Resources
BNET Resources
- sort by:
- Relevance
- Date
- Popularity
- Right Media Signs .Fox Networks in Multi-Year Ad Serving Deal.
- NEW YORK, March 17 /PRNewswire/ -- Right Media (http://www.rightmedia.com), a Yahoo! company and creator of the Right Media Exchange, today announced that it has entered into a long-term, multi-territory agreement with .Fox Networks to power and NEW YORK, March 17 /PRNewswire/...
- Research articles 2008-03-17
- Right Media Unveils First Open Media Exchange for Interactive Advertising; 11,000 Ad Networks, Advertisers, and Publishers Trading Inventory on a Common Transparent Platform
- NEW YORK -- Right Media today launched the Right Media Exchange - the world's first open media exchange for the interactive advertising industry. More than 11,000 ad networks, advertisers and publishers are already interacting through the Right Media Exchange, trading more than two billion impressions daily. Auctioning every ad in...
- Research articles 2006-06-19
Additional Resources
- W3i Joins Right Media Exchange
- W3i, provider of integrated desktop and mobile marketing solutions , announced today that it has joined the Right Media Exchange. W3i will leverage the Exchange to optimize its ad impressions and user-acquisition budget.
- Research articles 2008-06-17
- Right Media Launches Publisher Media Exchange Auction-Based Media Management Solution for Online Publishers; Fox Interactive Media, LookSmart, Six Apart, Tickle and Tribune to Implement High Yield Strategy for Non-Premium Advertising Inventory
- HENDERSON, Nev. -- Right Media (www.rightmedia.com), creator of the Right Media Exchange, today launched a new solution for large online publishers to create their own white label media exchange to sell non-premium inventory more efficiently and maximize revenue. Announced at the iMedia Brand Summit in Henderson, Nevada, Publisher Media Exchange...
- Research articles 2006-09-11
- Yahoo! Announces Completion of Right Media Acquisition
- SUNNYVALE, Calif. & NEW YORK -- Yahoo! Inc. (Nasdaq:YHOO), a leading global Internet company and Right Media Inc., creator of the Right Media Exchange, today announced that Yahoo!'s acquisition of Right Media has been completed.
- Research articles 2007-07-12
- Right Media Launches RMX Direct for Publishers
- NEW YORK -- Right Media (www.rightmedia.com), creator of the Right Media Exchange, today launched RMX Direct, a simple solution for managing advertising that allows web publishers to make more money from their sites. During the system's successful private beta period, 750 publishers set up accounts, and over 11 billion ad...
- Research articles 2007-01-29
- Right Media Brings Community Forums to Exchange
- Bolsters Communication and Relationship-building Among Right Media Exchange Participants
- Research articles 2007-04-24
- Yahoo! Makes Strategic Investment in Right Media
- Yahoo! to Join Right Media Exchange to Offer Non-Premium Inventory to Marketers
- Research articles 2006-10-17
- Yahoo! buys Right Media for $680 million
- Yahoo! has decided to give a stiff competition to Google by purchasing online advertising exchange Right Media for $680 million. Google had paid $3.1 billion for online ad distributor DoubleClick. In October 2006, Right Media was being valued at $200 millYahoo! has decided to give a stiff competition to Google...
- Research articles 2007-06-01
- Right Media Adds Chief Financial Officer John Roberts; Senior Executive Brings Growth Management and Financial Experience to Emerging Leader in Interactive Advertising
- NEW YORK -- Right Media, creator of the world's first open media exchange for the interactive advertising industry, today announced the addition of John Roberts as chief financial officer. John will focus on developing strategies to support the company's rapid growth. John will report to Right Media CEO Michael Walrath;...
- Research articles 2006-07-11
- Yahoo! and Havas Have Something Up Their Sleeve
- Via the good folks at ClickZ, Yahoo! signed a deal with powerhouse ad group Havas. From the article: The initiatives are intended to support the company's mission to ease the process for creating and purchasing display ads, and in the process dominate the non-search digital ad market. ...
- Blog posts 2008-06-04
- Yahoo Takes On Wal-Mart's Online Ads
- Yahoo said Tuesday that it will sell display ads on Walmart.com in a multi-year partnership. Under the deal, Yahoo will use its ad network to be the primary sales force for Walmart.com’s online display and video advertising. Walmart.com will also use Yahoo’s tools to monitor ad performance...
- Blog posts 2008-06-05
- LucidMedia Gets $8.8 Million Third Round, Launches Ad Net
- Contextual display ad targeting firm LucidMedia has secured $8.8 million in a third round of funding. Lake Street Capital, RLI Partners, Melton Investments and Redleaf Group all participated in the round, along with an investment from Silicon Valley vet Milan Mandaric. The Reston, VA-based company will use the funds...
- External links 2008-12-04
- Yahoo! and Havas Digital Announce Multi Year, Global Advertising Partnership
- Leading Interactive Network to Adopt Right Media Exchange Platform and AMP! From Yahoo!
- Research articles 2008-06-04
- Right Media Exchange Revenue Grows 81% in Six Months
- NEW YORK -- In contact information, email address for Christine Hunsicker should read: chunsicker@rightmedia.com (sted chunsicker@horngroup.com).
- Research articles 2007-02-28
- Google And Yahoo To Work Together
- In most mainstream economic theory, the free flow of goods, services, capital and labor is regarded as extremely beneficial to economic growth. It's intriguing to consider how the concept of freely flowing value can be applied to online advertising generally and specifically through the idea of interoperability between ad...
- News items 2009-10-17
- In Depth: 10 ways to use social media to get a new job
- Traditionally it was employers who had to make themselves visible when looking to fill vacancies – posting adverts in the press, then choosing a pool of candidates from a veritable tsunami of applicants. But not any more. There's mounting evidence that personnel specialists are now scouring social...
- News items 2009-10-18
- Yahoo's Brain Drain Continues
- At Yahoo, it’s another day, another re-org. Tim Cadogan, Yahoo’s S.V.P. of Global Advertising Marketplaces, has resigned, the latest hemorrhage in the ongoing brain drain from the progenitor of search advertising. The smart, affable Brit had successfully spearheaded the company’s “Panama†effort, which wholly...
- Blog posts 2008-02-29
- Mashable's Weekly Guide to Social Media Conferences and Events
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-10-19
- Interview: AOL's Levick: Still Shopping; Ad Exchange Model Not A Fit
- Taking a break between panel discussions at Advertising Week in New York, AOL’s Jeff Levick, president of Global Advertising and Strategy, offered his take on where the company stands, two months after the completion of CEO Tim Armstrong’s 100-day review. As evidenced in the elimination of two top execs...
- External links 2009-09-24
- << Previous
- page 1 of 1
- Next >>
Premier Vendor Content Whitepapers, webcasts & resources from our Power Center Sponsors
