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- Direct Mail Becomes Top Marketing Tack
- Direct mail has made steady gains in recent years while flashier efforts like print, TV and radio advertising and other marketing tools have been showing little to stagnant growth. According to a Direct Marketing Association, direct mail accounts for nearly 46 percent of all general advertising efforts. It's the second-biggest...
- White papers 2003-01-06
Additional Resources
- Z-World Inc. Named by the Sacramento Business Journal as a Top 100 Fastest Growing Company
- DAVIS, Calif. -- The Sacramento Business Journal recently named Z-World Inc. as one of the "Top 100 Fastest Growing Companies" in the Greater Sacramento area for 2004. While there are several criteria for being selected, a company must reside in at least one of the Sacramento, Yolo, Placer, or El...
- Research articles 2004-10-25
- Unify Named 26th Fastest Growing Company by Sacramento Business Journal
- Inclusion on Prestigious List Highlights Successful Turn-Around Unify Returned to Profitability, Expanded Customer-Base, Introduced New Solutions and Resumed Trading on NASDAQ in Past Year ROSEVILLE, Calif. -- Unify Corp. (NASDAQ:UNFY), a global provider of application modernization solutions, today announced that the company has been named among the Sacramento...
- Research articles 2008-09-24
- Members in the news
- Sheryl Rowling had an article published in The San Diego Business Journal July 26 ... Karen Goodfriend was quoted in an Associated Press story July 28 ... Howard Gordon wrote columns that appeared in the July 28 and Aug. 11 editions of The Desert Sun ... Andy Barnett was quoted...
- Research articles 2004-10-01
- RTI Receives Prestigious Listing `100 Fastest Growing Companies'
- Business Editors/High-Tech Writers CARMICHAEL, Calif.--BUSINESS WIRE--Sept. 28, 2000 For the sixth consecutive year, Retail Technologies International, Inc. received the prestigious listing in the Sacramento Business Journal's 100 Fastest Growing Companies. Sharing the spotlight is RTI's Sacramento-based dealer BHD Information Systems -- one of 60 certified providers of Retail...
- Research articles 2000-09-28
- Insurers to Employers: Hands Off Those High Deductibles
- Free-market medicine in the form of "consumer-directed healthcare" -- typically involving health plans with high deductibles -- has been tough for many people to swallow. But insurers aren't happy with employers that have tried to limit the financial risks for their employers. The basic idea of high-deductible...
- Blog posts 2008-08-26
- Retail Roundup: Goody's New Strategy, Strongest Retailers Gain Strength, and More
- Goody's goes against current with new strategy -- While many retailers are focusing on online sales and seeking to utilize new channels, Goody's Family Clothing is taking a step in the opposite direction by shutting down its e-commerce site as part of its emergence from bankruptcy. The apparel chain, which filed for...
- Blog posts 2008-10-27
- Travel Roundup: Train Derailment Delays, Delta Sells Stock, Jay-Z's Hotel Shelved and More
- Train derailment delays 3,000 Amtrak passengers -- Sixteen rail cars carrying automobiles derailed over the weekend near Glacier National Park in northwestern Montana and upset holiday travel for thousands of Amtrak passengers. Workers were struggling Monday night to rerail cars and reopen the Burlington Northern Santa Fe main line, which...
- Blog posts 2008-12-30
- PRIDE Industriesâ?? Yamauchi Receives CFO of the Year Recognition
- ROSEVILLE, Calif. -- The Sacramento Business Journal recently granted PRIDE Industries CFO Tim Yamauchi as CFO of the Year in the large company category. The award was announced at...
- Research articles 2009-06-03
- Sacramento, Calif., Newspaper Names New Business Editor.
- The Sacramento Bee, Calif. Knight Ridder/Tribune Business News Mar. 16--The Sacramento Bee has promoted veteran newsman Stuart Drown to business editor. Drown, 41, succeeds Bob Shallit who will become a senior editor and columnist for The Bee. Drown, formerly deputy business editor,...
- Research articles 2001-03-16
- Members in the news - Member Milestones - California Society of Certified Public Accountants - Brief Article
- On Aug. 18 Cameron Hess of Sacramento was interview by KAHI-AM, Auburn ... Kris Nolan of Hollister wrote a column for the July 23 edition of the Hollister Free Lance ... Mike Ueltzen of Sacramento was quoted July 25 in the Orange County Register ... On July 26 Bob Burson...
- Research articles 2002-10-01
- Las Vegas Review-Journal Inside Business Column.
- Las Vegas Review-Journal Knight Ridder/Tribune Business News Mar. 12--PRUDENTIAL RAISES STATION RATING: Prudential Securities, a New York company, raised its rating on Station Casinos to "buy" from "hold." Prudential said it changed the rating because it was more optimistic about the ...
- Research articles 2003-03-12
- Providence Journal-Bulletin, R.I., Business Briefs Column.
- Knight Ridder/Tribune Business News Feb. 26 -- A.H. BELO CORP., of Dallas, Texas, yesterday said it reached an agreement with Gannett Co. to acquire KVUE-TV, Gannett's ABC affiliate in Austin, Texas, in exchange for KXTV, Belo's ABC affiliate in the Sacramento area, plus cash...
- Research articles 1999-02-25
- Lawyer for Sacramento, Calif., Community Plans to Keep Fighting Casino Project.
- By Dave Berns, Las Vegas Review-Journal Knight Ridder/Tribune Business News Feb. 15--A lawyer representing a suburban Sacramento community and angry neighbors has vowed to continue the battle to defeat a proposed tribal casino to be run by Station Casinos in the booming residential ...
- Research articles 2002-02-15
- Big Crowd Spurs Early Opening at Sacramento, Calif.-Area Casino.
- By Jeff Simpson, Las Vegas Review-Journal Knight Ridder/Tribune Business News Jun. 10--Station Casino executives and tribal officials opened the doors to a Sacramento, Calif.-area casino an hour early Monday to accommodate thousands of waiting customers. The new Thunder Valley...
- Research articles 2003-06-10
- Nevada Gaming Commission Discusses Impact of Sacramento, Calif., Casino.
- By Jeff Simpson, Las Vegas Review-Journal Knight Ridder/Tribune Business News Jul. 25--The power of Station Casinos' Sacramento, Calif.-area tribal casino isn't lost on the Nevada Gaming Commission, which held its monthly meeting Thursday in Las Vegas. Thunder Valley Casino,...
- Research articles 2003-07-25
- Las Vegas Review-Journal Nevadan at Work column.
- By Hubble Smith, Las Vegas Review-Journal Knight Ridder/Tribune Business News Jul. 11--ASTORIA PRESIDENT STRIVES TO KEEP NEW HOMES AFFORDABLE: Tom McCormick is constantly crunching the numbers to keep Las Vegas affordable for entry-level home buyers. He's using all the...
- Research articles 2004-07-11
- Members in the news - Member Milestones - Brief Article
- Menlo Park-based Karen Goodfriend, CPA/PFS, wrote an article for the May issue of IT Recruiter magazine ... Robert Caplan of Foster City was quoted in the May 3 edition of the Silicon Valley/San Jose Business Journal ... Encino-based CPA Nancy Wheeler-Chandler, incoming CaICPA chair, was quoted in the May 7...
- Research articles 2002-07-01
- California Governor against Tribal Gaming Project.
- Las Vegas Review-Journal Knight Ridder/Tribune Business News Nov. 16--Newly re-elected California Gov. Gray Davis came out Thursday in opposition to a proposed West Sacramento hotel-casino project. Projects in Northern California, and particularly in the Sacramento area, have been tagged...
- Research articles 2002-11-16
- Las Vegas Newspaper Names New Director of Advertising.
- Las Vegas Review-Journal Knight Ridder/Tribune Business News Dec. 20--Bob Brown has been named director of advertising at the Las Vegas Review-Journal, replacing Jack Harpster, who recently announced he would be retiring. Brown, 42, was previously the advertising director for the...
- Research articles 2001-12-20
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