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• People on the Move.(TalentWorks)(Alan Ett Creative Group has appointed Peter Isacksen )(Datran Media has appointed Patrick Vogt )(Siegel & Gale appointed Lee Rafkin )

  - 2008-12-04

  Peter Isacksen became president of the Alan Ett Creative Group, where he will head future marketing and development for Newdance, a new division of Alan Ett that focuses on developing creative concepts for strategic partnerships. Mr. Isacksen was co-creator and executive producer of the TBS microseries...

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• People on the Move.(TalentWorks)(Alan Ett Creative Group has appointed Peter Isacksen )(Datran Media has appointed Patrick Vogt )(Siegel & Gale appointed Lee Rafkin )

  - 2008-11-03

  Peter Isacksen became president of the Alan Ett Creative Group, where he will head future marketing and development for Newdance, a new division of Alan Ett that focuses on developing creative concepts for strategic partnerships. Mr. Isacksen was co-creator and executive producer of the TBS microseries...

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• Sven Seger Joins Siegel & Gale, Los Angeles as Executive Creative Director

  - 2005-03-02

  BEVERLY HILLS, Calif. -- Siegel & Gale (http://www.siegelgale.com/), a leading strategic branding firm and Omnicom Group Inc. company, has named Sven Seger executive creative director of its Los Angeles office. Seger, 36, will report directly to company president Noah Manduke. "Sven is an uncommonly gifted, passionate creative pro," remarked...

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• Siegel & Gale Promotes Noah Manduke to President and COO

  - 2005-01-24

  BEVERLY HILLS, Calif. -- Siegel & Gale, (www.siegelgale.com) a leading strategic branding firm and Omnicom Group Inc. company, announced today the promotion of Noah Manduke to the new position of President and Chief Operating Officer. Manduke, 44, will be responsible for the firm's overall strategic direction, growth and business operations....

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• Siegel & Gale Perplexity Poll Finds Confusing Information Costs Wireless Companies $3 Billion Annually

  - 2004-11-16

  NEW YORK -- Major wireless phone companies produce needlessly confusing information that leads to $3 billion in lost revenue and customer acquisition costs, according to the latest Perplexity Poll from Siegel & Gale www.siegelgale.com, the brand strategy firm that pioneered the simplification and plain language movement in business communications. ...

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• Siegel & Gale: Confusing Info Costs Wireless Companies $3 Billion Annually

  - 2004-11-16

  Wireless News 11-16-2004 Siegel & Gale: Confusing Info Costs Wireless Companies $3 Billion Annually WIRELESS NEWS-16 November 2004-Siegel & Gale: Confusing Info Costs Wireless Companies $3 Billion Annually C2004 10Meters - http://www.10meters.com Major wireless phone companies...

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• Insurance documents rank as the most perplexing information source according to brand strategy firm Siegel & Gale's Perplexity Poll

  - 2004-10-01

  Insurance documents rank as the most perplexing information source according to brand strategy firm Siegel & Gale's Perplexity Poll. Financial documents, legal documents, product instruction manuals and computer-related documents rounded out the top five. In addition, more than half of respondents cited mortgage applications and health insurance benefit forms as...

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• Tom's of Maine Makes TV Advertising Debut in Campaign by Branding Firm Siegel & Gale

  - 2004-08-27

  KENNEBUNKPORT, Maine -- Tom's of Maine (www.tomsofmaine.com), who has made personal care products using natural ingredients for 35 years, made its commercial television debut today for its anti-cavity and tartar control toothpastes. The four spot (: 15s) campaign was created by branding consultancy Siegel & Gale (www.siegelgale.com), and directed...

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• Branding For Integrity – Going Beyond Ethics

  BNET - 2003-01-01

  From the executive summary: ‘A company's integrity and its brand stand on common ground. Both are designed to earn the trust of stakeholders, and share important traits in service to the goals. First, the company's integrity and its brand both imply a promise to behave in a manner toward others...

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• Siegel & Gale Adds Two Creative Executives - Richard Smith, Creative Director & Ben Hermel, Design Director

  - 1999-11-18

  NEW YORK--BUSINESS WIRE--Nov. 18, 1999-- Siegel & Gale, the market-leading builder of businesses and brands in the information economy, today announced the appointments of Richard Smith as creative director and Ben Hermel as design director at its New York headquarters. Mr. Smith will be responsible for design and...

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