Resources
BNET Resources
- sort by:
- Relevance
- Date
- Popularity
- 3 Deadly Advertising Mistakes
- It has been observed that most of the organizations does not focus or emphasise upon advertising which results in loss of business for the organization. Three of the deadly mistakes made in respect of advertising are the failure to be simple and clear, the failure to be direct and the...
- White papers 2003-01-01
- Back-End Sales Boost Profits
- The most important part of newly reformulated selling strategy is back-end sales. It is questionably the biggest single mechanism that can guarantee success and multiply the wealth. Back End is basically all the products or services one can sell and resell to customers or clients after they have made their...
- White papers 2003-01-01
- Adapting and Adopting
- It is very essential to determine a successful banner for today and for the new millennium. For creating a successful banner, one should adopt following measures: the basics of successful banner design, a note on targeting the right audience to improve click thrus, a note on testing to improve results...
- White papers 2003-01-01
- Marketing to African-American consumers: A sometimes-ignored gold mine
- The African-American population is a fastgrowing, relatively untapped wealth of marketing opportunities. Many companies are missing this quiet yet powerful occurrence. This success presents numerous opportunities for companies to make their products and services available to this segment. "Segmented" marketing to the African-American community makes good business sense. More specifically,...
- White papers 2003-01-01
- Starting a Search Engine Marketing Campaign
- Convincing customers to buy what the seller has to offer at the right time and right place is one of the biggest challenges facing marketers. Paid search engines have turned the tables, making it much easier and more cost-effective for customers to find the seller. Article includes that with limited...
- White papers 2003-01-01
- Training is The Preferred Medium For Organizational Growth
- The article tells that on its face, corporate training is dysfunctional. Typically, training provides a rigid curriculum. Many companies express the desire to improve and to support their employees. But, the tendency is to push outside data, experience and know-how, rather than engage and foster insiders. Common training rationale is...
- White papers 2003-01-01
- How Your Peers Handle Hot Skills, Compression & Sheer Lack of Money
- The biggest compensation problem faced by HR professionals remains salary compression. It developed during the boom years and has lingered on like a bad hangover. Some companies are finding money in the budget to deal with salary compression. Some companies, however, have not been able to solve this problem yet....
- White papers 2003-01-01
- << Previous
- page 1 of 1
- Next >>
