operations Research: The Productivity Engine: A key focus for management is determining steps that can achieve Productivity Gain - and doing it before the competition. A valuable tool in this quest is Operations Research (O.R.), a field devoted to the creation and management of productivity gain. Operations researchers identify ways to achieve high levels of...; Tags: researcher, performance, tool; White papers 2004-08-23
Supporting Drug Discovery Research Through Knowledge Modeling and Integration: This paper describes a knowledge platform that is designed to support drug discovery researchers in pharmaceutical companies. The core of this platform is a knowledge model that provides a semantically integrated knowledge space for the researchers to easily learn and explore various aspects of biological data that originate from multiple...; Tags: Strategy, Accenture Ltd., knowledge, researcher, collaboration, monitoring; White papers 2004-06-30
Perfusion Index - A Valuable Tool to Assess Changes in Peripheral Perfusion Caused by Sevoflurane: The forearm-fingertip temperature gradient is regularly used to assess arterio-venous shunt thermoregulatory vasomotion of patients undergoing anesthesia. These researchers, however, believed that the forearm-fingertip temperature gradient might not be sensitive enough to reflect - accurately and in real time - changes in peripheral perfusion. These researchers were particularly interested in...; Tags: Masimo, researcher, patient, monitor, tool; White papers 2003-11-04
Anti-Money Laundering Enforcement in the Heartland: Ohio's Example: The events of September 11, and the strong governmental response, have affected the lives of all Americans. One such response was the enactment of the USA Patriot Act, which among other things, increased the burden on financial institutions to detect and report suspicious financial activities, to "follow the money" to...; Tags: Reed Elsevier Inc., researcher, USA PATRIOT Act, globalization, financial; White papers 2003-09-26
Harnessing the Wind: This paper describes about power generation. Since the wind isn't always blowing, its reliability has been a barrier to its exploitation as an energy source. But wind's intermittence would no longer be a problem if wind farms were networked to reduce the effect of unproductive days at individual sites, the...; Tags: Stanford University, wind farm, power generation, researcher, turbine, barrier; White papers 2003-05-21