Resources

2 Resources for

salesforce.coms appexchange

The Marketing Secrets of Marc Benioff: Marc Benioff, CEO of Salesforce.com, is a brilliant marketing exec. In this short, punchy interview in Forbes, he shares his secrets, which I found interesting. A sampling: Always pitch the bigger picture. Salesforce.com was about "the end of software," not customer relationship management software or software as a service....; Tags: Salesforce.com Inc., General, Marc Benioff, marketing, strategy, Sales force management, Ben Casnocha, Salesforce.coms AppExchange; Blog posts 2007-01-25
The Marketing Secrets of Marc Benioff: Marc Benioff, CEO of Salesforce.com, is a brilliant marketing exec. In this short, punchy interview in Forbes, he shares his secrets, which I found interesting. A sampling:Always pitch the bigger picture. Salesforce.com was about "the end ofsoftware," not customer relationship management software or software asa service.Before you start talking to...; Tags: Sales force management, Ben Casnocha, Salesforce.coms AppExchange, Salesforce.com Inc., General, Marc Benioff, marketing, software; Blog posts 2007-01-25