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snuggie

Signs of the Apocalypse: Americans Economize on Toilet Paper; Stock Up on Snuggies and Slankets: Americans are economizing on toilet paper and stocking up on Snuggies and Slankets, the blankets with sleeves advertised in direct response TV ads. Ad Age reports the two developments separately, but really it's the same story: A look inside the scared mind of the embattled U.S. consumer in a recession....; Tags: Stock, Blanket, Toilet, Americans, Ad Age, Snuggie, Allstar Marketing Group, Sales Strategy, Sales, Jim Edwards; Blog posts 2009-01-27

Snuggie Infomercial Retooled for Weezer CD Launch. It's Not a Joke.: Rock band Weezer and the makers of the Snuggie sleeved blanket have retooled the infamous infomercial -- in which people feel "trapped" under ordinary blankets -- to sell a Weezer-branded Snuggie video below. Band members now appear in the Snuggie ad, snuggling under their hideous blankets on some of middle-America's...; Tags: Blanket, Infomercial, Corporate Communications, TVs, Tv & Home Theater, Marketing, Personal Technology, Home Entertainment, Jim Edwards; Blog posts 2009-11-06