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- Michael Mothner : Targeted Online Marketing
- Michael Mothner is CEO of Wpromote, a top search marketing firm, which employs integrated search solutions for businesses ranging from start-ups to global corporations. Mothner talks about the value of starting early and diversifying his company.
- Videos 2008-03-28
Additional Resources
- Search Marketing Revolution: It's About Results, Not Technology
- Search marketing is the fastest-growing sector of the marketing industry, and for good reason. In order to be a leader in the constantly evolving search marketing industry, a search marketing firm must constantly strive to use the latest technology in the smartest, most creative way possible. This means questioning vendors...
- White papers 2005-04-29
- Jupiter Research Constellation Report Validates Reprise Media's Leadership Position in the Search Marketing Industry; Report cites SEM firm's strength in both paid and organic search
- NEW YORK -- Reprise Media, a full-service search engine marketing firm headquartered in New York City, received high marks in Jupiter Research's Search Engine Marketing Agency Constellation Report, reinforcing the company's position as a best-of-breed provider of both paid and organic search services.
- Research articles 2006-08-10
- Search Ad Spending Improves--and Boosts Google Shares
- Posted by: Rob Hof on October 12 Hit by the economy early this year, search advertising looks to be on the mend. For the second quarter in a row, two search marketing firms say U.S. spending on text ads on Google, Yahoo, and Microsoft's Bing improved—or at least got less...
- News items 2009-10-12
- Compete, Inc. and Yahoo! Search Marketing Release Key Study Findings on the Role of Search Marketing in Financial Decisions; Complete Findings to be Presented During Web Seminar on May 17, 2005 at 2 PM EST
- BOSTON -- Compete, Inc., the leading predictive analytics firm, today announced the key findings from a new study, "The Role of Search Marketing in Financial Decisions." The study, sponsored by Yahoo! Search Marketing formerly Overture, explores the role that online searches play in the decision-making process of consumers interested in...
- Research articles 2005-05-10
- The Search Agency Named as Yahoo! Search Marketing Certified Ambassador
- The Search Agency, a Santa Monica-based search engine marketing SEM and search engine optimization SEO firm, today announced they have received recognition as a Yahoo! Search Marketing Certified Ambassador.
- Research articles 2007-08-20
- Entrepreneur Bert Brodsky invests in search engine marketing firm
- Entrepreneur Bert Brodsky has backed away from the spotlight in public companies, but he's heating up in the private sector. Brodsky, who took healthcare services firm Sandata Technologies private and sold most of his stake last year in National Medical Health Card, a pharmacy benefits manager, has a...
- Research articles 2005-06-03
- Yahoo! Search Marketing and Compete, Inc. Find Internet Search Influences Wireless Purchase Behavior
- PASADENA, Calif. -- Yahoo! Search Marketing, a wholly-owned subsidiary of Yahoo!, Inc. and Compete, Inc., a leading predictive analytics firm, today announced key findings from a new study, "The Role of Search in the Wireless Market." The study, which tracked Internet search and transaction activity about wireless services over a...
- Research articles 2005-08-22
- a21 Engages Search Engine Marketing Firm iProspect
- Leading Search Engine Marketing Firm to Drive Company's Web Marketing Initiatives
- Research articles 2007-07-17
- Search Engine Marketing Firm iProspect Files Patent for Pay Per Click Advertising Bid Management Tool: iSEBA
- WATERTOWN, Mass. -- iProspect Becomes The First And Only Full-Service Search Engine Marketing Firm With Proprietary "Global Optimizing" Keyword Bidding Agent to Drive Pay Per Click Management Service Results
- Research articles 2004-07-27
- ClickEquations Raises $3 Million For Paid Search Platform
- Paid search management platform startup ClickEquations has raised $3 million in a round of funding, according to an SEC filing. The company’s pay per click software is used by advertisers and agencies to manage paid search campaigns. The company was known until April as Commerce 360 and had previously...
- External links 2009-08-28
- Autobytel Taps Former AOL and iProspect Search Executive Jon Rosen as Senior VP, Web Business Operations
- IRVINE, Calif. -- Former President of Highly Respected Search Marketing Firm to Lead Web Business Operations for Autobytel's Expanded Media Efforts, Including Advertising, Search, and Syndication
- Research articles 2006-06-27
- InfoSearch Media Appoints Marketing Executive to Lead Product Efforts
- Leading online media and search marketing firm InfoSearch Media, Inc. (OTCBB: ISHM) announced today that Heather Gore has joined the Company as Vice President, Product Marketing and Development. Gore brings almost 15 years of experience from some of the world's most recognized online consumer brands and technology companies. She will...
- Research articles 2007-01-08
- Publicis Picks Up Search Marketing Firm Perfomics From Google
- It's increasingly looking like out of the Big Four holding companies, Publicis is the one positioned to be the big winner in the coming years as online eats up larger ad budget. Via our pal The Founder over at Tribble Ad Agency, the French holding company bought Google's Performics for...
- Blog posts 2008-08-06
- Mashable's Guide to Jobs in Social Media Marketing
- If you're seeking a job in social media, we'd like to help out. For starters, Mashable's Job Lists section gathers together all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on...
- News items 2009-12-02
- Mashable's Guide to Social Media & Web Marketing Jobs
- If you're seeking a job in social media, we'd like to help out. For starters, Mashable's Job Lists section gathers together all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on...
- News items 2009-11-25
- iProspect Earns a Top 3 Spot in Both SEO and Paid Search in Leading Analyst Firm's Search Engine Marketing Agency Constellation Report; SEM Firm Lauded for its Sophisticated Technology and Rigorous Employee Training
- WATERTOWN, Mass. -- iProspect www.iprospect.com, the Original Search Engine Marketing Firm, today announced it has been named one of the top three companies in both the natural search engine optimization and paid search marketplaces in the just-published JupiterResearch "Search Engine Marketing Agency Constellation" report.
- Research articles 2006-08-15
- Hiring An SEO Firm
- When outsourcing your SEO, know what questions to ask before you sign. Knowing where to turn once you've decided to outsource your search engine marketing campaign can be daunting. While it's not necessary to be an expert, it is important to know what to look for in a quality search...
- White papers 2009-09-22
- DineWise, Makers of Deliverable Chef-Prepared Meals, Retains Prime Visibility Search Engine Marketing Solutions Firm
- DineWise Continues To Expand Its Brand Awareness Online FARMINGDALE, N.Y. -- DineWise, Inc. (OTCBB:DWIS), a leading direct marketer of delicious, chef-prepared meals and quality foods since 1959, today announced the retention of Prime Visibility, a leading Search Engine Marketing firm to provide comprehensive Internet marketing solutions. DineWise has...
- Research articles 2007-08-21
- Firm Sees Potential For 'Double-Digit' Increase In Search Ad Spending This Quarter
- The search-ad market is on the way up again. Search engine marketing firm Efficient Frontier says it now sees “potential” for “double-digit” quarter-over-quarter and year-over-year sales growth during the remainder of the year; in July, it had said that while the market had largely stabilized, it didn’t expect much...
- External links 2009-10-12
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