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cheese and sales

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Cheese Woes
Once the stalwart of dairy, the cheese category has hit some more trying times. If it isn't shredded it just is not doing much. The growth in natural cheese is still there, but the pace has slowed considerably. So what's a cheese maker to do? Well one logical step has...
Tags: Cheese, Industry, Sales Strategy, Food & Beverage, Strategy, Sales, Manufacturing, Management
White papers 2003-09-01
Guide to Consumer Dairy Data
This paper summarizes and provides information on cheese and fluid milk from their retail sales perspective as well as from the customer point. Total fluid milk sales at the retail level have remained relatively unchanged versus the year ago period, with the notable exception of specific chocolate milk products. The...
Tags: Sales, Sales Force Management, Sales Strategy, Cheese, Supermarket
White papers 2002-07-26
Cheese Brings Holiday Cheer to Retailers
The American Dairy Association's "Ahh, the Gift of Cheese" program will position cheese as the perfect holiday gift. It is being supported by extensive public relations and Internet activity, beginning in November. At ADA's cheese web site, consumers will find tips for creating holiday gift baskets at home with cheese...
Tags: Sales Strategy, Internet, Public Relations, Americans With Disabilities Act (ADA), Retail, Human Resources, American Dairy Association, Cheese, Gender And Diversity, Marketing, Corporate Communications, Sales
White papers 2002-06-17

Additional Resources

Cottage cheese needs a little tender loving care
Cottage cheese needs a PR makeover to reinvigorate the category and boost dwindling sales, one of the country's leading manufacturers has claimed. The 55m [pounds sterling] cottage cheese retail market is at best static or even slowly declining, according to Phil Morgan, sales director at Kingdom Cheese and...
Articles 2008-09-06
Crust-free pizza range by Schwan
[ILLUSTRATION OMITTED] Schwan is launching a crest-free range of pizzas under its Chicago Town brand after consumers complained frozen pizzas had too much crest and too little topping. The brand claims the new Edge to Edge range has 20% more topping than a comparable size from...
Articles 2008-09-06
Waitrose embraces the Cheddar crunch
Waitrose has bolstered its specialist cheese range with Cornish Quartz, a 'crunchy' version of Cheddar. The own-brand product has been launched in a 350g pack at an introductory offer of 3.19 [pounds sterling], which will revert to a standard price of 3.99 [pounds sterling] in a few weeks....
Articles 2008-09-06
Aldi and Lidl tap into speciality food sales
Forget M&S and Waitrose, Lidl is where shoppers are heading for speciality and fine foods these days. The discounter is overtrading by 150% when it comes to Continental cheeses and sliced cooked meats, beating Waitrose into second spot. Aldi doesn't do too badly either, overtrading in...
Articles 2008-09-06
Countrywide plans to get even fresher
Rural retailer Countrywide is planning to roll out fresh food across its stores following the success of a trial. The company, which sells a range of garden and leisure items as well as supplying feed, arable and energy products to farmers, began selling meat, cheese and preservatives four...
Articles 2008-08-30
Norwegian dairy group Synnove Finden ASA posts 1H EBIT of NOK30.9m
NORDIC BUSINESS REPORT-26 August 2008-Norwegian dairy group Synnove Finden ASA posts 1H EBIT of NOK30.9mC1994-2008 M2 COMMUNICATIONS LTD http://www.m2.com Norwegian dairy group Synnove Finden ASA (OSE: SFM) issued on Tuesday (26 August) its report for the first half of the year, posting an operating profit EBIT of NOK30.9m,...
Articles 2008-08-26
PedEgg hatches surprising sales
It's both fascinating and revolting at the same time: a cheese-grater-like device that shaves skin off feet to make them softer, smoother and better looking. Since the October launch of the PedEgg, millions of people have been exposed to its cringe-inducing but oddly effective marketing message. ...
Articles 2008-08-25
Eating in increases goats cheese sales
Sales of French goats cheese have risen by nearly one third in volume over the past year as more people treat themselves at home. The total volume of French goats cheese sold in the UK was 522,000kg in the year to 16 June, according to TNS research for...
Articles 2008-08-23
Dairylea campaign aims to bring out mums' nostalgia
Kraft is tapping into mums' nostalgia for Dairylea with a 6.5m [pounds sterling] campaign under the strapline 'Dairylea ... it's never grown up', to run for 13 weeks from next week. Packaging will be revamped and ads will aim to remind mums about the "goodness and magic of...
Articles 2008-08-23
A Snapshots Report on the Australian Cheese Industry is Now Available Providing Market Data, 2008 Estimates & 5 Year Forecasts
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/0756a3/snapshots_australi) has announced the addition of the "Snapshots Australia Cheese 2008" report to their offering. Snapdatas Snapshots Australia Cheese 2008 provides 2007 year-end market size data, with 2008 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an...
Articles 2008-08-21
WHAT'S NEW ON THE GROCERS' SHELVES August 17, 2008
Pillsbury Crescent Recipe Creations. $2.39 per 8-ounce package. Bonnie: Most people I know who buy crescent roll dough don't use it for rolls at all. For instance, my sister makes a great appetizer by sealing the perforations on two attached triangles to make a square, putting a slice...
Articles 2008-08-17
Team's on the buses for ads; PUBLIC SECTOR
Byline: By DAVID OLD Industrial Reporter RECORD-BREAKING outdoor campaign featuring 65 double-decker buses has been launched. The first phase of the Primula Cheese Take The Tube - Anywhere campaign will see the posters feature on double the number of buses ever used on the Tyne &...
Articles 2008-08-14
Staying in for breakfast: hotels experiment with new programs to convince guests to eat in, not out
Conventional wisdom tells us breakfast is the most important meal of the day, and that idea remains startlingly accurate for hotel operators, who are finding that breakfast is not only a good way to boost food and beverage sales but also to build brand loyalty with guests. But as a...
Articles 2008-08-11
Tri-bites to be revamped as Dairylea Bites
Dairylea Tri-bites is to be relaunched as Dairylea Bites this month. Brand owner Kraft is also increasing the Cheddar content of the triangle-shaped lunchbox cheeses in the revamp. Each 1.99 [pounds sterling] pack will contain 8 x 18g wrapped cheeses. The move is the first step in a...
Articles 2008-08-09
Carlisle Companies Elects Gregg A. Ostrander to Board of Directors
CHARLOTTE, N.C. -- Carlisle Companies Incorporated (NYSE:CSL) announced today that Gregg A. Ostrander, Executive Chairman of Michael Foods, Inc., has been elected to its Board of Directors, effective immediately. Michael Foods, Inc. is a national leader in egg, refrigerated potatoes and branded cheese processing based in Minnetonka, MN with annual...
Articles 2008-08-05
Tulsa-based Mazzio's:The pizza guy
Greg Lippert sees a "perfect storm" brewing around the nation's dining sector, a confluence of uncontrollable factors starting with high energy prices and extending from surging cheese and flour costs to rising labor costs. "We are now competing with international prices," said Lippert, president and chief executive...
Articles 2008-08-04
Seriously offers a Smokey Cheddar
A new smoked Cheddar variation has been added to Lactalis McLelland's Seriously range. The Seriously Smokey cheese is smoked for four hours over wood from old whisky barrels at the family-owned Rannoch Smokery in Perthshire, the company said. Lactalis said it was launching the product in...
Articles 2008-08-02
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