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- 3 New Technologies You Should Know About
- If the words blog, wiki and RSS sound like an exotic language to you, read on as you'll soon be hearing more from these technologies that could be helpful in the way you run your business. Blogs, RSS (Really Simple Syndication), wikis and podcasting aren't yet part of the mainstream...
- White papers
- Advertising in rss Feeds
- As publishers have moved towards monetizing RSS feeds, their have been vibrant discussions as to whether advertisements in feeds are viable or whether they will drive subscribers away. At the end of the day while it appears that many are discussing the philosophical approaches to ads in RSS feeds few...
- White papers
- rss Feeds: Benefits For You And Your Small Business
- This paper explains two excellent reasons why your small business might benefit from Really Simple Syndication (RSS) - the increasingly popular Web technology that "Feeds " information to you automatically so you don't have to go look for it online: Signing up to receive RSS feeds from websites that feature...
- White papers
- How Business Wire Morphed the Lowly Press Release
- There was a time, not so long ago, that the last place I'd go to find news was a corporate press release. Not any more. The line between a press release and breaking news has blurred in this era of SEO, SEM and Web 2.0. In order...
- Blog posts 2008-04-18
- Twitterpated
- Steve Gillmor recently blogged about Twitter as earthshaker, calling it a communications platform that will blow right past everything except platforms that allow it to dominate. I wish he would've limited his post to 140 words (we won't force a blogger to use only 140 characters). ...
- Blog posts 2008-03-27
- Time to Add Gawker to Your rss Feed
- In my Best PR Blogs posts of a couple of weeks back, I included the PRWeek blog because it was everything -- fresh, lively, snarky -- that PRWeek the trade rag isn't. One of the main reasons that blog is/was any good were the contributions of former staffer Hamilton Nolan....
- Blog posts 2008-02-18
- A Simple Way to Make the Internet Cell-Phone Friendly
- As we've mentioned before, the internet often looks ugly when you're trying to view it through your (non-iPhone) mobile phone. But Digital Inspiration (via LifeHacker) has an awesome hack that will allow you to use your phone to read any site that has an rss feed. Simply point your...
- Blog posts 2008-01-24
- How to Stay Competitive in the Digital Era
- Adapting to the continually changing needs of the marketplace requires innovation, and at the moment, that means shifting strategies to operate within a digital framework. HarperCollins seems to be on the right track when it comes to leveraging technology to stay competitive. Samples from 14 new HarperCollins...
- Blog posts 2007-08-16
- Get Cheap Gear at SlickDeals.net
- If you can't get your cheap gear fix at , DealHack, or Woot, make sure to check out SlickDeals.net, which ProBargainHunter.com says has just become the most popular bargain site on the web. Part of the reason for that is the incredibly large user community the site has, which digs...
- Blog posts 2007-09-10
- Marketingsherpa Business Technology Marketing Presentation 2007 - Powerpoints, MP3 And Transcript
- The reader of this paper will find out what 1,038 B-to-B marketers in software, hardware and technology services industries revealed to MarketingSherpa about what works for lead generation. The paper also includes 11 new data charts and 2007 data on lead nurturing using mobile email, podcasts and RSS; optimizing your...
- White papers 2007-07-11
- Free Tools for Tracking Your "Buzz"
- Ever wish you could find out what bloggers, journalists, and everyday folks are saying about your company -- what the "buzz" is? Sure, there are professional services that will track it for you, but why spend money when you can do the job yourself, free of charge? Marketing Pilgrim lists...
- Blog posts 2007-08-29
- Do I Need Web 2.0?
- The much-ballyhooed set of tools known as Web 2.0 is the source of some controversy, with one camp, including Internet pioneer Tim Berners-Lee, insisting that these products and services are no watershed, they've been around in some form all along, while the other side touts a sea change in how...
- Blog posts 2007-08-27
- Get More Done by Communicating Less
- Drowning in e-mail, instant messages, RSS feeds, and other electronic communications? Web Worker Daily has a suggestion: limit yourself to once-a-day interaction with all these interruptive forces, thus freeing yourself to do actual work for the rest of the day.Author Leo Babauta offers eight rules for turning this crazy idea...
- Blog posts 2007-07-18
- Read Your rss Feeds Effectively
- Now that you've got an RSS reader (right?), you need to make sure that it doesn't become another email-esque albatross that you check way too often and spend way too much time going through. That doesn't necessarily mean, though, that you need to cut down on the number of feeds...
- Blog posts 2007-08-02
- Read Bulk Mail via rss
- A lot of the mail we get cluttering up our inboxes is stuff we don't need to reply to, like company-wide memos, daily recipes or jokes, etc. It's not that this stuff is unimportant or spammy (though much of it is), it's just that it's hard to figure out what...
- Blog posts 2007-07-27
- The BNET Redesign... and Your Comments
- Thanks to everyone who's sent us an e-mail or posted feedback about the new BNET. We've built the site for you, and we always want to know what's working -- and what's not. We've had some great comments in response to our first couple of BNET Intercom posts explaining our...
- Blog posts 2007-02-15
- Get a Better rss Reader…
- Or if you don't use one yet, get one now. Really Simple Syndication is a really simple way to manage the articles, blog posts, and web searches that you want to keep up with—without actually having to take the time to go to each site. Web-based Bloglines has treated me...
- Blog posts 2007-06-13
- rss Rx: How Marketers Can Make the Most of rss Technology
- Really Simple Syndication (RSS): it sounds so...simple. Yet for most marketers, RSS is a source of major confusion. But with businesses such as the Wall Street Journal, Purina and Continental Airlines using RSS to communicate information to key audiences in a new way, perhaps it's time to took a look...
- White papers 2006-01-26
- Using rss
- RSS packages up blogs, e-newsletters and research -- offering a simplified way to receive information. With the use of a feedreader, RSS feeds can be sent directly to either your inbox, desktop or Website.
- Videos 2005-07-19
- Analyzing the New Yahoo rss Whitepaper for Marketers
- To position RSS among mainstream Internet users, it is essential to effectively communicate the benefits of RSS (ease, convenience, access to information of interest). Internet users do not understand how to use the XML button, how to actively seek out RSS feeds, or even what the term RSS means. Instead,...
- White papers 2005-10-10
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