Resources
- sort by:
- Relevance
- Date
- Popularity
- Key Tactic in a Crisis: Communicate, Communicate, Communicate
- Key Tactic in a Crisis: Communicate, Communicate, CommunicateRE: Key Tactic in a Crisis: Communicate, Communicate, CommunicateHi Jon, if you could look into my response could you please let me know how leaders around the world could actually predict what's going to be the impact on their companies... i am an...
- Discussion threads 2008-10-15
- Top 10 Reasons Sales Hates Marketing
- A perennial bromide of business advice is "align sales and marketing." That advice is generally doled out with an accompanying dose of finger wags and tut-tuts about inter-departmental squabbling. However, my experience tells me that sales professionals aren't interested in "getting aligned" with marketing. Instead, they insist...
- Blog posts 2009-09-15
- Use Bid Process, Not 'Pricing War,' To Get Best Value
- It has been observed that most companies share their vendor pricing tactics with other vendors to attract more profit. It is a common tactic, which is widely used to minimize the expenses. That type of purchasing sales tactic is often called pricing war. Of late, it has given rise to...
- White papers 2001-03-09
- Netbooks, Office likely to keep hurting Microsoft sales, analyst says
- Computerworld - Strong sales of netbook computers, combined with plummeting sales of Microsoft Office to consumers, hurt Microsoft Corp.'s otherwise-strong first-quarter 2010 results reported today. At least one analyst expects the trend to continue, even with the release of a netbook-friendly Windows 7 and a free Web version of Office...
- News items 2009-10-23
- Understanding Mail-Order Sales
- Mail-order sales continue to flourish, in part because companies can attract customers without incurring overhead costs such as retail space and related expenses. Specialty catalogers — particularly those that sell niche items like hand-made apparel, kitchen equipment, luxury items, and organic foods — have enjoyed considerable success. This article looks...
- Articles 2007-11-09
- Four Ways to Sell To a CEO
- A reader writes: I am the founder and president of a company that conducts the hiring process for other companies. We have always catered to SMBs and have been very successful locally, regionally and nationally. Over the past year we have served a few larger corporate organizations and...
- Blog posts 2008-06-05
- Analyst: Slowing iPod Sales Should Worry Record Labels
- In its spartan Wednesday event, Apple (NSDQ: AAPL) boasted it’s sold 225 million iPods to date. So when we saw Forrester VP and music analyst Mark Mulligan suggest, on Guardian.co.uk, that customers upgrading to a new model every two years means an actual installed base of half that, we...
- External links 2009-09-10
- Sales Compensation - A Guide for Sales Operations
- Overly complex and overloaded compensation plans can develop when a company loses focus and discipline during the planning process. The process often involves too many people, each with their favorite tactic for motivating sales or agenda. This is where Sales Operations can play a critical role, helping guide plan development...
- White papers 2005-12-27
- Power Up Sales With Promotional E-Mail
- When done right, promotional e-mail captures customers' attention and drives them to action. This paper explains how to make it work for your business. Looking for an easy way to increase sales? Want it to be cost-effective with little risk as well? Promotional e-mail may be the tactic you need...
- White papers 2005-01-02
- Brennan group 'keys' into Google, sees sales rise at Red Fish Grill
- NEW ORLEANS -- The Ralph Brennan Restaurant Group plans to expand its use of "Google AdWords" as a marketing tactic after its initial foray into that form of advertising helped to generate a 5-percent increase in sales and traffic at its Red Fish Grill here.
- Research articles 2005-07-04
- Regions Financial Corporation Q3 2008 Earnings Call Transcript
- Question-and-Answer SessionOperator Operator instructions. Your first question is from Kevin Fitzsimmons from Sandler O'Neill & Partners. Your line is open, sir. Kevin Fitzsimmons – Sandler O'Neill & Partners Good morning everyone. Dowd Ritter Good morning. Kevin Fitzsimmons – Sandler O'Neill & Partners On the subject of the...
- Earnings calls 2008-10-21
- Circulation Tactic Intensified with Decline in Sales at Chicago Sun-Times.
- Chicago Tribune Knight Ridder/Tribune Business News Jun. 17--A program to significantly overstate weekday circulation numbers at the Chicago Sun-Times accelerated between 2002 and 2003 as sales slipped and the newspaper's marketing budget was slashed, company sources said Wednesday. ...
- Research articles 2004-06-17
- Pizza chains hope new products pan out to boost sales
- The nation's largest pizza chains, eyeing product launches as a key tactic for 2002, hope to entice customers with offerings that range from new specialty promotional pies to an improved deep-dish pizza. Following segment leader Pizza Hut's debut of the cal-zone-like P'Zone, Papa John's is looking to reverse sagging...
- Research articles 2002-03-18
- Your Single Most Important Asset When Starting A Business
- When you're in a social situation, you will have about 30 seconds to one minute to get your sales pitch across. Some people refer to this as your "Elevator pitch." Your entire "Elevator pitch" should be less than a minute. Practice yours a few times to get the tone down...
- White papers 2009-06-02
- There's no Selling in Project Management
- Some PMs try to make up for the absence of value in what they are selling with a "silver tongued-devil" approach right off a used car lot. No sales tactic can make up for the fact that we have not created project value in the user's, client's or boss's mind....
- White papers 2003-01-01
- How Permission-Based Email Drives Sales, Leverages Customer Relationships and Creates Powerful Brand Loyalty
- This white paper examines the expanding role of permission-based email in marketing and customer management operations. Moreover, it provides a framework for using this customer-centric tactic to dramatically reduce customer defection and improve profitability by keeping customers connected with the brand. Brand Marketing tactics - like print advertising, marketing events...
- White papers 2004-07-22
- Build Sales With E-Mail Marketing
- If a person is looking for a highly effective, yet low-cost way to up-sell or cross-sell current customers, he should consider setting up an e-mail marketing program. Since it can cost as much as five times more to win a new customer than to keep an old one, retention programs...
- White papers 2005-04-18
- Cable nets turn live-ratings war into sales tactic; Hallmark, Discovery in discussions with buyers.(News)
- Byline: ABBEY KLAASSEN Byline: ABBEY KLAASSEN
- Research articles 2006-03-27
- Chicago solicits hardship home sales near O'Hare.(News)
- Byline: Jon Davis Daily Herald Staff Writer Chicago's airport expansion program is inviting Bensenville homeowners who might want to sell their land now because of economic or medical hardship to do so. Expansion opponents say it's just another scare tactic aimed ...
- Research articles 2004-09-25
- Payless copycat tactic at riskShoe firm learns some trademarks are
- By Michael Hooper THE CAPITAL-JOURNAL In the fiercely competitive world of shoe sales, Payless ShoeSource built part of its business around a philosophy of borrowing from the most popular designs to make fashionable footwear affordable. The late Louis Pozez, Payless co-founder, once described to...
- Research articles 2008-05-11
- << Previous
- page 1 of 5
- Next >>
