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- Setting Sales Quotas For Your Sales Team
- The sales force in an organization consists of different sales persons. To process the sale systematically, each sales person is given a sales quota. Setting the sales quota itself is an elaborate process. Several issues have to be addressed therein. If the sales quota is set too low, the company...
- White papers 2003-01-01
- Traditional sales training
- Few sales managers have enough time to coach their reps. So how do you keep your team up to speed on the best sales ideas for your unique products and markets? One answer is to create a system for salespeople to do some of the sales coaching themselves this...
- White papers 2002-01-01
- Using The Web To Increase The Impact Of Sales Training
- Traditional sales training -- everyone gathered together in a classroom for a day or two -- is effective. It's also expensive and pulls people out of the field. Now that most sales reps have Internet access, you have a new way to boost sales skills between classroom events by using...
- White papers 2002-01-01
- E-Mail Sales Rep Coaching: Almost Like Being On The Road With Your Reps
- This case study is about the new method of training the sales people with the help of e-mail system. It focuse on a case where You have new sales reps to train, and old reps who need your help enhancing their skills. How can you spend enough time...
- Case studies 2002-01-01
- Motivating Sales Performance: Win With Sales Contests
- Most salespeople derive at least part of their income from commissions, so they have a financial incentive to sell more. A good contest gives your entire sales team a booster shot -- a greater incentive to sell -- and to do it now. To enhance your team's sales performance,...
- Case studies 2002-01-01
- Increasing The Conversion Of Telephone Sales Leads
- Many marketing campaigns are designed to generate telephone inquiries. Then it is up to your telephone sales reps to qualify those leads and convert the best of them into customers. This case study describes a process used in a major call center for Increasing The Conversion Of Telephone Sales Leads....
- White papers 2002-01-01
- Getting Impact With Case Study "Articles""
- This article is about the advantages of the advertising the print media. A brochure or selling sheet can do a nice job of describing your product and your company. But customers often need more to help them visualize how you might help them.
- White papers 2002-01-01
- 42 Tips For More Effective, Powerful Telemarketing Campaigns
- Whether your goal is an immediate sale or to begin a process that may result in a future sale, telemarketing represents a powerful sales tool for your company. It defines the 42 ideas to your telemarketing work harder. In includes the concept like set clear goals...
- White papers 2002-01-01
- Telemarketing: The Literature Follow-Up Call
- This article is about the Telephone calling time that make the sales more successful. Telephone cold calling is an essential part of your sales success. It defines the tips that should be used to make is purposeful the tips are like. It defines the situations that...
- White papers 2002-01-01
- The Art Of Telephone Cold Call Timing
- This article is about the Telephone calling time tht make the sales more successful. ITelephone cold calling is an essential part of your sales success. It defines the tips that should be used to make is purposeful the tips are like Avoid The Prospect's Busy Periods and...
- White papers 2002-01-01
- Presenting Information To The Customer
- This article is a about the presentation to the customer. This can be done from the customer's perspective and from the rep's prespective. Helping people is more than saying or doing the right things; it is making sure the customer understands your information and the actions that will...
- White papers 2002-01-01
- Sell More By Showing The Right Product On The First Try
- " If you have many different products to offer, the challenge is which one to present first. If you guess wrong, your prospect may walk away believing you're not a good fit for his or her needs. You will find that you can Sell More By Showing The Right Product...
- White papers 2002-01-01
- Nine Steps To Great Print Advertising
- This article defines a structured approach to creating ads that pay you back many times over with more sales. When you design a new product for your company, you probably follow a structured design and development process. A similar process should be used in your marketing, particularly the...
- White papers 2002-01-01
- Newspaper Inserts: Effective Advertising Tools For Small Businesses
- Small businesses have a difficult time promoting themselves. The number of advertising pages in magazines and newspapers rises and falls with the economy. But even at times when the economy is somewhat soft, notice that your local newspaper is still filled with inserts. That's because many companies have discovered the...
- White papers 2002-01-01
- Twelve More Ideas To Make Your Advertising Produce More Results
- It is a rare advertising campaign that is either a roaring success or a total failure. Nearly all advertising campaigns produce at least some results. Then they are fine-tuned to become steadily more effective. Once you've created your basic ad, try implementing some of these Twelve More Ideas To Make...
- White papers 2002-01-01
- Getting Publicity: Making Press Releases Work
- Publicity is often referred to as "free advertising," a slight misnomer because it takes time and money to do publicity right. Still, an effective press release campaign can cost considerably less than advertising, and editorial coverage is often viewed by customers as more credible than advertising. Read the article to...
- White papers 2002-01-01
- Twelve Ways To Make Your Advertising Produce More Results
- If you place an advertisement, and it generates more profit than the ad costs, consider it a success. The next step is to widen the margin between advertising cost and results. You can improve that margin by small increments through each of these Twelve Ways To Make Your Advertising Produce...
- White papers 2002-01-01
- Relationship Selling: Getting Your Customers Coming Back For More
- This article gives the tips how to retain the customers and get back them again. Securing new customers takes a lot of time, money and hard work. We all need a steady stream of new customers, but many more dollars are left to be spent by our current customers. ...
- White papers 2002-01-01
- Using Your Company's Intranet To Help Sales Reps Sell More
- This case is about the one way where company's first Web site was probably created to reach your customers, prospects, the press, investors and other people in the outside world. It includes nine ways of Using Your Company's Intranet To Help Reps Sell More. " ...
- Case studies 2002-01-01
- Hiring An Advertising Agency For Your Small Business
- "This case study defines about the case of the company that hire an advertising agency. These agency build greater awareness of our innovative product, our marketing staff took a fresh look at the sales forecast and developed a lead generation program. It called for a combination of public relations,...
- Case studies 2002-01-01
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