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- What's In a Name?
- For better or worse, language is the primary form of human communication. When we shop for things, we don’t point at them and grunt. We search by name. And we associate thoughts, emotions, and senses with names. That's why branding strategy - naming in particular - is a key component...
- Blog posts 2008-10-14
- Best Ever April Fool's Pranks from Business
- The Find: It's April Fool's Day in gloomy times and everyone could use a few laughs, so Business Pundit is rounding up the ten best April Fool's pranks by companies of all time. Enjoy. The Source: The blog Business Pundit. The Takeaway: Forget the...
- Blog posts 2009-04-01
- Weekend Round-Up
- £165bn loan keeps Lloyds afloat Lloyds Banking is being sustained by £165bn in loans and guarantees from the Bank of England -- approaching the £200m of quantitative easing allocated to support the UK economy. This should, says Lloyds, be set against the context of its £1trn balance sheet, but its...
- Blog posts 2009-11-08
Additional Resources
- The Enlightenment of Richard Branson
- Sir Richard Branson still remembers how he was first received by the establishment powers when he started Virgin Atlantic Airways 22 years ago. "The head of American Airlines said, 'What does Richard Branson know about the airline business? He comes from Sir Richard Branson still remembers how he was...
- Research articles 2006-09-01
- At Deadline.(Richard Branson investing in development of biofuels)(Duke Energy Corp. investing in reducing sulfur dioxide emissions)(National Gypsum Co. tripling its capacity)
- Branson pledges $3 billion for biofuels Billionaire Richard Branson is committing $3 billion toward development of biofuel initiatives during the next 10 years through President Clinton's global initiative. Branson, who has made his fort ...
- Research articles 2006-09-25
- In its own twist on NBC's The Apprentice, FOX signed billionaire Sir Richard Branson, to star in an unscripted "drama," Branson's Big Adventure.(Fully Programmable)(Brief Article)
- In its own twist on NBC's The Apprentice, FOX signed billionaire SIR RICHARD BRANSON, to star in an unscripted "drama," Branson's Big Adventure. In the show, a group of wannabe ... In its own twist on NBC's The Apprentice, FOX signed billionaire SIR...
- Research articles 2004-04-05
- Jet Set Sir Richard Branson, chairman of the Virgin Group, poses with John Northen, GM, JW Marriott Hotel Shanghai.(lagniappe)
- Jet Set Sir Richard Branson (r.), chairman of the Virgin Group, poses with John Northen, GM, JW Marriott Hotel Shanghai. Branson was at the ... Jet Set Sir Richard Branson (r.), chairman of the Virgin Group, poses with John Northen, GM, JW Marriott Hotel...
- Research articles 2006-02-01
- Richard Branson's Breitling Watch raises GBP20,200 for charity.
- M2 PRESSWIRE-16 March 2005-VIRGIN ATLANTIC: Richard Branson's Breitling Watch raises GBP20,200 for charityC1994-2005 M2 COMMUNICATIONS LTD RDATE:16032005 The auction of Sir Richard Branson's Breitling 'Emergency' watch on eBay has closed with a winning bid of GBP20,200. The money raised from...
- Research articles 2005-03-16
- Branson donates billions.(International / Industry; Sir Richard Branson)(Brief article)
- Virgin Group chairman Sir Richard Branson has pledged to invest all profit from his Virgin Group airline and train businesses over the next decade--an estimated $3 billion--to fight global warming and to promote alternative energy. Unveiling the char Virgin Group chairman Sir Richard Branson has pledged...
- Research articles 2006-10-01
- Behind Branson. (tycoon Richard Branson)
- British business mogul Richard Branson has been spectacularly successful managing his worldwide Virgin business empire. However his latest venture into British railroads is fraught with risk and could expose the entire corporation to problems it has not had before.ON THE whole, the British do not like businessmen. But the woolly...
- Research articles 1998-02-21
- Richard Branson to emulate Donald Trump's "Apprentice" in new TV show
- LOS ANGELES AFP ? British billionaire Richard Branson is taking a cue from Donald Trump and has signed on to star in a reality television show aimed at creating a new mogul, reports said. Virgin chief Branson will be the focus of the new Twentieth Century Fox show that...
- Research articles 2004-04-01
- ORBIS presented with proceeds from Richard Branson's watch auction.
- M2 PRESSWIRE-22 June 2005-ORBIS: ORBIS presented with proceeds from Richard Branson's watch auctionC1994-2005 M2 COMMUNICATIONS LTD RDATE:22062005 ORBIS, the worldwide blindness prevention charity, was today presented with a cheque for GBP20,200 raised by Richard Branson's Breitling watch. Sir Richard donated the...
- Research articles 2005-06-22
- Tow that jet; Virgin Atlantic Airways chief proposes emissions-cutting ways.(Richard Branson of Virgin Atlantic Airways Ltd.)
- Byline: Jim Johnson One of the world's most famous billionaires is urging the airline industry to adopt changes that could cut carbon emissions by up to 25 percent. Richard Branson, head of Virgin Group and its...
- Research articles 2006-10-23
- The bartered bride: Richard Branson won a handsome price for Virgin Atlantic. He needed it.(Singapore Airlines acquires 49%)
- BY ANY measure, it was a splendid deal. Extracting Pounds600m ($960m) from Singapore Airlines for 49% of Virgin Atlantic is a triumph for Richard Branson. The price is impressive. The airline's profits are collapsing this year (from the Pounds100m Mr BY ANY measure, it was a...
- Research articles 1999-12-25
- Think small to score big. (British entrepreneur Richard Branson and his worldwide empire, Virgin Group)
- Briton Richard Branson got big by keeping his companies small. Now he's making an assault on Florida. Briton Richard Branson got big by keeping his companies small. Now he's making an assault on Florida.
- Research articles 1991-11-01
- Sir Richard Branson to Save the U.S. Penny from Annihilation!; Sir Richard Branson and Kevin Federline Lobby to ''Save the Penny''; Virgin Mobile's One-cent Text Messaging and Charity Penny Drive Prove the Value of the Penny
- NEW YORK -- As anti-penny sentiment spreads on Capitol Hill, Virgin Mobile USA refuses to stand down and allow this historic coin to be abolished. To do their part to save the penny and renew its purpose, Virgin founder and chairman Sir Richard Branson, performer and rapper Kevin Federline and...
- Research articles 2006-06-21
- -VIRGIN ATLANTIC: Press statement from Richard Branson.
- M2 PRESSWIRE-23 October 1998-VIRGIN ATLANTIC: Press statement from Richard Branson C1994-98 M2 COMMUNICATIONS LTD RDATE:221098 The Secretary of State for Transport has decided that he will overturn the Civil Aviation Authority's CAA decision to award Virgin Atlantic Airways the right to...
- Research articles 1998-10-23
- -WORLD AIRLINE ENTERTAINMENT ASSOCIATION: Richard Branson honoured as in-flight entertainment innovator.
- M2 PRESSWIRE-27 October 1998-WORLD AIRLINE ENTERTAINMENT ASSOCIATION: Richard Branson honoured as in-flight entertainment innovator C1994-98 M2 COMMUNICATIONS LTD RDATE:171098 DURBAN, REPUBLIC OF SOUTH AFRICA -- Virgin Atlantic Airways founder Richard Branson was presented with the World Airline Entertainment Association WAEA...
- Research articles 1998-10-27
- Virgin Cola Waits for Response From Coke's Iverson; Video Crew Will Be Set Up on Ellis Island on July 4 for Coke Chairman's Answer to Richard Branson's Challenge
- NEW YORK--BUSINESS WIRE--July 2, 1998--On June 29, upstart Virgin Cola began running a series of TV ads in which Virgin head Richard Branson challenges Coke Chairman Doug Iverson to "Say Something."In the ads, Branson contends that while Coke and Pepsi spend vast sums on advertising, they never actually have anything...
- Research articles 1998-07-02
- Virgin Cola Waits for Response From Coke's Ivester; Video Crew Will Be Set Up on Ellis Island on July 4 for Coke Chairman's Answer to Richard Branson's Challenge
- NEW YORK--BUSINESS WIRE--July 2, 1998--On June 29, upstart Virgin Cola began running a series of TV ads in which Virgin head Richard Branson challenges Coke Chairman Doug Ivester to "Say Something."In the ads, Branson contends that while Coke and Pepsi spend vast sums on advertising, they never actually have anything...
- Research articles 1998-07-02
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