bnet staff and online communications and social networking Resources | BNET
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bnet staff and online communications and social networking

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How Social Media Enables Business | Useful Commute Podcast
In this podcast, social media expert and LinkedIn community evangelist Mario Sundar discusses what sites are getting the most buzz and how companies can use social networking sites -- such as Facebook, LinkedIn, and Twitter -- to connect with their customer base. For more ways companies can use social networking:...
Tags: Podcasts, Social Networking, Internet, Online Communications, Marketing, Advertising & Promotion, BNET staff, Social Media
Blog posts 2008-04-21
Video: Activating Influence -- Who vs. Where
Ted Smith, a research fellow at CNET Networks (BNET's parent company), explains how the structure of influence has changed from a pyramid to a diamond shape, as information flows within vast social networks. Length: 00:03:13 Other videos in the series: Motivations...
Tags: Corporate Communications, Video, Influence, Social Networking, Leadership, Marketing, Online Communications, Advertising & Promotion, Management, BNET staff
Blog posts 2007-06-18
Video: Creating Influence -- Avoiding the Backlash
Ted Smith, a research fellow at CNET Networks (BNET's parent company), explains how an outsider posing as a trusted member of a social network can create a backlash. Length: 00:02:28 Other videos in this series: Motivations for Influence - New Insights...
Tags: Corporate Communications, Video, Social Networking, Leadership, Marketing, Online Communications, Advertising & Promotion, Management, BNET staff, Influence
Blog posts 2007-06-18
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