Resources

649 Resources for

social media

Subscribe to this listing via:
RSS
Email

BNET Resources

Akamai Solutions Empower Rapid Growth in Social Media Traffic on its Platform in 2007: New Customers and an Increase in Social Media Applications Fuel Exponential Growth; Tags: Akamai Technologies Inc., social media; Research articles 2008-01-24
Why Top Executives Are Resisting Social Media: Why Top Executives Are Resisting Social MediaEducation, Education, EducationGreat post, and very timely at that! Part of the reason the C-Suite don't understand social media is because so many of us in the industry don't understand it, or do and just don't articulate that to the executives.I'm with an agency...; Tags: social media; Discussion threads 2008-06-12
Why Top Executives Are Resisting Social Media: If you're reading this blog, you probably "get" social media to some degree. Isn't it amazing how few people you know actually read blogs or other fast-changing online media on a regular basis? It does tend to put a damper on one's enthusiasm for social media, that's for sure. ...; Tags: Blog, Social Media, Online Media, Blogging, Internet, Jon Greer; Blog posts 2008-06-11
Learn About Web 2.0 Through Sarah Lacy: Sarah Lacy of BusinessWeek.com caused quite a stir a few weeks ago when she conducted an on-stage interview of Facebook CEO Mark Zuckerberg at SXSW and asked a lot of off-the-wall questions that the tech-heavy audience thought was disrespectful and irrelevant. They were posting their thoughts from the auditorium on...; Tags: Public Relations, Web 2.0, Marketing, Corporate Communications, Internet, Jon Greer, Web, Social Media; Blog posts 2008-05-07
How Social Media Enables Business | Useful Commute Podcast: In this podcast, social media expert and LinkedIn community evangelist Mario Sundar discussesÂ what sites are getting the most buzz and how companies can use socialÂ networking sites -- such as Facebook, LinkedIn, and Twitter -- to connect withÂ their customer base. For more ways companies can use social networking:...; Tags: Podcasts, Social Networking, Internet, Online Communications, Marketing, Advertising & Promotion, BNET staff, Social Media; Blog posts 2008-04-21

Make Room in the C-Suite for the "Chief Blogger": A bad idea whose time has come: Kodak has named a "Chief Blogger" whose job is to "provide daily oversight and creative guidance for Kodakâ€™s two blogs â€" 'A Thousand Words' and 'A ...; Tags: Jon Greer, Internet, Blogging, Jenny, Jennifer Cisney, Blogger, Eastman Kodak Co., Social Media, Strategy; Blog posts 2008-04-04
Mixi IP Fight: Who Owns Social Media Content?: Over the past week, a battle has been raging inside Mixi, Japan's giant social networking site SNS, over who controls the intellectual property rights of its user-generated content. Mixi has over 13 million users who post on everything from shopping tips and relationship advice to political discussions...; Tags: IP, Mixi, Social Networking, Intellectual Property, Online Communications, Marketing, Advertising & Promotion, Research & Development, Business Operations, David Weir, Social Media; Blog posts 2008-03-12
Datran Media, JupiterResearch, Karmaloop to Host Social Media Webinar on April 22: Datran Media, an industry leading online marketing services provider, today announced that it will present "Get Social with Your Audience: Reaching Consumers in the Social Media Inbox," a complimentary live Webinar to take place at 2:00 p.m. ET on Tuesday, April 22. JupiterResearch, a leading analyst firm that is...; Tags: Jupiter Research, social media, webinar; Research articles 2008-04-18
The Five Most-visited Websites: Thanks to the data-crunching power of sites like compete.com and Alexa, we're able to size up the real traffic count of various domains on the web. Keeping a radar on these stats is important -- not only in recognizing current opportunities, but also future trends. The top sites, as reported...; Tags: Search, MySpace, Social Media, Google Inc., Jonathan Haeber; Blog posts 2008-03-06
The Social Media Release Is Still A Work In Progress: The Social Media Release Is Still A Work In ProgressAgreed...but the benefit of the SMR for me is the way that it enables distribution of the elements of the story rather than a story "block". A traditional press release is split up into its elements according to the editorial decisions...; Tags: SMR, social media, Social Media Release, Work-in-Progress; Discussion threads 2008-03-05
The Social Media Release Is Still A Work In Progress: Last week, we started the conversation about the Social Media Release, a new-fangled form of press release that is supposedly more effective for bloggers and other Internet users than the current model. Today was the audio seminar sponsored by Vocus on the subject, featuring Thom Brodeur from...; Tags: Jon Greer, Internet, Social Media, Press Release; Blog posts 2008-03-04
Should You Start Issuing Social Media Releases?: Should You Start Issuing Social Media Releases?Nothing but a cheap PR stunt by SHIFTI have never had a reporter, blogger, or Facebook user request one of these. It's a cheap PR stunt concocted by SHIFT Communications. There is no demand for this, and it makes the whole profession look like...; Tags: PR Stunt, social media, Social Media Release, cheap PR stunt; Discussion threads 2008-02-29
Should You Start Issuing Social Media Releases?: The Social Media Release is a new press release template that attempts to provide bloggers and other Internet media with news release information in a completely new format. There's a lot of talk about this subject in PR 2.0 circles, and you can get in on some...; Tags: Social Media Release, Jon Greer, Social Media; Blog posts 2008-02-29
The Cautionary Tale of GMnext: General Motors has enough problems that it didn't need another one. But in an effort to do something good -- jump into the social media world with its ambitious GMnext site -- it created some new problems for itself. The story is a cautionary tale for marketers seeking to harness...; Tags: Social Media, Story, Site, General Motors Corp., Jon Greer; Blog posts 2008-02-20
Put Your Customers to Work: Don't just sell to them—learn from them! Crowdsourcing is the new way to turn your most passionate customers into a powerful talent resource.Crowdsourcing is the practice of tapping members of the general public to perform important business tasks such as research, product development, and marketing. With the advent of Web-based...; Tags: BNET Feature Package, Web 2.0, Social Media, Open Sourcing, Knowledge Sharing, Andrew Mager, Jennifer Alsever, Human Resources, Business Operations, Research & Development, Workforce Management, Talent, Product Development, Crowdsourcing; Articles 2008-02-19
Using Facebook to Do PR: I'm spending more and more time on Facebook. It's an amazing social media phenomenon. First and foremost is the fact that everyone or virtually everyone is on Facebook under their real identity. So you have some idea of who you are dealing with. Secondly, it's an incredibly dynamic and rich...; Tags: Corporate Communications, Marketing, Facebook, Public Relations, Social Media, Jon Greer; Blog posts 2008-02-01
Can You Put Limits on Social Media Coverage?: Can You Put Limits on Social Media Coverage?twitterDo you think they have any idea about Twitter??Right!That too. It's just the whole world of always-on digital communications.; Tags: social media, Social Media Coverage; Discussion threads 2008-01-12
Can You Put Limits on Social Media Coverage?: One of the most intriguing and disruptive elements of the social media revolution is that the creation of social media can happen anywhere, at anytime. For instance, I recently researched, wrote and published a Catching Flack post while riding in the back seat of a taxi headed to San...; Tags: Jon Greer, NCAA, Blog, Social Media; Blog posts 2008-01-11
New England Direct Marketing Association Taps Social Media Expert Paul Gillin to Keynote 2008 Annual Conference: The New England Direct Marketing Association NEDMA announced today that noted social media expert Paul Gillin will serve as keynote for its 2008 Annual Conference -- to be held April 30-May 1 at Bentley College's LaCava Center in Waltham, MA.; Tags: Direct Marketing Association, social media; Research articles 2008-02-20
Why You Still Have to Respect Old Media: To judge by the amount of interest PR people have in social media and new communications technologies, you'd think that these forms of mass communication had completely overtaken traditional media as the dominant way that most people get their news, information and entertainment. It just isn't so....; Tags: Media, Social Media, Advertising & Promotion, Marketing, Jon Greer; Blog posts 2007-11-21