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Dow Jones Description
Upshot is a marketing agency that excels in understanding consumers and their ever-changing behavior. This consumer understanding, informed by our research and planning department, provides the foundation for all of our strategies and creative executions. Ultimately, understanding how a consumer changes throughout their daily journey allows us to speak to them at the right time, with the right message and at the right touch points. We currently focus on five core disciplines that measurably change consumer behavior: Promotion, Event/Viral, Collaborative Marketing, Retail & Environmental Design and Integrated Communications. Upshot is a subsidiary of EMAK Worldwide (Nasdaq: EMAK).
Number of Employees 156
Peer Companies
NAICS Code Advertising Agencies: 541810
News & Analysis
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Will the Hybrid Fly? The Big Board has to please both the Buyside and the Floor
The buyside wants an ECN. The traders on the floor want an electronic replica of the floor. The New York Stock Exchange is trying to please both. Will the hybrid' fly? Will it pass muster with the Securities and Exchange Commission? And, if so, will the buyside use it? ...
Will the Hybrid Fly? The Big Board has to please both the Buyside and the Floor.
The buyside wants an ECN. The traders on the floor want an electronic replica of the floor. The New York Stock Exchange is trying to please both. Will the hybrid' fly? Will it pass muster with the Securities and Exchange Commission? And, if so, will the buyside...
Ct. D. 2076
Section 3101.-Rate of Tax SUPREME COURT OF THE UNITED STATES No. 01-463 UNITED STATES v. FIOR D'ITALIA, INC. CERTIORARI TO THE UNITED STATES COURT OF APPEALS FOR THE NINTH CIRCUIT June 17, 2002 Syllabus Employers must pay Federal Insurance Contribution Act FICA taxes, calculated as a percentage of the wages,...
Loosening reins on advisers is a bad idea poorly timed. (Editorial).
We all learned in grade school that the federal government is made up of three branches: legislative, executive and judicial. What seldom is taught is that they tend to move in mysterious and often dissimilar directions. A recent development ...
Accounting that adds up
Testimony of Walter P. Schuetze before the United States Senate Committee on Banking, Housing, and Urban Affairs, Paul S. Sarbanes, Chairman, on February 26, 2002 The public's confidence in financial reports of and by corporate America, and in the audits of those financial reports by the public...
SEC settles for half a loaf on auditor independence.
It's hardly the tough approach that it's been threatening for the past two years, but the Securities and Exchange Commission has finally enacted controversial new rules that address inherent conflicts of interest when big accounting firms act as bo It's hardly the tough approach...
Fudge has no place in financial reports.
As the bull market grows older, market valuations are soaring for many high-tech firms and plummeting for a lot of old-economy companies, creating strains on both extremes of the stock market. The upshot has been a lot of, shall we say...creative a As the...
More Shareholder Proposals Seen in Proxy Statements After Ruling. (Originated from The Charlotte Observer, N.C.)
Apr. 11--Should Hugh McColl Jr., NationsBank Corp.'s chairman and chief executive, have his annual pay capped at twice what President Clinton makes? McColl made $2.8 million last year. Clinton was paid $200,000. That's a question NationsBank's shareholders will vote on when the Charlotte-based company holds...
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Industry Transcripts by Seeking Alpha
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infoGROUP, Inc. Q3 2009 Earnings Call Transcript
on Nov 04, 2009about IUSA
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Valassis Communications Q3 2009 Earnings Call Transcript
on Oct 29, 2009about VCI
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Acxiom Corporation F2Q10 (Qtr End 09/30/09) Earnings Call Transcript
on Oct 28, 2009about ACXM
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Interpublic Group of Companies Inc. Q3 2009 Earnings Conference Call
on Oct 28, 2009about IPG
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Local.com Corporation Q3 2009 Earnings Conference Call
on Oct 27, 2009about LOCM
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- Autopsy: Steven Cohen and the Ad Boycott That Ended His Career 3 votes


