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sanofi pasteur msd

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Sanofi Pasteur MSD Improves Sales Health With Salesforce SFA and AppExchange Builder
To deliver its range of vaccines for diseases like whooping cough, cholera, and polio as cost-effectively as possible, SanofiPasteur MSD, the UK-based specialist vaccines business of sanofi-aventis Group, needed to overcome its reliance on an outdated internal technology - its local, on-premises, pharmaceutical-industry CRM system. To increase sales effectiveness and...
Tags: Salesforce.com Inc., SFA, Salesforce.com AppExchange, Sanofi Pasteur MSD, Sales Force Automation (SFA), Sales Force Management, Sales Strategy, Customer Relationship Management (CRM), Enterprise Software, Software, Sales
Case studies 2006-04-01
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