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robert p. leone

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How Valuable Is Word of Mouth?: The Idea in Brief Your most valuable customers are those who buy the most, right? Not necessarily. According to Kumar, Petersen, and Leone, your most valuable customers are those whose word of mouth brings in the most...; Tags: Harvard Business Review, Influence Marketing, Marketing, Marketing Research, Referral, Customer, Author, Microsoft Word, In Brief, V. Kumar, J. Andrew Petersen, Robert P. Leone; Articles 2007-11-07

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CIT Group, Inc. F3Q07 (Qtr End 09/30/07) Earnings Call Transcript: Question-and-Answer Session Operator Thank you. [Operator Instructions]. And our very first question will come from the line of James Fotheringham with Goldman Sachs. Please proceed. James Fotheringham - Goldman Sachs Thank you. Jeff, could you give an update on your plans to IPO the aircraft...; Tags: CIT Group; Earnings calls 2007-10-17

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Congress Looks at Getting Into the Weather Business

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