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	<title><![CDATA[sales pitch Resources | BNET]]></title>
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		<title><![CDATA[The Sales Pitch is Dead]]></title>
		<link><![CDATA[http://blogs.bnet.com/salesmachine/?p=463]]></link>
		<description><![CDATA[Anybody you know still giving sales pitches?Â  Me neither.Â  Maybe that stuff still works for carnival barkers and the home shopping network, but in the B2B world, the sales pitch is deader than a dinosaur.Â  Successful sales reps know that, far from being a "sales pitch," every customer meeting is...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 22 Jun 2009 11:30:11 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/customer.html"><![CDATA[Customer]]></category>
		<category domain="http://resources.bnet.com/topic/sales+pitch.html"><![CDATA[Sales Pitch]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/sales+force+management.html"><![CDATA[Sales Force Management]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://resources.bnet.com/topic/geoffrey+james.html"><![CDATA[Geoffrey James]]></category>
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		<title><![CDATA[How to Create an Effective Sales Presentation]]></title>
		<link><![CDATA[http://www.bnet.com/2403-13237_23-313856.html]]></link>
		<description><![CDATA[Generic speeches and snazzy PowerPoint slides just don't  cut it anymore — especially with corporate customers who have reduced spending to boost their bottom lines. Here's how to retool your sales pitches to better address the needs of your customers.        Know Their...]]></description>
		<s:doctype><![CDATA[Articles]]></s:doctype>
		<pubDate>Mon, 22 Jun 2009 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/industry.html"><![CDATA[Industry]]></category>
		<category domain="http://resources.bnet.com/topic/customer.html"><![CDATA[Customer]]></category>
		<category domain="http://resources.bnet.com/topic/sales+presentation.html"><![CDATA[Sales Presentation]]></category>
		<category domain="http://resources.bnet.com/topic/sales+pitch.html"><![CDATA[Sales Pitch]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
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		<category domain="http://resources.bnet.com/topic/sales+presentations.html"><![CDATA[Sales Presentations]]></category>
		<category domain="http://resources.bnet.com/topic/sales+pitches.html"><![CDATA[Sales Pitches]]></category>
		<category domain="http://resources.bnet.com/topic/bnet+crash+course.html"><![CDATA[BNET Crash Course]]></category>
		<category domain="http://resources.bnet.com/topic/christina+salerno.html"><![CDATA[Christina Salerno]]></category>
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	<item>
		<title><![CDATA[How to Give a Killer Sales Presentation]]></title>
		<link><![CDATA[http://blogs.bnet.com/salesmachine/?p=2940]]></link>
		<description><![CDATA[Sales presentations are not sales pitches.Â  A sales pitch is an old-fashioned way to engage a prospect and close the deal all in one sitting.Â  A sales presentation, by contrast, is a tool used towards the middle and end of a sales cycle to widen support for a proposed solution.Â ...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 27 May 2009 11:30:07 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/sales+presentation.html"><![CDATA[Sales Presentation]]></category>
		<category domain="http://resources.bnet.com/topic/presentation.html"><![CDATA[Presentation]]></category>
		<category domain="http://resources.bnet.com/topic/sales+pitch.html"><![CDATA[Sales Pitch]]></category>
		<category domain="http://resources.bnet.com/topic/sales+pitch.html"><![CDATA[Sales Pitch]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
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		<category domain="http://resources.bnet.com/topic/sales+force+management.html"><![CDATA[Sales Force Management]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
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