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security company

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Increasing Brand Awareness
Sophos is a privately held IT security firm specialising in anti-virus and anti-spam protection and has retained Johnson King as its corporate and UK agency since 2000. The company competes in a crowded marketplace against companies with a more diverse security portfolio and higher marketing budgets. Yet the company is...
Tags: Brand, Anti-spam, Sophos Plc., Security Company, Spam, Security, Viruses And Worms, Spam And Phishing
Case studies 2006-05-18

Additional Resources

Authentic personal branding: most buying decisions are based on trust, confidence, and emotions people have related to a product, service, or person. Branding is more important than marketing and sales. Branding is influencing, by creating a brand identity that associates certain perceptions and feelings with that identity. To be successful in life, you need a personal brand to sell yourself
[ILLUSTRATION OMITTED] A BRAND is the expectations, image, and perceptions it creates in the minds of others, when they see or hear a name, product or logo. Microsoft, Nike, Toyota, Volvo, and Coke tell us how they want us to perceive their products. These brands don't communicate about...
Articles 2008-12-01
CO-OP GEARS UP FOR BIG 4 BATTLE
Can the Pounds 1.57bn takeover of Somerfield help the Co-op challenge the major supermarket chains and regain its historic standing on the British high street? Nick Clark reports on a 'renaissance' Business Analysis The Co-operative Group hailed its 1.57bn takeover of Somerfield yesterday...
Articles 2008-07-17
Goldman accused of spreading rumours about rivals
Goldman Sachs, the most powerful investment bank on Wall Street, has found itself at the centre of a storm over the events that led to the collapse of Bear Stearns, as regulators issued subpoenas in the hunt for evidence of market manipulation. The heads of Bear Stearns...
Articles 2008-07-17
GearyTech Announces Strategic Partnership With ControlScan
GearyTech, Inc.( www.gearytech.com ), a Managed Services Provider of quality IT services toSMB companies, has joined with ControlScan ( www.controlscan.com ), anApproved Scanning Vendor ASV certified by the Payment Card Industry, tohelp its customers meet mandatory requirements set forth by the PaymentCard Industry Data Security Standard PCI DSS Council. "We...
Articles 2008-07-17
Semaphore Releases SCADA Security White Paper
Semaphore , a CSE Global company, hasreleased a white paper thatdescribes the application of new SCADA security technology, which enables compliance with emerging industry standards. In light of provisions in NERC CIP and ANSI/ISA 99, this white paperfocuses on SCADA RTU installations and the processes they monitor...
Articles 2008-07-17
2 groups terminate offer to acquire USANA shares
A move to acquire USANA Health Sciences Inc.'s outstanding shares is dead. A pair of groups controlled by USANA chairman and chief executive officer Myron Wentz said Wednesday that they are terminating their offer to buy the company's outstanding shares because it appeared they would not get...
Articles 2008-07-17
Enterprise Bancorp, Inc. Announces Third Quarter Dividend
LOWELL, Mass. -- Enterprise Bancorp, Inc. (the "company") (NASDAQ:EBTC) On July 15, 2008, the Board of Directors of Enterprise Bancorp, Inc. declared a quarterly dividend of $0.09 per share to be paid on September 2, 2008 to shareholders of record as of August 12, 2008. The quarterly dividend...
Articles 2008-07-16
EMC Insurance Group Inc. Announces Second Quarter 2008 Earnings Call
DES MOINES, Iowa -- EMC Insurance Group Inc. (Nasdaq/NGS:EMCI) (the "Company") today announced that second quarter 2008 earnings information will be released to the media before the opening of regular market hours on July 24, 2008. The second quarter earnings release and financial supplement will be available on the Company's...
Articles 2008-07-16
Stull, Stull & Brody Announces Class Action Lawsuit on Behalf of Investors in Fifth Third Bancorp
Attorney Advertising. Notice is hereby giventhat a class action has been commenced in the United States District Courtfor the Southern District of Ohio, on behalf of all persons who purchasedthe securities of Fifth Third Bancorp ("FITB" or the "Company") (NASDAQ: FITB) (NYSE: FTB-PA) (NYSE: FTB/PA) (NYSE: FTB-PC) (NYSE: FTB/PC) fromOctober...
Articles 2008-07-16
Tripwire Granted Patent for Integrity Based Fail Over
The U.S. Patent Office has granted Tripwireits third patent. Customers have applauded Tripwire's leadership inconfiguration control and change auditing since the company's founding in1997 -- and analysts recognize Tripwire as the go-to product for ensuringthe continuous integrity of IT configurations, helping ensure regulatorycompliance, mitigating security risk and improving IT availability....
Articles 2008-07-16
Kola Mining Closes $10,000,000 Non-Brokered Private Placement
Kola Mining Corporation (TSX VENTURE: KM)(OTCBB: KMNFF)(FRANKFURT: C8M) ("The Company") is pleased to announce that it has closed the private placement announced in its June 27, 2008 news release. A total of 33,333,334 units have been issued at $0.30 per unit raising gross proceeds of $10,000,000. Each unit consists of...
Articles 2008-07-16
Holzer Holzer & Fistel, LLC Reminds Purchasers of Healthways, Inc. Common Stock That the Deadline to Petition the Court for Lead Plaintiff Appointment Is August 4, 2008
Holzer Holzer & Fistel, LLC has filed a classaction lawsuit in the United States District Court for the Middle Districtof Tennessee on behalf of purchasers of Healthways, Inc. ("Healthways" orthe "Company") (NASDAQ: HWAY) common stock during the period betweenOctober 17, 2007 and February 26, 2008, inclusive (the "Class Period"), andthe...
Articles 2008-07-16
Peerless Systems Announces the Adoption of a Share Buyback Program
Peerless Systems Corporation (NASDAQ: PRLS)today announced that the Company's Board of Directors authorized therepurchase of up to 2.0 million shares of common stock, in accordance witha written plan adopted pursuant to Rule 10b5-1 under the SecuritiesExchange Act of 1934, as amended. Chairman of the Board Timothy E. Brog said, "This...
Articles 2008-07-16
Holzer Holzer & Fistel, LLC Reminds Purchasers of Fidelity Ultra-Short Bond Fund (NASDAQ: FUSFX) That the Deadline to Petition the Court for Lead Plaintiff Appointment Is August 4, 2008
Holzer Holzer & Fistel, LLC announces that ithas filed a class action lawsuit in the United States District Court forthe District of Massachusetts on behalf of purchasers of the FidelityUltra-Short Bond Fund (the "Fund") (NASDAQ: FUSFX) who purchased the Fundbetween June 6, 2005 and June 5, 2008 (the "Class Period")...
Articles 2008-07-16
B2Gold Corp. Issue of Shares
B2Gold Corp. (TSX VENTURE: BTO) ("B2Gold" or the "Company") announces that it has issued 5,505,818 common shares of the Company at a deemed price of Cdn$1.10 per share, valued at US$6 million and has made a cash payment of US$1.5 million to the vendors as payment pursuant to B2Gold's purchase...
Articles 2008-07-16
Soapstone Networks Announces Appointment of Mike Cayer as General Counsel
Soapstone Networks Inc. (NASDAQ: SOAP) todayannounced that Michael J. Cayer has joined the Company as Vice President,General Counsel and Secretary. "With his experience in the software industry, Mike will be an importantaddition to our management team," said Bill Leighton, Chief ExecutiveOfficer of Soapstone Networks. "Mike is a seasoned professional withextensive...
Articles 2008-07-16
Nuventix Secures $14 Million C Series Funding
Energy Efficient Cooling Technology Attracts New Investors AUSTIN, Texas -- Nuventix, Inc., innovators of SynJet[TM] technology cooling solutions, announced today the completion of a $14 million round of funding led by Advanced Technology Ventures ATV. New investor Braemar Energy Ventures and existing investors CenterPoint Ventures, InterWest Partners and...
Articles 2008-07-16
Command Security Corporation Awarded $3.1 Million in Security Services Contracts
LAGRANGEVILLE, N.Y. -- Command Security Corporation (AMEX: MOC) announced today that over the past sixty days it has been awarded four large contracts to provide security services. One contract expands the scope of services provided to a hospital group in the New York City metropolitan area; a second...
Articles 2008-07-16
U.S. Accounting Firm Virchow Krause Selects Gemalto to Protect Client Data
AUSTIN, Texas -- Gemalto, the world leader in digital security, today announced the first deployment of Protiva .NET Dual tokens at Virchow Krause & Company LLP VK, the 15th largest accounting firm in the United States. Gemalto partner CDW, a leading provider of technology solutions for business, government and education,...
Articles 2008-07-16
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