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• Microblogging Platform StatusNet Gets $850,000

  PaidContent - 2009-10-29

  Canadian microblogging startup StatusNet has raised $875,000 in a round of seed funding from Montreal Start Up, iNovia Capital and angel investor Oleg Tscheltzoff. StatusNet’s open source platform is used by organizations to set up their own Twitter-like sites, which they can choose to make public or private. The...

  Tags: Platform, StatusNet, Sales Strategy, Open Source, Sales, Money, M&A & Venture Capital, Venture Capital, Social Media, Nanopublishing, Companies, Twitter, Joseph Tartakoff

• Twitter as a Sales Tool? Uhhh... No.

  BNET - 2009-08-17

  There's been plenty of silly-speak floating around about using Twitter as a sales tool.  For example, one article "Increase Your Business Sales Using Twitter" has spawned all over the web.  Here's a quick excerpt: Yes of course, you can make money from twitter, and you can turn a good...

  Tags: Sales Tool, Twitter, Sales Strategy, Sales Force Management, Sales Tools, Sales, Geoffrey James

• paidContent Quick Hits: 8.14.09

  PaidContent - 2009-08-14

  »  Big layoffs are not in fact imminent at *AOL*, says Kara Swisher, citing sources. [AllThingsD]»  Netscape founder Marc Andreessen is backing RockMelt, which is reportedly building a Facebook-specific browser. No one is quite sure what exactly that means. [ReadWriteWeb]»  Video game sales fell for the fifth month in...

  Tags: CBS Interactive Inc., Twitter, Sales Strategy, Corporate Communications, Sales Force Management, Business Structures, Sales, Marketing, Finance, Features, Quick Hits, Joseph Tartakoff

• Less Than 10% Of Marketers Think Twitter Is "Very Effective" For Promotions

  PaidContent - 2009-08-04

  For every marketing exec that suggests using Twitter during a brainstorm session, there must be a few others who wonder "what's the point"—or even more importantly—"what's my ROI going to be?" Turns out that only 8 percent of advertisers actually think of Twitter as a "very effective" promotional tool,...

  Tags: Twitter, Roi/Tco, Sales Channel, Finance, Managerial Accounting, Sales, Advertising, Research & Metrics, Research, Social Media, Tameka Kee

• Who Will Own The Twittersphere?

  BNET - 2009-07-13

  The race is on to see who can best capitalize on the Twitter phenomenon, and the betting's not on Twitter itself. Twitter has already proven that it serves a purpose well beyond "what are you doing now," which early adopters and maybe its founders took literally, and is being used...

  Tags: CoTweet Inc., Twitter, E-mail, Product Marketing, Sales Force Management, Online Communications, Marketing, Sales, Michael Hickins

• Follow Top Business Executives with ExecTweets

  BNET - 2009-05-19

  Want to become a successful executive? Then you need to think like one. ExecTweets aggregates the Twitter feeds of top business executives, giving you a unique window into the minds of some of capitalism's finest. So, who's tweeting? The site's roster of execs...

  Tags: Twitter, Exec, ExecTweets, Sales Strategy, Construction, Digital Music, Digital Media, Sales, Personal Technology, Consumer Electronics, Rick Broida

• Finding Bargains via Twitter

  BNET - 2009-05-11

  A big sale or exclusive deal may be just a Tweet away. Businesses have started using Twitter to reach out to their customers. Alexis Christoforous reports.

  Tags: Twitter Inc., MoneyWatch, bargain, twitter, tweet, tweeting, sales, coupons, online, internet

• Amazon Restores Books To Quell Twitter Rage

  BNET - 2009-04-14

  If there is a central lesson for company executives, government leaders, and publishers as to how to protect your brand image in the age of interactive media, it is this: Know that you will be held accountable for your actions. Even as Twitter execs fight off charges...

  Tags: Books, Amazon.com Inc., Twitter, Sales Strategy, Advertising & Promotion, Sales Force Management, Sales, Marketing, David Weir

• Salesforce.com Sees Its Next $1B Market

  BNET - 2009-03-23

  Salesforce.com, the $1 billion vanguard of the software-as-a-service SaaS industry, is betting its next $1 billion in revenues will come from disrupting the call center industry. The company that declared death to on-premise software with SFA, its flagship on-demand customer relationship management CRM tool, and which has...

  Tags: Salesforce.com Inc., Customer Service, Software-as-a-service, Dell Computer Corp., Call-center, Twitter, Service Cloud, Sales Force Management, Customer Relationship Management (CRM), Sales, Enterprise Software, Software, Michael Hickins

• Use Twitter to Connect with Customers

  BNET - 2009-01-19

  Want a cheap, easy, effective way to keep in touch with customers while at the same time promoting your business as a forward-thinking, media-savvy enterprise? Get Twittering. BizFeed suggests four ways you can leverage Twitter to connect with customers, starting with this: Be yourself. Twitter lets you post blurbs...

  Tags: Twitter, BizFeed, Sales Strategy, Corporate Communications, Blogging, Sales Force Management, Sales, Marketing, Internet, Rick Broida