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- Social Media Measurement Firm Sometrics Raises $4 Million Second
- Sometrics, a company that provides social media analytics and measurement for advertisers, has raised $4 million in a second round led by Disney’s Steamboat Ventures, Techcrunch reports, citing unidentified sources. The Los Angeles-based company also received the backing from previous investors, the Mail Room Fund and Greycroft Partners. With...
- External links 2009-10-16
- Ian Swanson: The Fate of Social Networks
- Ian Swanson is the CEO of Sometrics, a company that is keeping the social networks alive by allowing them to track and monetize their traffic and social metrics through advertising. He believes that the sharing of online content of all kinds will drive the future of this growing industry.
- Videos 2008-10-17
- Sometrics: How to make Dollars (and Sense) of the Social Web
- "We're pioneers in mining social intelligence," Ian Swanson, CEO of Sometrics, told me during our interview today. Swanson was one of the presenters at yesterday's Under The Radar conference at Microsoft's campus in Mountain View. "We've figured out to supply both publishers and advertisers the metrics they need to monetize...
- Blog posts 2008-06-04
Additional Resources
- Ian Swanson: The Fate of Social Networks
- Ian Swanson is the CEO of Sometrics, a company that is keeping the social networks alive by allowing them to track and monetize their traffic and social metrics through advertising. He believes that the sharing of online content of all kinds will drive the future of this growing industry. ...
- Blog posts 2008-11-06
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