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- How to Create an Effective Sales Presentation
- Generic speeches and snazzy PowerPoint slides just don't cut it anymore — especially with corporate customers who have reduced spending to boost their bottom lines. Here's how to retool your sales pitches to better address the needs of your customers. Know Their...
- Articles 2009-06-22
Additional Resources
- The Role Of Sales Presentations In Developing Customer Relationships
- Personal selling and personal sales professionals use a number of tools to develop customer relationships. Among these, the sales presentation offers a number of advantages to the sales representative, including strategic advantages. Yet a review of the sales literature reveals that most research on personal selling tools tends to view...
- White papers 2005-10-05
- The Science of Sales Presentations
- Want a sales presentation that actually help you sell? I recently had a conversation with Harvard psychology professor Stephen M. Kosslyn, who's taken latest scientific research on perception, memory and cognition and applied it making sales presentations more effective. Here are eight tips, based on the...
- Blog posts 2009-08-05
- Sales Presentations
- The image a corporation has and the impression the corporation makes are directly reflected in how an event is presented. An event and its rate of successfulness are determined by the selection of venue, the entertainment provided if any, the menu selection, and the schedule of events. When it comes...
- White papers 2009-01-01
- Effective Sales Presentations: Advancing The Sales Cycle
- Effective sales presentations are at the core of a successful sales cycle, yet many presentations miss the mark in terms of appropriate content and flow. While presentation skills contribute to the success or failure of a sales presentation, presentation effectiveness also hinges on the value of the message and the...
- White papers 2004-02-05
- Effective Sales Presentations: Advancing The Sales Cycle
- Effective sales presentations are at the core of a successful sales cycle, yet many presentations miss the mark in terms of appropriate content and flow. While presentation skills contribute to the success or failure of a sales presentation, presentation effectiveness also hinges on the value of the message and the...
- White papers 2009-01-01
- Effective Sales Presentations: Advancing The Software Sales Cycle
- From the executive summary: ‘Effective sales presentations are at the core of a successful sales cycle, yet many presentations miss the mark in terms of appropriate content and flow. While presentation skills contribute to the success of a sales presentation, presentation effectiveness also hinges on the value of the message...
- White papers 2003-01-01
- How Titans Deliver Sales Presentations
- To prepare for delivering a presentation, it must be sure that you are offering the other side the information that will help them get where they want to go -- and you must also be sure to communicate that information in the way your audience wants to hear it. You...
- White papers 2003-01-01
- 5 Tips For Killer Sales Presentations
- If you give a standard - one size fits all presentation - on the faint hope that something you say will be relevant and hit a hot button, chances are your prospect won't be listening - or they'll be asleep by the time you do get to that hot button....
- White papers 2008-01-01
- Savvy Sales Presentations
- Savvy is best defined by the word "knowledgeable". This enthusiastic word denotes understanding, wisdom, and practicality. Savvy sales presentations are more important today than ever before. Competitors are fiercely assertive, products are increasingly more difficult to differentiate, prices are stagnant, and customer expectations have grown, as has their knowledge of...
- White papers 1999-01-01
- Effective Sales Presentations: Advancing The Sales Cycle
- No sales presentation will be successful without aligning your sales and marketing organizations. With such goal-oriented cooperation in place, you can help your sales representatives succeed by providing them with a customer-centric message that clearly explains how your solution solves the prospect's business issues. Ultimately, by managing the messages in...
- White papers 2007-12-01
- Online Sales Presentations Via Web Conferencing
- To implement a good Sales Presentation, one needs to create a sense of urgency in order to get a prospect motivated enough to buy your product. Web Conferencing is a solution that engages prospects on a personal level immediately, without a huge financial investment and with no travel expenses. Online...
- White papers 2008-01-01
- Creating and Giving Sales Presentations
- A sales presentation should be a complete package designed to convince the prospect to buy product or service. The better prepared presentation has greater chances of making the sale. In this quick-read you will find how to gather relevant information, how to develop the sales presentation and how to focus...
- White papers 2003-01-01
- Sales Presentations Get Technical
- The booming number of product offerings and the shortage of allowed face time with customers have distributor salespeople searching for ways to effectively simplify their sales presentations. Most distributors are finding that simplification in the current day calls for an adoption of technology - essentially a mobile office for salespeople....
- White papers 2008-01-01
- Giving Sales Presentations
- For many a white knuckle ride into the unknown, sales presentations can - once broken down into small enough steps - become a straightforward and effective way of showcasing many aspects of your company - not least their staff's competence and confidence in its offering. Unfairly, we often judge an...
- White papers 2008-07-16
- How to Give a Killer Sales Presentation
- Sales presentations are not sales pitches. A sales pitch is an old-fashioned way to engage a prospect and close the deal all in one sitting. A sales presentation, by contrast, is a tool used towards the middle and end of a sales cycle to widen support for a proposed solution. ...
- Blog posts 2009-05-27
- Use First Impressions as Sales Tools
- This week we're discussing opening remarks. (CLICK here to vote on your favorite!) Amazingly, many people still believe that it's best to start a sales presentation exactly like every other business presentation -- with a personal introduction, a summary of the presentation, or a funny story. I think that's nuts....
- Blog posts 2009-09-03
- The Essential Sales Presentation Checklist
- Sales presentations to large groups of people are tough to do well. Here's a quick way to assess whether your sales presentation will really close the deal, based upon conversations with presentation guru Terri Sjodin and Harvard psychology professor Stephen M. Kosslyn. Get out your most recent sales...
- Blog posts 2008-02-25
- 3 Simple Rules for Great Presentations
- Here is entrepreneur coach Guy Kawasaki explaining, in very simple terms, the three most important rules for most presentations. This is basic stuff, I know, but you'd be surprised at how many sales pros don't "get" that when it comes to sales presentations, less is more. ...
- Blog posts 2009-02-09
- Powerful Presentations: How You Can Create More Memorable Sales Messages
- Physicians and other healthcare providers have less time and more prescribing options than ever before. Studies show that as few as eight out of every 100 sales calls end with the physician meeting the rep and remembering what was said. How can you be one of those eight memorable reps?...
- White papers 2009-01-01
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