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- The Great Entertainer - Sony Ericsson Unveils Latest Walkman® Phone
- W380 Walkman[R] Phone Set to Delight Music Lovers on the Go
- Research articles 2007-11-06
- Sony Ericsson Makes the Walkman® Phone Easier, More Stylish Than Ever
- The new Sony Ericsson W350 puts music on top with a combination of favorite Walkman[R] features and a unique flip design
- Research articles 2008-01-07
- Sony Ericsson Shakes Up Music with W580i Walkman® Phone
- New Slim-Slider Device Rocks into Retail Outlets Nationwide
- Research articles 2007-10-03
- Sony's Walkman comes of age by reinventing itself for Net era; $30 mil devoted to relaunching 21-year-old brand.(Brief Article)
- Sony Electronics relaunches its 21-year-old Walkman brand this week with more than $30 million in advertising and marketing. Created by Y&R Advertising, New York, the campaign is the largest ever for products in Sony's Personal Mobile Products un Sony Electronics relaunches its 21-year-old Walkman brand this...
- Research articles 2000-06-05
- Pump Up the Volume: Sony Putting $30M Behind Walkman - Brief Article
- PARK RIDGE, N.J.--Sony will break an estimated $30 million TV and print campaign this week repositioning its Walkman brand with a Generation Y push. Creative, via Young & Rubicam, N.Y., features "Plato," a blue-faced alien stranded on a college campus. A voiceover concludes, "The Walkman has landed." Sony's cigarette-lighter size...
- Research articles 2000-06-05
- ACCESS Provides NetFront to Sony Ericsson's New Walkman Mobile Phone
- Tokyo, Sept 21, 2005 - JCN - Access announced on September 20 that it has provided its mobile browser NetFront v.3.3 to the W600i and w550i, new Walkman mobile phones to be released by Sony Ericsson Mobile Communications Japan in the fourth quarter of 2005.
- Research articles 2005-09-21
- Landmarks.(Sony Electronics' Walkman advertising)(Brief Article)
- Plato, a character in Sony Electronics' ``Walkman has landed'' effort from WPP Group's Y&R Advertising, New York, takes time ... Plato, a character in Sony Electronics' ``Walkman has landed'' effort from WPP Group's Y&R Advertising, New York, takes time out for a tan in an...
- Research articles 2001-08-20
- Sony Launches Competitive Line of New Network Walkman.
- BERLIN, Germany, March 8 /PRNewswire/ -- BERLIN, Germany, March 8 /PRNewswire/ --
- Research articles 2005-03-08
- Sony to launch Walkman featuring biodegradable plastic. (Environment and Recycling).
- Sony Marketing Japan Inc has announced that it will release the Walkman WM-FX202 headphone stereo manufactured using a biodegradable plastic, called polylactic acid, for the casing from 1 November 2002. Sony Marketing Japan Inc has announced that it will release the Walkman WM-FX202 headphone...
- Research articles 2002-10-01
- Sony Ericsson: Walkman W800.(Sony Ericsson Mobile Communications AB)(Brief Article)
- Sony Ericsson launches its Walkman W800 phone with a global "soundtrack to your life'' campaign. The TV spot, by Bartle Bogle Hegarty, London, shows an action sequence involving a car chase, a crash, an ... Sony Ericsson launches its Walkman W800 phone with a global ...
- Research articles 2005-10-10
- Framfab Brings Sony Walkman to the Net in Germany
- Business Editors & High Tech Writers
- Research articles 2001-08-01
- Truly Global Walkman® Phone from Sony Ericsson Lets You Share Your Passion
- New Sony Ericsson W760 Walkman[R] Phone Packs GPS and Cutting-Edge Motion Control Gaming, as Well as an Enhanced Music Experience, into a Stand-out Slider
- Research articles 2008-01-07
- Memory Stick Walkman.(Sony's NW-MS7)(Brief Article)(Product Announcement)
- Now you can take music files from your PC on your afternoon jog with Sony's NW-MS7 Memory Stick Walkman ($399 @ authorized Sony dealers). The newest member of the Walkman ... Now you can take music files from your PC on your afternoon jog with Sony's...
- Research articles 2000-01-01
- Sony Delivers Portable Package for Playback, Recording and Editing With MiniDV Video Walkman VCR; Now Featuring Memory Stick Media Slot and USB Streaming
- Business Editors & High-Tech Writers
- Research articles 2002-01-07
- Sony Ericsson's flagship music phone on a mission.(News)
- Byline: PHIL CARSON The Sony Ericsson W810i-the vendor's flagship Walkman music phone, described as a "multimedia beast'' by one analyst-will be closely watched by some in the industry to see how well it sells at Cingular Wireless L.L.C. ...
- Research articles 2006-11-27
- STRATEGY ANALYTICS: Music Lovers Prefer Sony Ericsson 'Walkman' Phone Over Motorola and Samsung Offerings; Motorola E1 ROKR and Samsung A970 Miss the Mark on Size and Weight
- BOSTON -- Strategy Analytics, the global research and consulting company, today released, "Sony Ericsson Walkman Phone Beats Motorola ROKR to Best-in-Class Cellular Music Device Title," its latest cellular music device benchmark report, which concludes that the Sony Ericsson W800i 'Walkman' phone is the highest rated cellular music device in the...
- Research articles 2005-10-31
- Sony Walkman wakes up too late.(Viewpoint)(Brief Article)
- Sony is taking on Apple's iPod with a $30 million to $40 million marketing campaign for Walkman. "The most aggressive campaign in our history,'' vows a Sony exec. Too bad Sony's too late. Sony is taking on Apple's iPod with a $30 million to...
- Research articles 2004-08-23
- Sony to Recall 550,000 CD Walkman Battery Cases Worldwide.
- Kyodo News International, Tokyo Knight Ridder/Tribune Business News Kyodo News International, Tokyo Knight Ridder/Tribune Business News
- Research articles 2003-11-19
- Sony to release digital Walkman with built-in hard disk.
- Kyodo News International, Tokyo Knight Ridder/Tribune Business News Kyodo News International, Tokyo Knight Ridder/Tribune Business News
- Research articles 2004-07-01
- Sony Ericsson selects Opera Mini browser for new W960i Walkman phone
- NORDIC BUSINESS REPORT-15 June 2007-Sony Ericsson selects Opera Mini browser for new W960i Walkman phoneC1994-2007 M2 COMMUNICATIONS LTD http://www.m2.com
- Research articles 2007-06-15
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