There's no doubt that Search Engine Marketing SEM is accountable when it comes to measuring marketing effectiveness. All a person needs in his Web logs, a good analytics program and marketing expertise to interpret the raw data. A few simple metrics are total pageviews, daily unique visitors, total visits, first-time...
Search listings perform better than banner ads in branding efforts, according to a study by the NPD Group, a market intelligence firm. According the survey, conducted among 2,663 participants, search listings worked better than standard banners or button formats with regard to brand recall, favorable opinion rating and purchase origination.
WiZiQ ( http://www.wiziq.com ) today announcedthat it has expanded its popular onlinelearning platform with the launch of a new premium service which forthe first time gives teachers , tutors and other educators greater control over their virtual classrooms and enables moreeffective...
TheParty.Net ( www.TheParty.Net ), the world'sfirst vertical search engine designed for party and event planners haslaunched its full-feature website, providing localized aggregated planningresults. TheParty.Net users can choose the specific type of occasion,ranging from a bachelor or birthday party to a bridal shower and weddingplanning. TheParty.Net search queries deliver...
DALLAS -- The Dallas/Fort Worth Search Engine Marketing association will host a discussion of the top ways to ruin both a natural and paid search campaign. The group will be covering an extensive list of obstacles that can impede natural and paid search engine performance, presented by the...
Zvents , a local search and advertising network featuringevent listings to promote local businesses, today announced that PaulLevine, Vice President of Marketing of AdBrite , has joined Zvents' board ofdirectors. "We're very pleased that Paul has joined our board," said Ethan Stock,Zvents CEO and co-founder. "Paul's considerable experience...
NEW YORK, July 14 /PRNewswire/ -- Who needs endless breadsticks when hot and zesty girls are on the menu? In April, Playboy.com launched a nationwide search for the sexiest "Girls of Olive Garden." Now, the results are in -- and six winners from the eatery's more than...
Roost Boosts Its Real Estate Search Coverage by 85,000 Listings with Addition of Three Key Markets SAN FRANCISCO -- Roost (www.roost.com), the most comprehensive search engine for homes, today announced the addition of comprehensive, accurate and up-to-date information on homes for sale in the greater Las Vegas, Austin...
MINNEAPOLIS -- Capella Education Company (NASDAQ: CPLA), a provider of exclusively online post-secondary education through its wholly owned subsidiary Capella University, today announced that the company's Board of Directors has recently narrowed its focus in the ongoing CEO search process to only external candidates. As a result of this decision,...
VICTORIA, British Columbia, July 11 /PRNewswire/ -- Pretorius & McGrath Ltd. today announced the opening of HawaiiGaga.com, the world's first search engine designed specifically for Hawaii vacation rentals. By making it easy for vacationers to discover all of Hawaii's vacation properties, the company believes it can stimulate the rental...
FRANKFURT AFP — A stock market listing of Deutsche Bahn shares does not mean unprofitable regional rail service will be cut, railway boss Hartmut Mehdorn said in an interview Thursday. "You think investors will have a list of all the lines with their respective profitablility? What matters is...
Brokerage Company That Pioneered "Investor Home Search" Empowers Agents and Service Providers to Serve Growing Number of Property Investors with Krunching Pro[TM] LOS ANGELES -- Level 2 Realty, a California real estate brokerage company, today announced that it has launched Krunching Pro[TM], a new service that helps REALTORS[R]...
OAKLAND, Calif. and SAN FRANCISCO, July 10 /PRNewswire-FirstCall/ -- Ask.com , a leading search engine, and Photobucket, a leading standalone photo and video-sharing site, today announced a multi-year, strategic agreement. Through the terms of the pact, the Ask.com search box is now prominently displayed across Photobucket.com, driving...
- Find Your Next Job From Wherever You Are at the Moment - CHICAGO, July 10 /PRNewswire/ -- CareerBuilder.com today announced that its new iPhone application "Jobs" -- which enables you to search for a new job on the go -- will be available on the Apple...
TELECOMWORLDWIRE-9 July 2008-BT buys Ufindus for GBP20mC1994-2008 M2 COMMUNICATIONS LTD http://www.m2.com BT, a British telecomms group, has today (9 July) announced the acquisition of Ufindus, an online driectories company based in Lancaster in the UK. The acquisition strengthens BT's position in the classified advertising and directories...
ON A NIGHT when Chris Coste was booed and Cole Hamels could not save the Phillies from losing their fourth game in a row, the clubhouse television carried the most significant trend of the day. The Chicago Cubs traded four young players for Oakland pitcher Rich Harden, whose tiny earned...
CHARLOTTE, N.C. AP -- Add Dale Earnhardt Jr. to the growing list of car owners searching for sponsorship. The Navy is leaving the No. 88 Chevrolet in the Nationwide Series at the end of the season, forcing Earnhardt to search for funding for the flagship car at...
Abazias.com, a leading online diamond supplier, joins Blue Nile and beats much of the competition by appearing on Internet Retailer's Top 500 Guide for 2008 GAINESVILLE, Fla. -- Abazias.com (OTCBB:ABZA) has joined the likes of Blue Nile (NasdaqGS: NILE) and Ice.com by making it into the 2008 Internet...
Integrated print and digital programs meet the needs of California students NEW YORK, July 9 /PRNewswire/ -- For Los Angeles middle school and high school educators seeking to build greater continuity into their math curricula, the search begins and ends with McGraw-Hill Education MHE. MHE is the...
Partnership to provide increased exposure, traffic and branding through Homescape.com and network of local newspaper websites CHICAGO, July 9 /PRNewswire/ -- Homescape, a leading national real estate search site that connects home buyers and sellers with local property listings and real estate professionals, has announced an advertising...
Articles 2008-07-09
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