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		<title><![CDATA[Make Customers Happy: Charge Them More]]></title>
		<link><![CDATA[http://blogs.bnet.com/business-books/?p=179]]></link>
		<description><![CDATA[Okay,  I'm being puckish -- anyone in business knows that customers constantly argue for a better deal.  But in at least some contexts, like buying wine, people feel better about what they buy if it costs more.  That's the gist of what's called the price-placebo effect, reported...]]></description>
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		<pubDate>Thu, 03 Apr 2008 12:27:32 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/michael+fitzgerald.html"><![CDATA[Michael Fitzgerald]]></category>
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		<category domain="http://resources.bnet.com/topic/eliot+spitzer.html"><![CDATA[Eliot Spitzer]]></category>
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